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The latest food and beverage industry news and trend analysis

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Confectionery

Krispy Kreme Partners with Perfect Ted for Limited-Edition 'Grab Your Greens' Matcha Range

January 15, 2026

Krispy Kreme Partners with Perfect Ted for Limited-Edition 'Grab Your Greens' Matcha Range

Krispy Kreme UK & Ireland has announced a strategic partnership with matcha energy brand Perfect Ted, launching a limited-edition product lineup under the campaign banner 'Grab Your Greens'.

Golf Host Hally Leadbetter Debuts 'Happy Golfer' Brand with Functional Energy Bites

January 14, 2026

Golf Host Hally Leadbetter Debuts 'Happy Golfer' Brand with Functional Energy Bites

The launch aims to disrupt the golf snacking category, which has traditionally been dominated by high-sugar options or heavy meal replacements, by offering a "clean energy" solution packaged in a format native to the sport.

Breyers Launches 'Sundae Swirls' Line to Deliver Full Sundae Experience in a Tub

January 14, 2026

Breyers Launches 'Sundae Swirls' Line to Deliver Full Sundae Experience in a Tub

The company is launching Breyers Sundae Swirls, a new product line designed to replicate the complexity of a freshly assembled sundae within a single, scoopable format.

BonBon Swedish Candy Co. Expands Beyond Gummies with First Chocolate Wafer Bar Launch

January 14, 2026

BonBon Swedish Candy Co. Expands Beyond Gummies with First Chocolate Wafer Bar Launch

BonBon Swedish Candy Co., a pioneer in the "pick-and-mix" movement in the United States, has announced a significant portfolio expansion with the launch of its first-ever Chocolate Wafer Bar.

Skittles Redefines Game Day Advertising with 'Live Commercial' Delivery Starring Elijah Wood

January 14, 2026

Skittles Redefines Game Day Advertising with 'Live Commercial' Delivery Starring Elijah Wood

Mars Snacking North America has announced a disruptive marketing activation for the 2026 Big Game, partnering with actor Elijah Wood and delivery platform Gopuff to launch a "never-before-tried" advertising concept.

OREO and NHLPA Renew 'Stay Playful' Partnership with $400k Investment in Canadian Youth Hockey

January 13, 2026

OREO and NHLPA Renew 'Stay Playful' Partnership with $400k Investment in Canadian Youth Hockey

Mondelez Canada Inc.'s OREO brand and the National Hockey League Players' Association (NHLPA) have announced the second year of their collaborative CSR initiative, the 'OREO Stay Playful For All' program.

Kellogg’s Targets Easter Occasion with Limited-Edition 'Mini Eggs' Rice Krispies Squares

January 12, 2026

Kellogg’s Targets Easter Occasion with Limited-Edition 'Mini Eggs' Rice Krispies Squares

Kellogg’s has announced a strategic seasonal extension for its snacking portfolio, unveiling a limited-edition Crushed Mini Eggs & Chocolate variety of its popular Rice Krispies Squares.

Lindt & Sprüngli Taps into Global Pistachio Craze with New Excellence Dark Bar

January 12, 2026

Lindt & Sprüngli Taps into Global Pistachio Craze with New Excellence Dark Bar

Swiss chocolatier Lindt & Sprüngli has unveiled the latest addition to its premium portfolio, announcing the launch of the Lindt Excellence Pistachio Dark Bar.

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