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Dan B
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Influencer Brand SIDES Coffee Scales Operations with New Online Launch
Coffee & Tea

April 2, 2026

Influencer Brand SIDES Coffee Scales Operations with New Online Launch

SIDES Coffee has officially launched its dedicated e-commerce platform, expanding upon its physical retail footprint of over 3,100 stores. SIDES Coffee, the RTD brand incubated by COLLAB for The Sidemen, has launched a dedicated D2C platform (sidescoffee.com)

Lucky Energy Launches Nostalgia Slush Lineup
New Products

April 2, 2026

Lucky Energy Launches Nostalgia Slush Lineup

Lucky Energy has introduced "SLUSH," a three-flavour nostalgia-driven lineup and the brand's first permanent 12 oz sleek can offering, pairing a high-performance 200 mg caffeine formula with a zero-sugar, zero-calorie "clean" ingredient profile.

Athletic Brewing Launches 'Two For The Trails' Milestone Edition IPA
New Products

April 1, 2026

Athletic Brewing Launches 'Two For The Trails' Milestone Edition IPA

Athletic Brewing Company has launched the "Our Brews Give Back" campaign, featuring the "Two For The Trails Milestone Edition IPA" brewed with 100% regenerative malt, as the brand tracks toward a $10 million total contribution goal for environmental restoration by year-end 2026.

Banza Launches Wheat Protein Pasta and Mac and Cheese Range
New Products

April 1, 2026

Banza Launches Wheat Protein Pasta and Mac and Cheese Range

Banza has announced its first expansion beyond the gluten-free segment with the launch of Wheat Protein Pasta and Mac & Cheese, a semolina-chickpea blend delivering 22g of protein per serving while targeting traditional "wheat aisle" consumers.

New Fanta Crimson Sour Cherry Debuts in Collaboration with Xbox
Soft drinks

April 1, 2026

New Fanta Crimson Sour Cherry Debuts in Collaboration with Xbox

Fanta has partnered with Xbox to celebrate the gaming brand's 25th anniversary, launching a limited-edition "Crimson Sour Cherry" flavor and a gamified "Wanta Fanta? Come Get It" challenge featuring iconic characters from Halo, Call of Duty, and Diablo IV.

National Confectioners Association Announces Senior Leadership Promotions
Confectionery

March 31, 2026

National Confectioners Association Announces Senior Leadership Promotions

NCA President & CEO John Downs has announced a series of senior executive promotions, including naming Brian McKeon and Christopher Gindlesperger as Executive Vice Presidents, to drive a strategic transformation of the organisation’s advocacy and public policy functions.

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