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The Campbell's Company has expanded its canned soup portfolio with the nationwide launch of Campbell's Protein Soups.

The new product line, which features five distinct varieties, is designed to deliver 20 grams of protein per can alongside serving as a source of dietary fibre. Available immediately on Amazon, the range is rolling out to physical retail networks across the United States.

The development of the high-protein soup range aligns with evolving consumer health priorities in the North American grocery sector. According to consumer research cited by the company, more than 71% of Americans are looking to increase their daily protein intake, whilst 80% are actively seeking nutritional balance in their daily lifestyles.

Product Formulation and Flavours

To deliver 20 grams of protein per can, the product range utilises a slow-simmered bone broth base paired with high-protein ingredients such as white meat chicken, navy beans, chickpeas, lentils, and quinoa. The soups contain no artificial colours or artificial flavours and are easily identifiable on shelves by their green labels.

The product line features five distinct flavour varieties:

🍗 Homestyle Chicken & Rotini: A classic combination featuring a slow-simmered bone broth base, white meat chicken, carrots, celery, navy beans, and pasta.

🇮🇹 Italian-Style Wedding: A traditional recipe crafted with slow-simmered bone broth, meatballs, carrots, spinach, pasta, and navy beans.

🍋 Lemon Pepper Chicken: A recipe combining slow-simmered bone broth, white meat chicken, carrots, chickpeas, rice, corn, celery, and kale.

🌶️ Southwest Black Bean: A regional recipe featuring a spiced bone broth base, black beans, tomatoes, and bell peppers.

🌿 Mediterranean Lentil: A vegetable-dense recipe blending slow-simmered bone broth, lentils, tomatoes, carrots, red peppers, chickpeas, onions, and spinach.

Retail Availability and Pricing

The Campbell's Protein Soups range is currently available for purchase online through Amazon.com, with a simultaneous physical retail rollout underway at supermarkets, grocery stores, and mass merchants across the United States.

The suggested retail price for the new line is positioned at $3.19 per can, with final shelf pricing managed at the discretion of individual retail operators.