The latest food and beverage industry news and trend analysis

Coca-Cola İçecek has appointed COO Ahmet Kürşad Ertin as its new CEO, effective July, as the Turkey-based bottler navigates macroeconomic pressures and reports continued volume growth for 2025.

HTeaO has appointed Jerry McClain and Brian Aga to lead store development and operations as the iced tea franchise prepares for more than 40 store openings and continued national expansion in 2026.

Sports nutrition brand MET-Rx extends its partnership with John Cena to launch a nostalgic marketing campaign targeting omnichannel growth and social commerce.

Airport hospitality group OTG appoints industry veteran Sri Anne as Chief Technology Officer to lead digital transformation and infrastructure growth.

Ferrero Group has announced a new corporate governance structure, dividing leadership across its core confectionery and emerging categories to sustain growth within the global sweet-packaged food sector.

Pall Corporation has appointed industry veteran Dr. Roland Folz as its new President to drive global strategy, innovation, and operational execution across its filtration and purification portfolio.

RäFoods has named John Rota as Chief Marketing Officer to operationalise its Living Nutrition platform and drive scalable market expansion through integrated storytelling and operational discipline.

The campaign highlights a growing trend in CPG marketing: rapidly deploying limited-edition, direct-to-consumer (DTC) bundles that capitalise on real-time social media conversations to drive trial for new core SKUs.