The latest food and beverage industry news and trend analysis

Tesco is significantly expanding its footprint in the health-led convenience sector with the launch of its first chilled own-brand High Protein ready meal range. Supported by search data showing over 423,000 queries for high protein on Tesco.com in the last year.

Mars Snacking is expanding the EXTRA Gum portfolio with the launch of SOURS by EXTRA, a bold innovation targeting the high-growth sweet-and-sour flavour segment. Supported by a social-first "Cheworkout" campaign with dancer Hailey Bills, the launch aims to drive category relevance among Gen Z and Millennial consumers through experiential and interactive marketing.

Pillsbury Funfetti is expanding its market-leading baking portfolio with the Pink, Blue & Purple Swirl Cake Mix. By utilising a dual-pouch system that creates a professional-grade tri-colour effect without specialised tools, the Hometown Food Company brand is targeting the "visual indulgence" trend and lowering the barrier to entry for high-impact home celebrations.

Brooklyn Brewery is consolidating its award-winning "Special Effects" non-alcoholic line under the master "Brooklyn Brewery Non-Alcoholic" banner. The rebrand unifies the portfolio with style-led naming conventions and blue-coded packaging cues to simplify the consumer path to purchase in the rapidly growing, less than 0.5% ABV segment.

Swaggerty’s Farm has inaugurated a 50,000-square-foot expansion at its Kodak, Tennessee headquarters, strategically increasing production capacity for its market-leading boxed sausage patties while integrating energy-efficient systems to enhance operational sustainability.

CAVA expands its Mediterranean menu with the launch of Glazed Salmon, its first seafood protein, featuring pomegranate molasses sourced from Just Date and new seasonal chef-curated bowls.