The latest food and beverage industry news and trend analysis

Crumbl has partnered with Minecraft to launch its first character-licensed dessert collection, introducing six square-shaped baked goods and collectable merchandise for a one-week promotional window.

Dan-O's Seasoning has entered the pre-measured meal starter category with six clean-label Chilli and Tac-O seasoning packets across DTC channels, Amazon, and Walmart.

Ben & Jerry's has appointed Nora Benavidez, Michael McAfee, and Eva Schulte as Independent Directors to strengthen its three-part corporate mission and governance model.

Milk Bar has partnered with Beyond Meat to reintroduce savoury options to its flagship menus in New York and Los Angeles, featuring two limited-edition plant-based bakery items.

General Mills has completed the removal of certified colours from its entire US cereal portfolio, advancing its goal to eliminate certified colours across all US retail products by the end of 2027.

Pringles is expanding its US portfolio with Pringles Dippers, featuring a thicker and wavier crisp engineered for dipping, alongside a new Sweet & Salty flavour for its Mingles puffed range.

SURREAL has expanded beyond the cereal aisle with the launch of its first-ever functional overnight oats lineup. Known for disrupting traditional breakfast cereal with high-protein and low-sugar formulations.

Bimbo Bakeries USA brand The Rustik Oven has expanded into the bagel aisle with a nationwide line of artisan-style sourdough bagels across three varieties.