The latest food and beverage industry news and trend analysis

PLEZi Nutrition, a Public Benefit Company co-founded by former First Lady Michelle Obama, has relaunched "PLEZi Hydration" in collaboration with Stephen and Ayesha Curry. Positioned as an "elite performance" alternative to legacy sports drinks, the product utilises real fruit juice to deliver twice the electrolytes and seven times the potassium of category leaders without the use of added sugars or artificial colours.

PepsiCo is accelerating its digital transformation through a multi-year collaboration with Google Cloud, centring on the Gemini Enterprise Agent Platform. By integrating advanced AI into its global operations, the beverage and snack giant aims to optimise its value chain.

Jeni's Splendid Ice Creams has appointed David Stever, former CEO and CMO of Ben and Jerry's, as its new Chief Executive Officer. Bringing over 25 years of consumer-packaged goods (CPG) leadership, Stever is tasked with scaling the artisanal brand's national footprint across its 90-plus scoop shops, 15,000 retail locations, and its newly launched Fellowship Model for franchising.

Kitchen appliance manufacturer Cosori has launched Juni, an automatic pour-over coffee machine certified by the Specialty Coffee Association, targeting the premium at-home beverage sector.

Mars has designated Google Cloud’s Gemini Enterprise as its primary AI operating system, deploying agentic capabilities to unify data silos and streamline growth orchestration across its global Petcare and Snacking segments.

Celsius is introducing a limited-edition Sparkling Tropical Freeze flavour called Electric Vibe to leverage the cultural momentum of professional soccer and its expanding global fan base.