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The latest food and beverage industry news and trend analysis

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Bakery

Dunkin’ Partners with Megan Thee Stallion to Launch 'Protein Milk' and Functional Winter Menu

January 8, 2026

Dunkin’ Partners with Megan Thee Stallion to Launch 'Protein Milk' and Functional Winter Menu

Dunkin’ has announced a major strategic pivot towards functional nutrition for the start of 2026, introducing Protein Milk as a permanent addition to its beverage platform.

Pizza Hut Enlists Tom Brady for 'Pizza Before the Hut' Campaign and $10 Value Push

January 7, 2026

Pizza Hut Enlists Tom Brady for 'Pizza Before the Hut' Campaign and $10 Value Push

Pizza Hut has announced a major marketing offensive to kick off the 2026 football post-season, partnering with legendary quarterback Tom Brady to launch the "Pizza Before the Hut" campaign.

Pillsbury Taps into Nostalgia Baking Trend with New Pistachio Cake Mix and Frosting Duo

January 7, 2026

Pillsbury Taps into Nostalgia Baking Trend with New Pistachio Cake Mix and Frosting Duo

The brand has unveiled Pillsbury™ Moist Supreme® Pistachio Cake Mix alongside a complementary Whipped Pistachio Frosting.

Subway US Launches 'Protein Pockets' and Revamps Value Menu with $4.99 'Sub of the Day'

January 7, 2026

Subway US Launches 'Protein Pockets' and Revamps Value Menu with $4.99 'Sub of the Day'

Subway has announced a major update to its US menu and value proposition for the start of 2026, introducing a new grab-and-go format alongside a revamped daily discount structure.

Paris Baguette Unveils 'Salted Caramel Pretzel' Winter Menu and Football-Themed LTOs

January 7, 2026

Paris Baguette Unveils 'Salted Caramel Pretzel' Winter Menu and Football-Themed LTOs

Bakery-café chain Paris Baguette has announced its strategic product lineup for the winter season, betting heavily on the enduring consumer preference for sweet-and-salty flavour profiles.

Premier Protein Enters Baking Category with High-Protein Muffin Lineup in Partnership with Hometown Food Company

January 7, 2026

Premier Protein Enters Baking Category with High-Protein Muffin Lineup in Partnership with Hometown Food Company

Premier Protein® has announced a strategic expansion into the home baking aisle, partnering with Hometown Food Company to launch a new range of Muffin Mixes and Microwavable Muffin Cups.

Leeds Bakery HeyLo! Debuts UK’s First Lupin Flour Crackerbreads for 'January Reset'

January 7, 2026

Leeds Bakery HeyLo! Debuts UK’s First Lupin Flour Crackerbreads for 'January Reset'

Leeds-based bakery challenger HeyLo! has announced a significant innovation within the functional snacking category, launching the UK's first crackerbreads formulated with lupin flour.

IHOP Capitalises on Viral Fantasy Football Trend with 'Bottomless Pancakes' Campaign

January 5, 2026

IHOP Capitalises on Viral Fantasy Football Trend with 'Bottomless Pancakes' Campaign

IHOP is leveraging viral internet culture to drive Q1 footfall, officially launching a nationwide campaign inspired by the "last-place punishment" trend common in fantasy football leagues.

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