The latest food and beverage industry news and trend analysis

Mars reveals its 2026 Halloween candy portfolio, focusing on innovative textures like freeze-dried SKITTLES and new seasonal shapes to meet evolving consumer snacking preferences.

HI-CHEW’s Walgreens exclusive 2-in-1 stick utilises dual-layer tech and a portfolio-wide packaging refresh to capture the high-growth adventurous snacking market.

General Mills is leveraging high-velocity social media trends and the "swicy" flavour movement to transition its fruit snack portfolio into the confectionery aisle, utilising high-intensity sensory profiles and clean-label formulations to capture the "kidult" and experimental snacking demographics.

Keebler is expanding its Chips Deluxe portfolio with two new variants and a reformulated flagship recipe featuring 33 per cent more chocolate, headlined by the industry's first crunchy-base filled cookie designed to disrupt the traditional soft-batch filled segment.

Mondelēz International has expanded its limited-edition Oreo portfolio with the Firecracker Pop, a golden sandwich cookie featuring a complex triple-layer fruit creme designed to capitalise on summer nostalgia and patriotic marketing trends.

GateDrop has officially launched its action-sports-inspired energy gummies, offering a precisely dosed, shelf-stable alternative to traditional energy drinks as the global category prepares to surpass 130 billion dollars by 2030.

Ferrero has invested $75 million to begin manufacturing Nutella Peanut in Illinois, marking the first time the company has produced one of its flagship spread products within the United States.

Featuring three new product lines: Fruit Chews, Fruity Zips, and Sour Zips. The brand is leveraging a 50% sugar reduction and prebiotic fibre integration to challenge legacy incumbents. The launch is supported by "Project Squircle," a social-first creative campaign led by Chief Creative Officer Ryan Trahan to drive high-velocity consumer engagement.