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- Cello Cheese Unveils Refreshed Brand Identity | FNBX
Cello, a speciality cheese brand under the Schuman Cheese portfolio, has announced a comprehensive brand refresh. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Cello, a speciality cheese brand under the Schuman Cheese portfolio, has announced a comprehensive brand refresh. The initiative includes updated packaging and an evolved brand voice, aimed at increasing the brand's visibility within the speciality cheese category and transitioning consumer purchasing habits from category-first to brand-first loyalty. Elevating Shelf Presence The rebrand focuses on increasing the brand's accessibility for consumers across varying levels of speciality cheese knowledge. The new packaging draws inspiration from Italian Art Deco, featuring geometric patterns and a structured design intended to distinguish the products in the speciality cheese aisle. According to the company, the visual identity is intended to reflect the brand's commitment to craftsmanship and authenticity. By unifying the visual presentation of its diverse product line—which includes Parmesan, Romano, Asiago, Fontina, Copper Kettle cheeses, Mascarpone, and speciality flights—Cello aims to create a cohesive presence that appeals to both existing customers and new consumers. Commitment to Craftsmanship Central to the brand’s positioning is its heritage of European-inspired cheesemaking. Cello remains a producer of hard Italian-style cheeses made in traditional copper kettles. This production method, including its signature Copper Kettle Parmesan, utilises milk sourced from local family farms. The brand's focus on traditional methods has been a consistent element of its operations. The portfolio has received recognition within the industry, including multiple placements for its Parmesan at the U.S. Championship Cheese Contest and the World Championship Cheese Contest over the last several years. Industry Debut The refreshed Cello branding and packaging are scheduled to debut at the Summer Fancy Food Show in New York City. The rollout follows a period of growth for the company, as it seeks to strengthen its position in the speciality dairy sector. "Our new look reflects our commitment to making exceptional cheese," said Allison Schuman, CEO of Schuman Cheese. "This identity reflects the warmth, authenticity, and craftsmanship that have always been at the centre of Cello, while inviting a new generation of consumers to discover what makes our cheeses special." Business & Finance Cello Cheese Unveils Refreshed Brand Identity and Packaging Eddie Sanders June 23, 2026 Soft drinks Poppi Launches Limited Edition Spider-Man Themed Soda Range Business & Finance Nice Rice Rebrands to Drive Premiumisation in Staple Category Beverage Mixly Cocktail Co Rebrands to Mixly Beverage Co to Expand At-Home Drink Platform Snacking ParmCrisps Updates Branding to Align with Protein Snack Trends Business & Finance Packaging Dairy Related news
- IFT appoints Brendan Niemira as new chief science & technology officer | FNBX
The Institute of Food Technologists (IFT) has named Brendan Niemira as its new chief science and technology officer, effective immediately. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom The Institute of Food Technologists (IFT) has named Brendan Niemira as its new chief science and technology officer, effective immediately. Niemira joins IFT with more than 25 years of experience at the USDA’s Agricultural Research Service (USDA-ARS), where he served as a lead scientist and research microbiologist. At USDA-ARS, he headed a team developing innovative food safety treatments for products ranging from fresh produce to meats. His research has focused on non-thermal food safety technologies such as cold plasma and high-intensity monochromatic light to eliminate pathogens. Over his career, he has authored 200+ peer-reviewed publications and received the Department of Defense Award for Excellence in 2016 for his contributions to food safety. In his new role, Niemira aims to apply his deep expertise to help IFT address the growing challenges in the global food supply chain . “We are facing unprecedented challenges across the food system,” he said. “Decreased investment in critical areas like research funding puts our food supply at greater risk, and organisations like IFT are essential in leading the way.” A long-time IFT member since 2003, Niemira has held several leadership roles, including serving on the board of directors and chairing the biotechnology division. His appointment underscores IFT’s mission to elevate the role of science in policy-making , ensuring that food safety and innovation remain grounded in rigorous scientific insight. Christie Tarantino-Dean, CEO of IFT, said Niemira brings a “unique perspective shaped by decades of scientific leadership and a deep connection to IFT.” Founded in 1939, IFT represents more than 200,000 food science professionals worldwide and advocates for science and technology to tackle the world’s most complex food challenges. People IFT appoints Brendan Niemira as new chief science & technology officer News December 2, 2025 People BrewDog CEO James Taylor Steps Down People Jennifer Mann to Step Down as President of Coca-Cola North America Retail Co-op Group Departure of Managing Director and Two Leadership Members Coffee & Tea Starbucks Korea Dismisses CEO Following Controversial Marketing People Business & Finance Technology Related news
- C.H. Guenther Unveils Modern Rebrand for Sun-Bird Portfolio Ahead of Lunar New Year | FNBX
C.H. Guenther & Son has announced a comprehensive packaging refresh for its Sun-Bird® brand, the established line of Asian-inspired seasoning and soup mixes. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom C.H. Guenther & Son has announced a comprehensive packaging refresh for its Sun-Bird® brand, the established line of Asian-inspired seasoning and soup mixes. Timed strategically to coincide with consumer preparations for the Lunar New Year, the rebrand introduces a modernised visual identity designed to improve shelf visibility and consumer navigability. Design Architecture and Usability The new packaging features a vibrant aesthetic centred around a reimagined version of the classic Sun-Bird logo. Key functional updates include: Visual Hierarchy: A modern design approach intended to "spotlight" the full flavour lineup. Label Transparency: Clearer presentation of ingredient lists and nutritional information to aid shopper decision-making. Portfolio Highlights The refresh covers the brand's extensive range of household staples and speciality offerings, including: Core Favourites: Beef & Broccoli, Fried Rice, and Lo Mein. Speciality Profiles: Szechuan Stir-Fry, General Tso’s, and Mongolian Beef. Clean Label Focus Aligning with broader health trends, the packaging explicitly highlights "better-for-you" attributes. The brand is emphasising its low-sodium options and clean ingredient decks, noting that products contain no added MSG and utilise simple, recognisable ingredients. Jeanell Garcia , Senior Category Manager for C.H. Guenther, commented on the objective behind the visual overhaul: "Our goal was to ensure the Sun-Bird brand visually represents the depth and variety of Asian flavours while inspiring confidence and imagination in every home cook. This new look is more than a design update – it's a celebration of the meals and memories our products help create." Packaging C.H. Guenther Unveils Modern Rebrand for Sun-Bird Portfolio Ahead of Lunar New Year News January 5, 2026 Logistics & Supply Chain LBB Specialties Appointed Authorised Distributor for Borregaard BioVanillin Facilities IFF Opens Vanilla Innovation Centre in Madagascar Flavours & Colours Givaudan Reaches Key Regulatory Milestone for Natural Blue Colour in Europe New Products McCormick and Warner Bros Launch Harry Potter Butterbeer Products Flavours & Colours Packaging Marketing Food Related news
- Ore-Ida Launches New Tater Tot Shapes After 20 Years | FNBX
Ore-Ida debuts Dino and Star Tater Tots, marking its first shape-based portfolio expansion in 20 years to target the growing demand for nostalgic formats. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Food Kraft Heinz The Newsroom Ore-Ida has unveiled its most significant portfolio modernisation in twenty years with the introduction of Dino and Star Tater Tots. As the brand that originally brought the Tater Tot to market over seven decades ago, the move signals a strategic shift toward "sensory-led" innovation, designed to add personality and engagement to the freezer aisle. The launch is a central component of the brand’s "Ore-Ida or Nothing" platform, which aims to reinforce the company’s heritage and quality credentials in a category that has increasingly shifted toward private-label and commodity-style competition. Capturing the Category Whitespace The decision to diversify into playful shapes is supported by a clear gap in the current retail landscape. Internal industry data cited by Ore-Ida reveals that fewer than 1 per cent of frozen potato products currently offer "fun" or novel shapes beyond standard cylinders and fries. Claire Lukaszewski, Senior Brand Manager at Ore-Ida, stated that the brand is "shaping what comes next" by building on 70 years of potato expertise. By introducing formats that feel relevant to today’s families and "kidult" demographics, those seeking nostalgia-driven food experiences, Ore-Ida is positioning itself to lead a high-margin sub-sector of the frozen convenience market. Product Profiles and America 250 Partnership The new permanent additions utilise the brand's signature "crispy-outside, fluffy-inside" technical formulation, ensuring that the move into novelty shapes does not compromise the expected sensory profile. The Launch SKUs include: Dino Tater Tots 🦖 Designed to tap into the cross-generational fascination with prehistoric themes. This format targets the high-velocity "family mealtime" occasion, providing an easy, high-engagement solution for parents. Star Tater Tots ⭐️ Launched as a celebratory format, this SKU is an official partner of "America 250." To mark the nation’s 250th anniversary in 2026, the product will debut with limited-edition commemorative packaging, targeting the peak summer grilling and patriotic merchandising windows. Multi-Year Innovation Roadmap Ore-Ida is positioning these two releases as the "foundation" for a broader, long-term innovation pipeline. The company has confirmed that additional shapes are already in the R&D phase, scheduled for a phased rollout throughout 2027. By leveraging its high brand trust—a critical differentiator as younger consumers gravitate toward heritage brands that offer modernised formats—Ore-Ida is effectively de-risking its entry into the "novelty" segment. As grocery retailers continue to seek products that drive "incremental excitement" in the freezer aisle, Ore-Ida’s move into shape-based functional foods sets a new benchmark for the category. New Products Ore-Ida Launches First New Tater Tot Shapes in Two Decades News May 6, 2026 Logistics & Supply Chain PeriShip Mitigates Logistics Risks for Perishable Shipments During Summer Heat Business & Finance Vertical Cold Storage Acquires Dothan Refrigerated Warehouse to Scale Regional Footprint New Products Kad Bnei Darom Launches Cuca Scoopable Frozen Herbs New Products Ajinomoto Foods North America Scales Frozen Portfolio with Premium Dumpling Launch New Products Food Related news
- Tate & Lyle and Manus Launch 'Yume' Brand to Scale Biomanufactured Stevia Solutions | FNBX
Tate & Lyle PLC, a global leader in ingredient solutions, and Manus, a bioalternatives scale-up platform, have announced the launch of Yume™, a new ingredient brand operating under their established joint venture, The Sweetener Alliance. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Ingredients Tate & Lyle The Newsroom Tate & Lyle PLC , a global leader in ingredient solutions, and Manus , a bioalternatives scale-up platform, have announced the launch of Yume™ , a new ingredient brand operating under their established joint venture, The Sweetener Alliance . The launch marks a significant commercial milestone for the partnership, announced exactly a year ago, introducing Yume™ M Stevia Sweetener as its inaugural product. The new brand is positioned to disrupt the sugar-reduction market by combining advanced industrial biotechnology with a highly secure, localised supply chain. US-Based Bioconversion For food and beverage manufacturers, a primary value driver of the Yume™ M Stevia launch is its production infrastructure. The ingredient is manufactured at Manus’ BioFacility in Augusta, Georgia , which the company states is currently the only large-scale stevia bioconversion site in the U.S. This "all-Americas" supply chain is engineered to address the food industry's growing vulnerability to global logistics disruptions. By localising the biomanufacturing of Reb M—the most highly sought-after, sugar-like molecule in the stevia leaf—the partnership offers end-to-end traceability and insulated supply security for North and South American customers. Nick Hampton , CEO of Tate & Lyle, highlighted the strategic timing of the launch: "The Sweetener Alliance... is a clear example of Tate & Lyle’s science-driven, solutions-focused approach at work. Our partnership accelerates the growth of ingredients that meet society’s evolving nutrition needs and industry’s growing need for security of supply." The Technology: Scaling Premium Sweetness Reb M (Rebaudioside M) is prized for its clean, sugar-like taste profile, lacking the bitter aftertaste associated with older stevia generations. However, it exists only in minute quantities within the traditional stevia leaf, making it historically expensive to extract at scale. Manus overcomes this bottleneck by utilising proprietary bioconversion technology, translating next-generation industrial biotechnology into a cost-competitive ingredient. “Yume™ brings together nature’s promise and Manus’ biomanufacturing capability to deliver a new standard in sweetness,” said Ajikumar “Aji” Parayil , Founder and CEO of Manus. "Partnering with Tate & Lyle helps us accelerate global adoption by combining Manus’ bioalternative products, scale-up platform, and supply-chain traceability with Tate & Lyle’s formulation expertise and market access." Science Made Approachable In a departure from highly technical B2B ingredient marketing, the Yume™ brand, derived from the Japanese word for "dream", is deliberately positioned as an optimistic, approachable identity. Abigail Storms , Vice President Global Platform, Sweeteners and Fibres at Tate & Lyle, noted that the branding is designed to feel "effortlessly enjoyable" while remaining grounded in deep science. This strategic brand expression aims to instil confidence in food formulators and product developers looking to execute clean-label sugar reduction without compromising on sensory performance or scale. Ingredients Tate & Lyle and Manus Launch 'Yume' Brand to Scale Biomanufactured Stevia Solutions February 24, 2026 Sustainability Food Finder Launches Hyper Local Platform to Reduce Household Food Waste Manufacturing GEA Launches KOB Homogeniser Series for Small and Medium Scale Production Ingredients Nambawan Spain Launches Thaûma Natural Sweetener to Transform Sugar Reduction New Solutions ADM Expands Plant Protein Portfolio with Eight New Soy and Pea Solutions Flavours & Colours Business & Finance New Solutions Ingredients Related news
- Too Good To Go Enters Asia with Japan Launch; Partners with FamilyMart and Krispy Kreme | FNBX
To support the launch, the platform has secured over 80 launch partners, including retail heavyweights Krispy Kreme Doughnuts, FamilyMart, and NewDays comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Global surplus food marketplace Too Good To Go has announced its official entry into the Asian market, launching operations in Japan today. The move marks the company’s expansion into its 21st country, signalling a major strategic push into the APAC region. The service is initially rolling out in select high-density districts of Tokyo, including Shibuya, Shinjuku, and Meguro . To support the launch, the platform has secured over 80 launch partners , including retail heavyweights Krispy Kreme Doughnuts , FamilyMart , and NewDays , alongside local favourites like bakery Dream On . Localisation: The 'Station Search' Function Recognising the unique commuter culture of Tokyo, Too Good To Go has introduced a market-specific feature for the Japanese app: the Station Search Function . This tool allows users to locate surplus food "Surprise Bags" specifically near train stations, tailoring the user experience to the high-frequency transit lifestyle of the local demographic. This operational tweak is designed to lower the barrier to adoption by integrating food rescue into the daily commute. Strategic Context and Market Alignment Japan represents a significant opportunity for food waste reduction solutions. The country has set aggressive national targets, aiming for a 50% reduction in household waste and a 60% reduction in business waste by 2030 (compared to 2000 baselines). Despite progress, Japan generated over 22 million tons of food waste in 2023, with 4.64 million tons classified as edible food. Too Good To Go positions its marketplace as a practical mechanism to help businesses convert this unsold inventory into revenue while supporting national sustainability goals. Mette Lykke , CEO of Too Good To Go, commented on the significance of the expansion: "Japan represents an incredibly important step in our global journey. With its strong culture of quality, care, and respect for food, we see a natural alignment with our mission to reduce food waste. Food waste is one of the biggest climate challenges of our time, and also one of the most solvable." Hiroto Ooka , Country Director of Too Good To Go Japan, highlighted the cultural resonance of the business model: "We want to see food enjoyed as it was meant to be, on people's tables. This objective is rooted in the Japanese spirit of Sanpo-Yoshi —good for businesses, good for consumers, and good for society—and closely tied to Mottainai , respect for food and resources." The 'Surprise Bag' Model The core operational model remains consistent with global markets. Users reserve "Surprise Bags" via the app for a fraction of the retail price, collecting them during a pre-set window. The contents remain a surprise until pickup, allowing retailers flexibility in managing daily surplus fluctuations. Business & Finance Too Good To Go Enters Asia with Japan Launch; Partners with FamilyMart and Krispy Kreme News January 28, 2026 Coffee & Tea Starbucks Japan Launches Banana Affogato Frappuccino Events Discover Export‑Ready Japanese Products at Japan's Food Export Fair Fresh Produce Tropic Biosciences Secures Approval for Non-Browning Banana in Japan and Brazil New Products Meiji Launches Limited Edition Strawberry Fruit Chocolate in Japan Fresh Produce Sustainability Business & Finance Retail Foodservice Related news
- Teremana Tequila Launches the Craft Editions | FNBX
Teremana Tequila has introduced The Craft Editions, its first limited-edition bottle series celebrating the traditional production processes. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Premium small-batch tequila brand Teremana has announced its entry into the summer trading and gifting season with the launch of its first-ever limited-edition bottle design series, The Craft Editions. The collection features custom-designed packaging for the brand's core Blanco and Reposado expressions. The release is timed to capture high-volume retail opportunities surrounding Father’s Day and summer hosting occasions, allowing retail partners to leverage the ongoing premiumisation trend in the spirits category. The physical rollout is currently underway across national retail channels, offering off-trade operators a visual mechanism to drive in-store shelf standout and capture seasonal gifting sales. Production Inspiration and Packaging Design The design language of the new limited-edition collection draws direct reference from the traditional, artisanal manufacturing steps executed at the brand's distillery in the highlands of Jalisco, Mexico. To differentiate the two expressions on the shelf, the brand has deployed highly contrasting visual designs: Agave-Inspired Blanco: The Blanco bottle features a vibrant blue colourway. This design choice references the fully mature 100% Blue Weber agave plants harvested as the raw material base for the liquid. Still-Inspired Reposado: The Reposado bottle utilises a metallic copper finish. This design is a nod to the handmade copper pot stills used exclusively during the distillation phase to define the spirit's smooth profile. While the exterior packaging represents a significant visual evolution, the company confirmed that the liquids inside the bottles remain identical to its award-winning core expressions. Liquid Specifications and Product Profiles The Craft Editions range highlights the brand's commitment to traditional Mexican distilling methods, including slow-roasting in brick ovens and open-air fermentation. The two featured variants comprise: 💙 Blanco Craft Edition – A bright, unaged tequila delivering fresh citrus notes and a clean, smooth finish, distilled in handmade copper pot stills from 100% Blue Weber agave. 🤎 Reposado Craft Edition – A robust, smooth tequila aged in American whiskey barrels to impart rich notes of oak, warm vanilla, and roasted agave. Both variants are packaged in the brand’s standard size formats and are available nationwide for a limited time while seasonal stocks last. Market Positioning According to Teremana founder Dwayne Johnson, the limited-edition series serves as a tribute to the distillery workforce, the regional agricultural heritage, and the production standards maintained by the brand. He noted that the designs are intended to draw consumer attention to the craftsmanship and raw materials that define authentic tequila production. The launch of custom-designed, limited-run bottles has become an increasingly vital commercial tool in the premium spirits segment. By introducing temporary packaging updates, brand operators can stimulate repeat purchases from existing brand loyalists whilst attracting gift-buyers looking for premium aesthetic value at the point of sale. Teremana continues to be a fast-growing player in the global tequila market. The introduction of The Craft Editions supports the brand’s broader volume growth strategy by establishing a high-visibility, premium presence in both independent liquor stores and national supermarket chains through the peak summer trading window. New Products Teremana Tequila Launches the Craft Editions Limited Bottle Series Eddie Sanders June 8, 2026 Alcohol Lucas Bols Expands Tequila Partida Portfolio Into Canada New Products Tequila CAZADORES Introduces First Pineapple Infused Tequila New Products Penelope Bourbon Expands Ready to Pour Portfolio with Blackberry Old Fashioned New Products Bardstown Bourbon Company Unveils Distillery Reserve Mars Single Malt Japanese Blend New Products Beverage Alcohol Related news
- Dutch Bros enters CPG Market with Trilliant Partnership and 'At Home' Coffee Line | FNBX
Developed in partnership with Trilliant Food & Nutrition, LLC, a leading U.S. coffee manufacturer, the collection translates the chain's signature shop flavours—including fan favourites like Golden Eagle® and Annihilator®—into retail-ready formats. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Coffee & Tea Dutch Bros Coffee The Newsroom Dutch Bros Inc., the high-growth quick-service beverage brand, has officially executed its strategic entry into the Consumer Packaged Goods (CPG) market. The company is rolling out its "Dutch Bros at home" assortment to mass retail and e-commerce channels, a move designed to extend brand reach beyond its physical drive-thru footprint. Developed in partnership with Trilliant Food & Nutrition, LLC , a leading U.S. coffee manufacturer, the collection translates the chain's signature shop flavours—including fan favourites like Golden Eagle® and Annihilator® —into retail-ready formats. Strategic Diversification: Omnichannel Growth The launch represents a significant pivot for Dutch Bros, which has historically relied on its high-velocity drive-thru model for revenue. By entering the grocery aisle, the brand aims to capture consumption occasions within the home, competing directly with established ready-to-drink (RTD) and ground coffee incumbents. Matt Knox , Vice President of Marketing at Trilliant Food & Nutrition, highlighted the market opportunity: "This is an ideal time for Dutch Bros to enter the CPG market. The coffee category is primed for disruption, and we are pleased to partner with Dutch Bros to help drive that change." Christine Barone , CEO and President of Dutch Bros, added: "It's a new way for customers to bring the flavours they love into more of their everyday moments." Product Assortment and Formats The "At Home" lineup is comprehensive, covering five distinct sub-categories to maximise shelf presence: Single-serve RTD Iced Lattes Multi-serve RTD Iced Coffee and Lattes Single-serve Coffee Pods (K-Cup compatible) Ground Coffee Creamers Distribution and Availability Following a gradual rollout, the assortment is now available via Amazon and on shelves at select major retailers, including: Walmart H-E-B Albertsons Expanded availability is expected to continue rolling out across additional grocery, mass, and e-commerce retailers in the coming quarters. Corporate Social Responsibility Consistent with its brand ethos, the CPG launch incorporates a philanthropic component. A portion of proceeds from the retail line will be dedicated to the Dutch Bros Foundation® , investing in community initiatives within the markets the brand serves. Coffee & Tea Dutch Bros enters CPG Market with Trilliant Partnership and 'At Home' Coffee Line News February 10, 2026 Coffee & Tea Lavazza and Müller Launch Italian-Inspired Ready-to-Drink Coffee Range New Products Nescafé Launches KitKat and Lion Flavoured Coffee Coffee & Tea Paramount Coffee Debuts Joe Knows Coffee Beverage Alaska and Hawaiian Airlines Expand Summer Onboard Beverage Selection Business & Finance New Products Coffee & Tea Related news
- Kiid Coffee Scales to Two Million Dollars Post Shark Tank Appearance | FNBX
Kiid Coffee has achieved two million dollars in annualised sales and expanded into 400 retail locations by creating a new category of caffeine-free functional beverages for children. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom One year after securing an investment on the television program Shark Tank, Kiid Coffee has transitioned from a niche startup into a seven-figure brand. Founded by nine-year-old Ethan Sanborn, the company is now distributed in more than 400 retail stores across the United States. While the brand has reached a two million dollar annualized sales run rate, the primary industry shift lies in its development of a functional beverage category specifically designed for the pediatric market. Strategic Expansion and Retail Growth Following a 50,000 dollar investment from Daniel Lubetzky, founder of KIND Snacks and Camino Partners, Kiid Coffee has significantly scaled its operations. Within ten months of the investment, the company exceeded the two million dollar revenue milestone. The brand's physical footprint now includes over 400 specialty and conventional retail locations. Key partnerships include regional grocery chains such as Raley’s in the Northwest and Fresh Thyme Market in the Midwest. This rapid expansion reflects a growing retail appetite for health-focused children's products that offer more than traditional nutritional profiles. Addressing Nutrition Gaps in the Pediatric Market The brand was developed to address specific nutritional deficiencies in U.S. children, particularly regarding calcium intake. Peer-reviewed research indicates that over 63% of children between the ages of 9 and 18 fail to meet recommended daily calcium levels, a critical nutrient during peak bone development years. "I remember watching my Dad drink coffee every morning, and I just wanted to have some with him," says Ethan Sanborn, Founder. "Even though I wasn't allowed to drink regular coffee, I loved the taste of coffee in milk. When I wanted to make something of my own, my parents said it was okay if we removed the caffeine and added certain nutrients." Unlike traditional coffee substitutes, the product is 99.9% caffeine-free and fortified with vitamin D, magnesium, and fiber, positioning it as a functional health drink rather than a novelty item. Functional Beverage Trends Among Modern Parents The growth of Kiid Coffee aligns with broader shifts in consumer behavior among Millennial and Gen Z parents. These demographics increasingly prioritize ingredient transparency and functional benefits over simple organic alternatives. Industry data suggests that parents are moving away from products with high sugar content and weak nutrient profiles in favor of those that support overall well-being. "When Ethan had his second leg break, we weren't looking to start a business; we were simply trying to get our picky eater more essential nutrients," says David Sanborn. "Improving kids' overall wellbeing through education, awareness, and significantly more nutritious food is something that will always inspire me as a parent." Product Innovation and Category Development The brand has expanded its product line to include five distinct SKUs: Choco'latte, Caramel, Original, S'mores, and Minty Mocha. By utilizing a 12-serving bag format, the company provides a scalable solution for household consumption and retail shelf space. Beyond its current coffee-flavored line, the company has announced plans to launch a caffeine-free tea line next month. This move suggests a strategy of continuous category creation within the functional beverage space, leveraging the ritual of morning beverages to deliver essential nutrients to a younger demographic. Beverage Kiid Coffee Scales to Two Million Dollars Post Shark Tank Appearance News March 12, 2026 Business & Finance Ingredion Completes Sale of Majority Stake in Pakistan Business Rafhan Maize Ingredients Awani Capital Management Partners with Kalustyan to Accelerate Speciality Ingredients Growth Business & Finance Midera Food Processing Prepares for Independence with $1B Credit Deal Retail Asda Reports Almost £1bn Annual Loss Against Rising Aldi Threat and IT Separation Costs Health & Nutrition Beverage Coffee & Tea Related news
- OFI Bridges Gap Between Craft and Industrial Scale with New Single-Origin Cocoa Liquors | FNBX
OFI has announced the launch of a new range of single-origin cocoa liquors designed to solve one of the confectionery industry’s most persistent challenges: delivering artisan-level flavour precision at an industrial scale. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Ingredients ofi (Olam Food Ingredients) The Newsroom OFI (Olam Food Ingredients) has announced the launch of a new range of single-origin cocoa liquors designed to solve one of the confectionery industry’s most persistent challenges: delivering artisan-level flavour precision at an industrial scale. Set to debut at ISM Cologne 2026 , the new portfolio targets premium chocolate manufacturers seeking to scale complex, origin-led flavour profiles without compromising on consistency or production efficiency. Scaling the 'Craft' Experience The range features liquors sourced from three distinct terroirs: the Dominican Republic , Uganda , and Papua New Guinea . OFI has employed a hybrid processing approach that combines "craft-inspired" batch roasting and tailored fermentation with advanced sensory mapping. According to the company, this methodology allows industrial chocolate makers to replicate the nuance of fine-flavour chocolate—typically associated with small-batch production—across high-volume manufacturing lines. Simon Brayn Smith , Global Head of Cocoa Liquor at OFI, commented on the technical breakthrough: "The challenge for chocolate manufacturers is producing true craft-quality flavour without compromising consistency. Our new range bridges that gap, bringing the depth and nuance of single-origin cocoa to industrial processes." Market Context: The $68 Billion Opportunity The launch is timed to capitalise on a booming premium confectionery market. Citing data from M2 Square Consultancy , OFI notes that the sector is currently valued at over $31 billion globally and is projected to more than double to $68 billion by 2033 . This growth is driven by evolving consumer palates demanding richer, traceable, and more complex flavour experiences. OFI’s new liquors are positioned to help manufacturers differentiate their products in this increasingly competitive segment by offering "industrial-scale reliability without sacrificing sensory qualities." Strategic Sourcing and Terroir The initiative underscores OFI’s broader strategic focus on origin-led cocoa sourcing. By leveraging its global origination network, the company is able to select beans with distinct terroir profiles that can be standardised for broad application across: Premium chocolate bars Confectionery coatings Ingredient applications (bakery/desserts) This move reflects a wider industry trend where the lines between "craft" and "industrial" are blurring, driven by the need for scalable, cost-effective production of high-end, traceable products. Confectionery OFI Bridges Gap Between Craft and Industrial Scale with New Single-Origin Cocoa Liquors News February 2, 2026 Confectionery Guittard Launches Reformulated Chocolate Batons for Laminated Pastry Applications New Products The Pioneer Woman Launches Chocolate Collection with Sweet Shop USA Manufacturing Nestlé Integrates Wildfarmed Regenerative Wheat into UK KitKat Supply Chain Confectionery AWAKE Chocolate Partners with Hotels to Launch Caffeinated Crispy Bites Flavours & Colours Confectionery New Solutions Ingredients Related news
- EVERY Launches Precision Fermented Animal-Free Egg White Protein | FNBX
The EVERY Company expands its reach into the consumer market through a strategic partnership with Healthier Comforts, offering precision-fermented egg white protein to home bakers. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom The EVERY Company, a biotechnology firm specialising in precision-fermented ingredients, has announced its first move into the direct-to-consumer (DTC) market. The company is now supplying its flagship egg white protein, OvoPro, to Healthier Comforts, a supplier of powdered pantry staples. This partnership marks a significant milestone for EVERY, as its ingredients were previously only available in bulk quantities to food and beverage manufacturers. The new Animal-Free Egg White Protein Powder is now available in 8-oz resealable bags via the Healthier Comforts website and Amazon. Addressing Functional Gaps in Vegan Ingredients The collaboration was initiated at the IFT First trade show in Chicago, where Healthier Comforts identified a specific unmet need within the vegan and plant-based sectors. While many vegan egg alternatives exist, few have successfully replicated the technical functionality required for complex baking applications. OvoPro is engineered to perform in demanding recipes, including: Angel food cakes Macarons Meringues Specialized pastries According to Aaron Vander Heyden, founder of Healthier Comforts, the goal was to provide a functional replacement that mirrors the performance of traditional egg whites without the use of animal products. Market Reception and Scaling Potential Following a soft launch in December 2025, the product reportedly sold out quickly due to high engagement within specialised vegan culinary communities. Early consumer feedback indicates that the product’s primary value proposition lies in its ability to recreate traditional recipes that were previously difficult to execute with plant-based substitutes. Corinn Williams, Director of Product Marketing at EVERY, noted that the partnership validates the demand for OvoPro in a "pantry-friendly" format, signalling a shift in how precision-fermented ingredients are integrated into the broader food supply chain. Strategic Evolution of The EVERY Company The EVERY Company is currently positioning itself as a diversified ingredient supplier. While OvoPro is already utilised in commercial products at major retailers like Walmart and Target, the shift toward supporting DTC brands indicates an expansion of their B2B2C strategy. For 2026, the company’s strategic priorities include: Production Capacity: Increasing output to meet growing demand from both industrial and retail partners. Supply Chain Stability: Helping food manufacturers future-proof their operations against price volatility in the traditional egg market. Sustainability Commitments: Assisting brands in meeting cage-free and animal-free corporate benchmarks. As EVERY continues to demonstrate the versatility of its proteins across categories such as baked goods and beverages, the Healthier Comforts partnership serves as a proof-of-concept for the retail viability of high-performance, fermented proteins. Cultivated EVERY Launches Precision Fermented Animal-Free Egg White Protein News March 11, 2026 Cultivated Brevel and Coffeesai Partner to Advance Illuminated Fermentation Business & Finance Solar Foods Secures US Patent for Solein Gas Fermentation Protein Facilities FERM FOOD Acquires Former Orkla Site to Scale Fermentation Capacity Cultivated Onego Bio and Sigma Foods Partner on Precision Fermentation Egg Protein Bakery Cultivated Plant-based New Products Ingredients Related news
- Lifeway Foods and Erewhon Market Launch Tropical Probiotic Smoothie Partnership | FNBX
By launching the "Tropical Lifeway Smoothie" featuring Organic Lifeway Kefir, the company is leveraging Erewhon's status as a high-visibility cultural tastemaker to drive brand saliency and validate the "functional indulgence" of fermented probiotics for a sophisticated, health-conscious demographic. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Lifeway Foods, the leading US supplier of kefir and fermented probiotic products, has announced a high-profile collaboration with Erewhon Market, the luxury organic grocer and cafe synonymous with "wellness-as-a-lifestyle" in Southern California. The partnership centres on the debut of the Tropical Lifeway Smoothie, a nutrient-dense, chef-driven beverage that integrates Lifeway Organic Kefir into Erewhon’s iconic "tonic bar" ecosystem. The move represents a sophisticated marketing strategy that utilises the "Erewhon Halo Effect"—a phenomenon where products featured in the grocer's specialised cafes gain immediate viral status and premium retail credibility among Gen Z and Millennial trendseekers. The Intersection of Sophistication and Function The partnership with Erewhon allows Lifeway to transition the perception of kefir from a traditional ethnic dairy staple to a refined, high-performance ingredient for modern wellness. Julie Smolyansky, President and CEO of Lifeway Foods, characterised the collaboration as an "elevated expression of nourishment and indulgence." Key strategic objectives of the partnership include: Premium Category Positioning : Aligning with the highest-tier organic retailer in the US to justify premium price points in broader retail channels. Experiential Marketing : Providing a "sensorial experience" that allows consumers to trial the product in a high-value, prepared format rather than just a standalone grocery item. Gut Health Mainstreaming : Capitalising on the "gut-health-first" movement that has become a primary driver of purchasing decisions in the 100 billion dollar global functional food market. Technical Formulation and Nutritional Density The Tropical Lifeway Smoothie is engineered to serve as a meal replacement or high-performance recovery drink, balancing tart probiotic notes with tropical sweetness. Key technical and nutritional specifications include: Probiotic Potency : Formulated with Lifeway Organic Kefir, which contains 12 live and active probiotic cultures to support the microbiome and immune system. Nutrient Matrix : High levels of protein, vitamin D, and calcium. Ingredient Integrity : Organic, non-GMO, gluten-free, and specifically designed to be lactose-intolerance-friendly. Flavour Profile : A "citrus-forward" blend featuring orange juice, lemon juice, coconut cream, pineapple, mango, mint, and spirulina. The Rise of the "Destination Smoothie" In recent years, the "Erewhon Smoothie" has emerged as a distinct marketing category, often driving massive footfall and social media impressions through influencer-led "aesthetic" content. By securing a featured placement at the Erewhon tonic bar, Lifeway is ensuring its brand remains at the centre of the "viral wellness" conversation. This strategy addresses the "adherence barrier" often found in health foods; by making gut health "indulgent" and "vibrant" (utilising the blue/green hues of spirulina), Lifeway is lowering the friction for consumer adoption. Retail Strategy and Portfolio Synergy While the smoothie is exclusive to the Erewhon cafe, the primary goal for Lifeway is to drive pull-through demand for its Organic Kefir line at the grocery shelf. For retailers like Whole Foods, Sprouts, and Kroger, the "Erewhon validation" serves as a powerful indicator of future velocity. For Erewhon, the partnership provides a credible, science-backed probiotic base for its high-margin cafe business, meeting the expectations of a customer base that demands both luxury aesthetics and functional efficacy. New Products Lifeway Foods and Erewhon Market Launch Tropical Probiotic Smoothie Partnership Eddie Sanders April 24, 2026 New Products Living Things Expands Functional Portfolio with Cherry and Lime Prebiotic Soda Ingredients ZBiotics Pre-Alcohol Probiotic Expands into US Hospitality Dairy Lifeway Foods Enters Premium Butter Category with 'Probiotic Kefir Butter' Launch New Products Health & Nutrition Beverage Related news












