Health & Nutrition
May 7, 2026
Oroweat Targets GLP-1 and Wellness Trends With New Protein Bread Line
Oroweat ’s new functional range leverages a "first-of-its-kind" plant blend, offering 14g of fibre or 20g of protein to address widespread nutritional deficiencies in the US bakery aisle.
May 7, 2026
Propel Launches Science-Backed Clear Protein Launch
Propel has announced the launch of Propel Clear Protein, a ready-to-mix 3-in-1 powder delivering 20g of whey protein, 3g of fibre, and electrolytes, specifically engineered to capture the "refreshing protein" segment and support the nutritional needs of consumers navigating GLP-1 medication journeys.
May 7, 2026
Genova Premium Tuna Launches Mediterranean Bowls to Target GLP-1 Market
Genova Premium Tuna has announced the debut of Mediterranean Tuna Bowls, a new line of high-protein, shelf-stable convenience meals designed to capitalise on the "Mediterranean Diet" trend and address the increasing demand for nutrient-dense, portion-controlled options among GLP-1 users.
May 7, 2026
Slice Soda Launches Ready-to-Drink Functional Dirty Soda
Slice Soda, owned by Suja Life, has launched the first ready-to-drink (RTD) "Dirty Soda" range, utilising coconut-derived MCT oil to replicate the indulgent mouthfeel of the viral DIY beverage trend while maintaining a low-sugar, functional gut-health profile.
May 6, 2026
GrowHappy Launches Allergen ImmunoBars
GrowHappy has announced the launch of Allergen ImmunoBars, a science-backed snack line designed to solve the "maintenance gap" in pediatric allergy prevention by facilitating consistent, long-term exposure to key allergens through a whole-food, clean-label format.
May 6, 2026
Subway Expands Beverage Offerings with poppi Functional Soda
Subway has officially integrated Poppi prebiotic sodas into its nationwide beverage lineup, marking a significant strategic pivot for the QSR sector as functional, low-sugar "Soda 2.0" brands begin to challenge the historical dominance of legacy carbonated soft drink giants in high-volume foodservice environments.
May 6, 2026
Bulletproof Launches Ashwagandha and Lion’s Mane Infused Coffee
Bulletproof has officially entered the high-growth mushroom-enhanced coffee sector with the launch of "The Mood Booster," a functional ground coffee utilising a targeted blend of Lion’s Mane, Reishi, and KSM-66® Ashwagandha to address the rising consumer demand for stress management and cognitive support.
May 5, 2026
Farm Rich Expands Breakfast Portfolio With High-Protein Frozen Range
Farm Rich has announced a significant expansion of its frozen breakfast portfolio with the launch of three protein-packed SKUs, designed to meet the growing consumer demand for "snackable" and highly convenient morning meal solutions.
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