top of page
FBX2.png

The latest food and beverage industry news and trend analysis

ad1_edited.jpg
ad1_edited.jpg
ad1_edited.jpg
Nov - Food Bev - Website Banner - TIJ vs TTO 300x250.gif
Never Miss an Update!

Receive personalised weekly email newsletters with industry news curated just for you.

You’re reading a free preview of The Newsroom 📰

✅ Get full access to The Newsroom — your personalised F&B feed with curated insights, company updates, and announcements. + access to the full app collection from FNBX

  • Page 27

Beverage

Just Add Water: The Dry Hydration Boom
Trend
Just Add Water: The Dry Hydration Boom

The single-use plastic water bottle was the symbol of on-the-go convenience. Today, with unsustainable supply chain costs and a booming demand for hyper-functional wellness, the beverage industry is rapidly abandoning the bottle. Enter the multibillion-dollar era of "dry hydration", where the future of drinks fits in a pocket-sized sachet, and the only missing ingredient is water.

Just Add Water: The Dry Hydration Boom
Filter latest news
  • Page 27
Asset 8.png
New Products

Dutch Bros Launches Planet Dutch Seasonal Drink Trio across US Footprint

Dutch Bros has launched its Planet Dutch beverage trio across its 1,177-plus locations, leveraging customisable energy and coffee platforms to drive summer sales.

View More
Asset 8.png
New Products

Brothers Cider Launches Wild Cloudy Apple Cider Flavour

Brothers Cider has expanded its premium offering with the launch of Wild Cloudy Apple, a 7.0% ABV unfiltered cider designed to capture the growing demand for craft-style products.

View More
Asset 8.png
Soft drinks

CCEP Invests in Limited Edition Fanta Price Marked Packs for Summer

Coca-Cola Europacific Partners has launched a multimillion-pound investment to reduce its 2L Fanta price-marked packs to £1.89 for the summer sharing season.

View More
Asset 8.png
Alcohol

Carlsberg and Sapporo Form Joint Venture in Asia and Partnership in the UK

Carlsberg Group has partnered with Sapporo Breweries to establish a joint venture in Southeast Asia and Hong Kong, alongside a licensing agreement for the UK and Myanmar.

View More
Asset 8.png
New Products

Barebells Expands Milk Drink Range with New Cookie Flavour

Barebells has expanded its functional beverage portfolio with the launch of Barebells Milk Drink Cookie, a high-protein, low-sugar RTD beverage made with ultra-filtered milk.

View More
Asset 8.png
Coffee & Tea

Ehrmann Partners with Glow25 to Launch RTD Collagen Coffee

German dairy group Ehrmann has partnered with beauty and wellness brand Glow25 to launch a range of ready-to-drink functional collagen coffees.

View More
Asset 8.png
New Products

Huel Expands Ready-to-drink Portfolio with Four New Flavours

Huel has launched four new flavours across its Black Edition and Lite ready-to-drink ranges, offering increased variety within its nutritionally complete beverage portfolio.

View More
Asset 8.png
Soft drinks

Poppi Launches Limited Edition Spider-Man Themed Soda Range

Poppi has partnered with the upcoming film Spider-Man: Brand New Day to launch a limited-edition, web-themed packaging design across three popular flavours.

View More
bottom of page