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The latest food and beverage industry news and trend analysis

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  • Page 47

New Products

Halloween 2026: Sweet Heat, Adult Indulgence & Texture Innovation
Trend
Halloween 2026: Sweet Heat, Adult Indulgence & Texture Innovation

Discover the latest Halloween product launches for 2026, featuring "swicy" flavour trends, adult-targeted confectionery, and innovative seasonal formulations across the food and beverage industry.

Halloween 2026: Sweet Heat, Adult Indulgence & Texture Innovation
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  • Page 47
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Water

Waiākea Hawaiian Volcanic Beverages Introduces Reusable Glass Collection

Waiākea Hawaiian Volcanic Beverages has launched Waiākea Paʻa, a premium reusable glass bottle range, establishing a highly diversified packaging portfolio for the hospitality and retail sectors.

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Soft drinks

Jones Soda Partners with Crayola for Limited-Edition Anniversary Launch

Craft beverage brand Jones Soda has renewed its partnership with Crayola to launch a limited-edition six-pack of themed sodas as part of its 30th anniversary celebrations.

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New Products

Better Than Bouillon Partners with A-Sha Foods to Launch Co-Branded Ramen Kits

Summit Hill Foods brand Better Than Bouillon has partnered with A-Sha Foods USA to launch Better Than Ramen, a premium co-branded noodle kit distributed exclusively across select Costco locations.

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New Products

Just Shrimp Launches Shrimp Nuggets in Harris Teeter

Frozen seafood brand Just Shrimp has secured distribution across hundreds of Harris Teeter stores, introducing its coastally sourced shrimp nuggets in 12-ounce packages.

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New Products

McVities Launches New High Fibre Hobnobs Oaty Snaps

Snacking manufacturer Pladis has extended its McVitie’s Hobnobs portfolio with the launch of Hobnobs Oaty Snaps, a high-fibre, non-HFSS rectangular biscuit range arriving in UK supermarkets.

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New Products

Be LOVE Launches Power and Restore Clear Protein Drink in US

Functional beverage brand Be LOVE has expanded into the protein category with the launch of Power + Restore, a clear, ready-to-drink protein beverage featuring 15g of protein and essential vitamins.

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Energy Drinks

REIGN Total Body Fuel Launches Limited Edition Apple Flavour

REIGN Total Body Fuel has introduced a limited-edition performance energy drink flavour, Liberty and Justice for Apple, featuring 300mg of caffeine and 10 calories per can.

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New Products

Campbell's Launches Protein Soup Range

The Campbell's Company has launched Campbell’s Protein Soups, a new five-variety range delivering 20 grams of protein per can across US retailers and Amazon.

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