The latest food and beverage industry news and trend analysis

Zero-sugar soda brand Zevia has partnered with GRAMMY-winning artist Cardi B to launch its multi-channel Real Talk Interpreter marketing campaign.

The Coca-Cola Company has launched a scalable global visual identity system across 200 markets, updating packaging design and introducing digital governance tools.

PepsiCo has introduced Pepsi Prebiotic Cola to the Chinese market, featuring prebiotic fibre and low sugar content in both bottle and can formats.

Organic drink mix brand FAVE has secured a one million dollar seed funding round led by Supernatural Ventures to support its national launch at Sprouts Farmers Market.

Jones Soda Co. has expanded its craft beverage portfolio in Canada with the launch of Jones Zero, a zero-sugar and zero-calorie range distributed through Western club stores.

Cawston Press has introduced a brand-new range of multi-dose ambient juice shots in 500ml cartons, delivering a week’s worth of ginger-led daily servings outside the chilled aisle.

Craft beverage brand Jones Soda has renewed its partnership with Crayola to launch a limited-edition six-pack of themed sodas as part of its 30th anniversary celebrations.

Functional beverage brand Be LOVE has expanded into the protein category with the launch of Power + Restore, a clear, ready-to-drink protein beverage featuring 15g of protein and essential vitamins.