The latest food and beverage industry news and trend analysis

The Coca-Cola Company brand BODYARMOR has expanded its active hydration portfolio with the launch of BODYARMOR FIT, its first-ever canned and carbonated sports drink range.

Pepsi Global has launched Pepsi House of Treats, a crafted beverages platform designed to deliver premium, customisable drinks across Away From Home hospitality and entertainment channels.

Grupo Bimbo has partnered with The Hershey Company to launch a co-branded sweet baked goods range in the US, combining Bimbo and Marinela pastries with Hershey's chocolate.

Flora Food Group has expanded its US culinary portfolio with the launch of Red Barn Creamery Butter, an 84 per cent butterfat, batch-churned product produced in Kansas.

Savoury protein brand Takeaways has launched a three-strong line of cheese-based protein bars, targeting the functional snacking sector with a low-sugar alternative to sweet active nutrition products.

Japanese speciality coffee equipment manufacturer HARIO will launch two new Tritan-based colourways for its V60 Dripper NEO at World of Coffee Brussels 2026.

US chocolatier Ghirardelli has entered the refrigerated category for the first time with a premium ready-to-bake cookie dough range launching nationwide.

Boylan Bottling Co. has launched Freedom Cola, a limited-edition craft soda celebrating the 250th anniversary of US independence, distributed across New York via Big Geyser.