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Tenzing Enters Nootropic Energy Market with Lion’s Mane ‘Natural Energy+’ Range
Tenzing, the UK-based natural energy brand, has announced a strategic expansion beyond its core caffeine-led portfolio with the launch of a new functional sub-range: Natural Energy+.
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Latest news

February 10, 2026
Purely Elizabeth Launches Collagen-Infused Granola
Purely Elizabeth, the natural foods brand specialising in nutrient-dense granola, has announced its entry into the "nutricosmetic" food segment with the launch of Purely Glow Salted Vanilla Pistachio Granola.

February 10, 2026
Ben & Jerry's Expands Top-Performing 'Sundaes' Line with Three New Flavours
Ben & Jerry's, the Unilever-owned ice cream giant, has announced a significant expansion of its Sundaes product line, introducing three new flavours to capitalise on the platform's runaway success in 2025.

February 10, 2026
CeBev Partners with NewTree to Launch ‘De-Sugared’ Juice Brand for K-12 School Nutrition
The launch addresses a critical challenge in the school foodservice market: balancing strict sugar reduction mandates with student acceptance. The grō™ line is the utilisation of NewTree’s patented De-Sugaring technology.

February 10, 2026
J.M. Smucker Co. Eliminates COO Role in Major Leadership Restructure; CFO and Supply Chief Gain Category Oversight
The restructuring fundamentally alters the company’s reporting lines, consolidating strategic oversight of key business units under functional leaders in Finance and Supply Chain rather than a traditional operations deputy.

February 10, 2026
Butterfinger Taps Breakfast Trend with French Toast LTO and Dominique Ansel Partnership
This release marks the brand's third major flavour innovation in the past year, following the successful rollouts of Salted Caramel and Marshmallow variants.

February 10, 2026
Green River Distilling Co. Targets 'High Proof' Trend with Value-Driven Wheated Bourbon Launch
Green River Distilling Co. has announced a major addition to its core portfolio with the launch of Green River Wheated Full Proof Bourbon. The launch leverages the recipe that was recently honoured as "Best Overall Bourbon" at the 2025 New York World Spirits Competition.


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