Flavours & Colours
February 10, 2026
Bang Energy Targets 'Lifestyle' Demographic with Candy-Inspired Lime Pop Drop Launch
The launch continues the brand's aggressive strategy of targeting the "high-performance lifestyle" segment with confectionery-inspired profiles that offer bold taste without sugar.
February 10, 2026
Ben & Jerry's Expands Top-Performing 'Sundaes' Line with Three New Flavours
Ben & Jerry's, the Unilever-owned ice cream giant, has announced a significant expansion of its Sundaes product line, introducing three new flavours to capitalise on the platform's runaway success in 2025.
February 9, 2026
Takis® Pivots Brand Strategy with Non-Spicy Innovation and Retailer Exclusives
The new lineup spans the entire "heat-o-meter," ranging from Zero Heat to Hot, and includes two high-profile retailer exclusives designed to drive footfall at Walmart and Kroger.
February 8, 2026
Tenzing Enters Nootropic Energy Market with Lion’s Mane ‘Natural Energy+’ Range
Tenzing, the UK-based natural energy brand, has announced a strategic expansion beyond its core caffeine-led portfolio with the launch of a new functional sub-range: Natural Energy+.
February 6, 2026
Fiberstar Debuts Citri-Fi® Pro to Mitigate Acacia Gum Supply Risks
The launch is strategically timed to address escalating concerns within the global beverage industry regarding the stability and ethics of sourcing acacia gum from the conflict-ridden Sudan region.
February 5, 2026
I.T.S Announces £10M Investment to Build Major UK Flavour Manufacturing Hub
The company has acquired an 8.2-acre industrial estate near Hungerford, west of Newbury, and has committed an initial investment of over £10 million to develop the facility.
February 5, 2026
Monin Targets 'Swicy' and Nostalgia Trends with Hot Honey and Maple Pecan Pie Launch
The launch addresses two distinct but dominant flavour trajectories in the current market: the rise of "swicy" (sweet and spicy) profiles and the enduring demand for nostalgia-driven indulgence.
February 4, 2026
Starbucks and Arla Foods Launch Limited-Edition RTD Coffees to Drive UK Category Growth
Starbucks, in collaboration with its European manufacturing and distribution partner Arla Foods, has announced the launch of two limited-edition ready-to-drink (RTD) chilled coffee products for the UK market.
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