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Bakery

Insomnia Cookies and Warner Bros Partner for Supergirl Film Promotion

June 17, 2026

Insomnia Cookies and Warner Bros Partner for Supergirl Film Promotion

Insomnia Cookies has partnered with Warner Bros. Discovery Global Consumer Products to launch a limited-edition Supergirl-themed cookie range and custom packaging ahead of the film's theatrical debut.

Sweet Loren's Enters Breakfast Category with Ready-to-Bake Scones and Oatmeal Bars

June 16, 2026

Sweet Loren's Enters Breakfast Category with Ready-to-Bake Scones and Oatmeal Bars

Refrigerated dough brand Sweet Loren's has expanded its retail portfolio with a new line of ready-to-bake scones and oatmeal bars alongside a brand-wide packaging redesign.

Krispy Kreme Launches Summer Doughnut and Chiller Collection across US

June 15, 2026

Krispy Kreme Launches Summer Doughnut and Chiller Collection across US

Quick-service restaurant brand Krispy Kreme has expanded its seasonal menu with a line of fruit-forward doughnuts and limited-edition lemonade chillers for the summer trading window.

Grupo Bimbo Partners with Hershey to Launch Co-Branded Snack Range in the US

June 10, 2026

Grupo Bimbo Partners with Hershey to Launch Co-Branded Snack Range in the US

Grupo Bimbo has partnered with The Hershey Company to launch a co-branded sweet baked goods range in the US, combining Bimbo and Marinela pastries with Hershey's chocolate.

Ferm Food Launches Fermented Gluten-Free Bread Binder

June 10, 2026

Ferm Food Launches Fermented Gluten-Free Bread Binder

Danish ingredients producer Ferm Food has launched a fermented plant-based bread binder to improve the texture, sliceability, and clean-label credentials of gluten-free industrial bakery products.

Ghirardelli Enters Refrigerated Aisle with Premium Cookie Dough Range

June 10, 2026

Ghirardelli Enters Refrigerated Aisle with Premium Cookie Dough Range

US chocolatier Ghirardelli has entered the refrigerated category for the first time with a premium ready-to-bake cookie dough range launching nationwide.

Tesco Launches Premium Potato Burger Buns with Real Mashed Potato

June 9, 2026

Tesco Launches Premium Potato Burger Buns with Real Mashed Potato

Tesco has expanded its premium private-label bakery range with 22 new launches, headlined by the UK's first supermarket-own burger buns made with real mashed potato.

Subway Canada and Lays Partner to Launch Italian Herbs and Cheese Potato Chips

June 4, 2026

Subway Canada and Lays Partner to Launch Italian Herbs and Cheese Potato Chips

Subway Canada has partnered with PepsiCo Canada’s Lay’s brand to launch a limited-edition potato chip inspired by the quick-service chain’s signature Italian Herbs and Cheese bread.

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