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- KFC Launches Finger Lickin Machine Song to Support Box Feasts | FNBX
KFC has launched a full-length streaming single and music video titled "Finger Lickin' Machine" to promote its new multi-tiered Box Feasts value menu (7, 9, and 11 dollar tiers), utilising high-profile choreography and IRL activations in Los Angeles to drive digital and physical engagement. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Foodservice KFC The Newsroom Never Miss an Update! Receive personalised weekly email newsletters with industry news curated just for you. Email* Submit or create an account to access more > KFC has announced the launch of "Finger Lickin' Machine," a legitimate musical single designed for streaming and social media replay rather than a traditional advertisement. The release serves as the creative centrepiece for the launch of KFC's new Box Feasts, a tiered value menu designed to provide "chicken on chicken" meal solutions at competitive price points. The campaign signals a strategic shift for the brand, moving away from purely transactional messaging toward an "entertainment-first" model that integrates with the creator economy and streaming platforms like Spotify. The Box Feasts: Multi-Tiered Value Strategy The "Finger Lickin' Machine" campaign is fundamentally designed to drive traffic to the brand's new Value Feast menu. The Box Feasts are structured in three distinct price tiers to capture a wide range of consumer spending power: Tiered Pricing: Available at 7, 9, and 11 dollar price points (prices may vary by location). Product Architecture: Each box is formulated to deliver a "complete meal" experience, emphasising high-volume protein ("chicken on chicken") to meet consumer demand for substantial value. Market Positioning: The menu is a direct competitive response to the industry-wide focus on "value meals" as consumers face continued inflationary pressures. Creative Execution and Pop Culture Integration To ensure the "Finger Lickin' Machine" track resonates as a cultural moment rather than a jingle, KFC collaborated with elite industry talent. The performance features choreography from Rich + Tone Talauega, a duo renowned for their work across global music and pop culture. The campaign includes: Streaming Presence: A full-length track available on Spotify and other major music platforms. Music Video Format: A 90-second extended cut that utilises music video aesthetics to encourage "mid-scroll" engagement. Character Evolution: The Colonel is depicted not just as a mascot, but as an active participant in the music and dance performance, modernising the brand's iconic figure for a younger demographic. IRL Activations and the Creator Economy Beyond digital channels, KFC is implementing a localised physical activation strategy in Los Angeles. The Colonel is participating in "street drops," surprising content creators with: Physical Singles: Limited-edition physical copies of the "Finger Lickin' Machine" track. Product Sampling: On-the-spot delivery of Box Feasts to drive immediate influencer-led impressions. Experiential Marketing: Turning the campaign into a tangible "IRL" (In Real Life) event that can be shared across social feeds to generate organic velocity. Industrial Significance: The "Brand as Artist" Trend For B2B stakeholders and the broader QSR industry, the KFC launch highlights the rising "brand-as-artist" trend. As traditional ad-blockers and "skip" behaviours become standard, brands are forced to create content that provides genuine entertainment value. By releasing a track on Spotify, KFC is attempting to enter the consumer's "private listening space," moving beyond the loud environment of traditional commercial breaks. This approach allows for a more sustained brand connection that lives on a user's playlist long after the initial ad buy has concluded. Market Outlook As the QSR "Value Wars" continue through 2026, the success of KFC’s hybrid "music-and-menu" rollout will be a key indicator of the efficacy of lifestyle-led marketing. Industry observers expect that if "Finger Lickin' Machine" achieves significant streaming volume, it could pave the way for a new era of "auditory branding" where menu items are launched alongside digital-first cultural assets rather than static television spots. KFC Launches Finger Lickin Machine Song to Support Box Feasts April 7, 2026 Foodservice Coca-Cola and KFC Announce US Beverage Partnership Foodservice Taco Bell Expands Live Más Café with Horchata Lineup and New Sites New Products Wingstop Launches Sour Patch Kids Flavoured Wings Business & Finance Starbucks Explores Takeover of Chipotle Foodservice Marketing Business & Finance Related news
- Just Shrimp Launches Shrimp Nuggets in Harris Teeter | FNBX
Frozen seafood brand Just Shrimp has secured distribution across hundreds of Harris Teeter stores, introducing its coastally sourced shrimp nuggets comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Never Miss an Update! Receive personalised weekly email newsletters with industry news curated just for you. Email* Submit or create an account to access more > Frozen seafood brand Just Shrimp has announced its commercial retail debut, launching its new shrimp nuggets across hundreds of Harris Teeter stores this month. The roll-out marks the market entry of a new brand focused on delivering coastally sourced shrimp in highly recognisable, retail-ready formats. The brand aims to challenge the traditional frozen seafood landscape by focusing on ingredient transparency and simplified regional supply chains. Product Formulation and Specifications The new shrimp nuggets are designed to offer a direct alternative to heavily processed frozen seafood options. The product is manufactured using shrimp harvested from coastal waters, delivering 100% real shrimp protein per serving. The formulation utilises a clean-label ingredient profile, relying on common kitchen staples rather than synthetic additives. The technical specifications of the product include: 🍤 Protein Sourcing: Made with 100% real shrimp protein from North American coastal waters. 🌾 Coating and Seasoning: Prepared with a simple blend of wheat flour, eggs, and spices. 🚫 Additives: Formulated with zero artificial flavours, colours, fillers, or preservatives. Lee Edmondson, founder of Just Shrimp, who brings experience working with global quick-service restaurant brands such as McDonald's and Burger King, noted that historical innovation in the frozen seafood sector has remained limited to surface-level changes in coatings and flavours. Edmondson stated that the company developed the nuggets to provide retail partners with an easily recognisable format whilst maintaining a straightforward approach to sourcing and ingredients. Supply Chain Sourcing and Logistics A core element of the brand's business model is its regional sourcing framework. Just Shrimp harvests its seafood from North America’s home coasts rather than relying on international imports. By keeping production and sourcing closer to its primary retail markets, the company aims to establish several operational advantages: Shorter Lead Times: Mitigating the logistics risks and delays associated with global shipping routes. Product Quality Preservation: Minimising the transit times between harvesting, processing, and retail delivery to maintain freshness. Supply Chain Transparency: Providing retailers and consumers with clear visibility into the geographical origin and journey of the raw materials. Edmondson added that Harris Teeter’s established reputation for quality and its engaged consumer base make it an ideal launch partner for introducing this familiar format to the retail market. Just Shrimp Nuggets are distributed in 12-ounce packages, containing approximately four servings per pack. The product carries a suggested retail price of $11.99 and is positioned within the frozen seafood aisle of participating Harris Teeter locations. To support the regional roll-out and accelerate product trial, the brand has planned a structured marketing campaign. This initiative will incorporate targeted public relations, local shopper marketing campaigns, and in-store activations to drive brand awareness at the point of sale. Just Shrimp Launches Shrimp Nuggets in Harris Teeter July 14, 2026 New Products Boursin Launches Frozen and Chilled Range in UK New Products The Marzetti Company Launches Three Frozen Platforms under New York Bakery Plant-based Impossible Foods Launches Four Frozen Lines in Tesco UK Stores New Products New York Bakery Launches Stuffed Pizza Bagels in UK New Products Food Meat & Seafood Related news
- Planet Doughnut Expands with Vending Solution in UK | FNBX
Planet Doughnut is entering the automated retail sector with a 24/7 vending machine at its Shrewsbury bakery, signalling a strategic shift toward unattended retail to drive round-the-clock sales and geographic expansion. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Never Miss an Update! Receive personalised weekly email newsletters with industry news curated just for you. Email* Submit or create an account to access more > Shrewsbury-based Planet Doughnut has announced the installation of a 24/7 vending machine at its Battlefield Industrial Estate headquarters. The move marks the company’s first entry into the unattended retail space, providing customers with round-the-clock access to its product range outside of traditional operating hours. The automated unit, located on Knights Way, is stocked daily with the company’s core and limited-edition doughnut ranges alongside branded merchandise. The launch serves as a pilot for a potential wider rollout across towns, cities, and corporate workplaces. Automated Convenience The implementation of vending technology allows Planet Doughnut to capture "after-hours" demand without the overhead costs associated with staffed retail units. This strategy aligns with a broader trend in the bakery sector toward "micro-retail" and unattended points of sale, which have gained traction as high-street footfall fluctuates. Alice Turnbull, Head of Marketing at Planet Doughnut, indicated that the concept introduces a new distribution channel to the local market. By utilising the company’s SALSA-accredited bakery site for the initial installation, the business can monitor inventory turnover and consumer preferences in a controlled environment before scaling to high-traffic third-party locations. A critical factor in the success of the vending model is the maintenance of product quality and freshness. Planet Doughnut utilises a vegan dough formulation for its handcrafted products, which offers a shelf life of up to 72 hours. Key operational features of the new model include: Daily Restocking : Ensuring product rotation and freshness. Climate Control : The machine is designed to maintain the integrity of the glazes and fillings. Product Mix : A combination of standard inventory, limited-run seasonal flavours, and non-perishable merchandise to maximise transaction value. Founded in 2017 as a home-based operation by Duncan and Samantha McGregor, Planet Doughnut has undergone significant institutional growth. Following its acquisition by the Delves family in 2025, the business has focused on scaling its production capabilities and expanding its B2B footprint. Currently, the brand supplies a diverse range of sectors, including: Holiday and theme parks Farm shops and garden centers Football stadiums and music venues The exploration of vending solutions for artisanal products reflects a maturing "grab-and-go" market in the UK. For bakery operators, the model offers a low-friction entry into high-density environments such as transportation hubs and office complexes. As Planet Doughnut evaluates the performance of the Shrewsbury unit, the industry will be watching to see if the model can be effectively replicated in more competitive urban centres. The success of this pilot could provide a blueprint for other artisanal bakery brands looking to scale their physical presence with minimal capital expenditure compared to traditional brick-and-mortar expansion. Planet Doughnut Expands with Vending Solution in UK April 9, 2026 New Products Dunkin' Expands Halloween Lineup with Berry Battie Refresher New Products Myprotein Launches Krispy Kreme Original Glazed Whey Protein Powder New Products Krispy Kreme Launches Looney Tunes Doughnut Range for Halloween New Products Krispy Kreme Introduces Coffee-Flavoured Original Glazed Doughnut Snacking Business & Finance Bakery New Solutions Related news
- Oroweat Targets GLP-1 and Wellness Trends With New Protein Bread Line | FNBX
Oroweat’s new functional range Fibre Power Bread, Protein White, and Protein Honey Oat. Plant blend, offering 14g of fibre or 20g of protein comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Never Miss an Update! Receive personalised weekly email newsletters with industry news curated just for you. Email* Submit or create an account to access more > Oroweat, a prominent leader in the premium bread category, has announced a significant expansion of its nutritional estate with the launch of Fibre Power and Protein Breads. The rollout is engineered to provide consumers with a "plug-and-play" solution for reaching daily macro-nutrient targets, moving the brand beyond standard whole-grain offerings into the high-growth functional bakery sector. The initiative arrives as a direct response to data indicating that the vast majority of North American adults are navigating chronic fibre deficiencies while simultaneously seeking high-protein alternatives to traditional carbohydrates. A primary pillar of the launch is Oroweat® Fibre Power Bread , which addresses a critical whitespace in the ambient aisle. With more than 90 per cent of US adults failing to meet daily fibre recommendations, the product is positioned as an essential tool for digestive health and metabolic stability. Technical Specifications Fibre Density: Delivers 14 grams of fibre per two-slice serving, which accounts for approximately 40 per cent of the recommended daily goal. Flavour Architecture: Utilises a rich whole-grain base designed to provide the sensory satisfaction of traditional artisanal bread without the nutritional "emptiness" of commodity loaves. Orela Suku DeCurtis, Director of Marketing for Oroweat®, stated that the goal was to make hitting nutritional milestones "easy and delicious," utilising a first-of-its-kind blend of plant-based fibres and proteins. The Protein Acceleration Trend The second component of the rollout focuses on the "protein-forward" consumer, a demographic that now includes 70 per cent of the adult population. By delivering 20 grams of complete protein per two slices, Oroweat® is positioning its new SKUs as competitive alternatives to traditional protein bars and shakes. The Protein SKU Lineup Includes Protein White Bread 🍞 A modernised take on a classic format, balancing a light sweetness with a savoury finish. This product targets families and traditionalists looking for functional upgrades to familiar meal types. Protein Honey Oat Bread 🍯🌾 A texture-driven variant featuring a crunchy oat topping and a sweet finish, catering to the "permissible indulgence" and breakfast-on-the-go segments. Market and Retail By pricing the range at a suggested MSRP of $7.69, Oroweat® is securing its position in the premium tier of the bakery department. This price point reflects the increased R&D and ingredient costs associated with high-density protein and fibre blends while remaining accessible for the "active-wellness" shopper. The nationwide rollout ensures that Oroweat® maintains its role as a primary infrastructure provider for the modern household’s dietary needs. The success of this launch is expected to drive significant unit velocity as consumers increasingly look for ways to integrate "plus-benefit" nutrition into existing daily rituals—such as the sandwich or morning toast—rather than adding new, complex supplement routines. Oroweat Targets GLP-1 and Wellness Trends With New Protein Bread Line May 7, 2026 New Products Calise Bakery Launches Higher Fibre Kaiser and Sub Rolls New Products Sara Lee Debuts Limited Edition Mike's Hot Honey Half Loaf New Products Wonderbrands Launches Wonder AirCrisp Line for Air Fryers New Products Bimbo Bakeries USA Launches Sourdough Bagels under The Rustik Oven Food Health & Nutrition Bakery New Products Related news
- Entenmanns and Little Bites Launch 8 New Products | FNBX
Bimbo Bakeries USA brands Entenmann's and Little Bites have introduced an eight-SKU line-up of limited-edition summer treats. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Never Miss an Update! Receive personalised weekly email newsletters with industry news curated just for you. Email* Submit or create an account to access more > Sweet baked goods brands Entenmann’s and Little Bites have announced the national launch of eight limited-edition product formulations for the summer trading window. The seasonal product rollout comprises a themed patriotic line-up featuring festive sprinkles, alongside nostalgic fruit-flavoured innovations. The products are entering major national and regional retail networks immediately, providing grocery and convenience partners with highly segmented options to capture impulse purchases ahead of peak holiday weekend travel. The deployment of short-run seasonal lines remains a key commercial driver in the sweet baked goods sector, allowing operators to stimulate customer transaction frequency and drive volume growth during warmer months when outdoor gatherings, picnics, and family road trips increase. Seasonal Portfolio Formulations The summer product expansion is split between festive, holiday-themed baked goods and classic fruit-profile confectionery lines. To appeal to a variety of consumer purchasing habits, the joint portfolio introduces the following product configurations: 🔴🇺🇸🔵 Patriotic Rich Frosted Doughnuts – An eight-count pack of classic rich frosted doughnuts finished with a red, white, and blue sprinkle blend. 🎂 Patriotic Full Sized Party Cake – A 17-ounce celebration cake topped with holiday sprinkles, formulated for family sharing. 🧁 Little Bites Patriotic Party Cake Muffins – Packaged in boxes containing five individual pouches of four bite-sized party cake muffins. 🍊 Orange Cream Doughnut Holes – A 13-ounce pack of bite-sized doughnut holes featuring a sweet orange and vanilla cream profile. 🍋 Mini Iced Lemon Snack Cakes – A six-count pack of mini sponge cakes topped with a refreshing lemon-flavoured icing. 🍪 Patriotic Sprinkled Cookies and Dipped Sprinkled Cookies – Festive, sweet biscuits decorated with seasonal sprinkles, available in standard and chocolate-dipped formats. The inclusion of portion-controlled mini cakes, individual pouches, and multi-serve party cakes allows retail operators to target different consumption occasions, ranging from on-the-go midday snacking to large-scale backyard gatherings. Retail Distribution To support the commercial rollout, Entenmann's and Little Bites are executing a phased regional and national distribution strategy through the summer trading season: Patriotic Rich Frosted Doughnuts – Retailing at a suggested retail price (SRP) of $5.99 to $6.99, with national availability running through 8 August 2026. Patriotic Full Sized Party Cake – Priced at an SRP of $7.99, distributed through major central and eastern US retail networks through 8 August 2026. Patriotic Mini Snack Cakes – Available nationally at an SRP of $5.49 through 8 August 2026. Patriotic Sprinkled Cookies and Dipped Sprinkled Cookies – Distributed across central and eastern US retail channels at an SRP of $4.99 through 8 August 2026. Little Bites Patriotic Party Cake Muffins – Retailing nationally at an SRP of $5.69 per five-pouch box through 8 August 2026. Orange Cream Doughnut Holes – Secured national retail placement at an SRP of $5.69, with the limited-run trading window closing on 25 July 2026. Mini Iced Lemon Snack Cakes – Available nationwide at an SRP of $5.49 per six-count pack through 25 July 2026. According to Janice Wisniewski, Brand Manager at Entenmann’s, the limited-edition range has been developed to deliver familiar, nostalgic flavour profiles that encourage families to slow down and connect over everyday snack breaks. Rielly Whims, Brand Manager at Little Bites, added that portable, convenient formats remain a priority for active families during the summer season, noting that the pre-portioned pouches provide an accessible snack solution for outdoor activities and travel. Operating under parent manufacturer Bimbo Bakeries USA, both brands continue to leverage their established national supply chains to secure prominent physical shelf placement and endcap displays, driving category value in the competitive sweet snacking aisle. Entenmanns and Little Bites Launch Eight Summer Seasonal Sweet Baked Goods June 17, 2026 New Products Frankie's Organic Snacks Launches Snickerdoodle Avocado Oil Puffcorn New Products Lay's Debuts Holi-LAY'S Range with Chocolate Chips New Products JiMMYBAR! Launches Creatine and Protein Trail Mix Line Snacking Pringles Launches Halloween Campaign with Custom Can-Shaped Urn Bakery Food Snacking New Products Related news
- PepsiCo Food: Snack Brands are Innovating Restaurant Menus in Unexpected Ways | FNBX Trend
PepsiCo food brands and flavours are no strangers to the snack aisle, but lately, they’ve been showing up in places consumers might not expect. Doritos are tucked under shawarma proteins at Osmow’s or piled high as nachos at Subway, and Flamin’ Hot seasoning is adding heat to boneless chicken wings. Trend PepsiCo Food: Snack Brands are Innovating Restaurant Menus in Unexpected Ways PepsiCo food brands and flavours are no strangers to the snack aisle, but lately, they’ve been showing up in places consumers might not expect. Doritos are tucked under shawarma proteins at Osmow’s or piled high as nachos at Subway, and Flamin’ Hot seasoning is adding heat to boneless chicken wings. September 3, 2026 Go Related News Never Miss an Update! Receive personalised weekly email newsletters with industry news curated just for you. Email* Submit or create an account to access more > PepsiCo is accelerating its foodservice and culinary partnership strategy, integrating core snack brands and seasonings directly into restaurant, quick-service, and convenience menus. By translating recognised retail snack brands like Doritos and Flamin’ Hot into hot food applications, the enterprise is expanding its footprint into prepared meal occasions. The culinary platform bridges consumer packaged goods (CPG) brand loyalty with out-of-home dining, deploying social listening and consumer trend research to co-develop finished dishes alongside foodservice operators and grocery delis. Translating Snacks into Foodservice Formats The product development pipeline relies on tracking consumer behaviour, search traffic, social media commentary, and foodservice data to identify emerging flavour pairings and consumer recipe adaptations. PepsiCo's internal culinary teams work directly with restaurant partners and commercial chefs to translate popular recipe modifications into scalable menu items. This collaborative approach allows operators to leverage established brand recognition to drive trial, enhance menu differentiation, and capture incremental footfall across lunch, dinner, and snacking dayparts. Janelle Rowe, Senior Vice President of Foodservice at PepsiCo, stated that consumer feedback and fan engagement have directly informed the development of branded hot food items, providing commercial partners with proven concept validation prior to deployment. “Consumer insights like this are truly invaluable, providing us with fans’ endorsement for exciting menu items featuring PepsiCo brands at franchises, restaurants and retail partners." Menu Collaborations and Formats PepsiCo’s recent foodservice activations span quick-service restaurant networks, grocery hot bars, and international franchise systems: 🍗 Flamin’ Hot Boneless Chicken Wings: Deployed across approximately 1,000 Kroger stores and nationwide Circle K convenience locations, bringing the brand's spicy seasoning profile to supermarket hot delis and grab-and-go warming units, with broader retail expansion scheduled for September. 🧀 Doritos Hot Honey Nachos at Subway: Launched in August 2026 across Subway locations, combining Doritos Nacho Cheese tortilla chips with vegetables, melted cheese, and Subway's signature Hot Honey sauce, building upon the previous year's Doritos Footlong Nachos release. 🍗 KFC x Doritos Loaded: Rolled out across 27 European markets, pairing KFC's 100 per cent chicken breast crispy tenders with Doritos chips, guacamole, pico de gallo, jalapeños, and sauces inside a custom horizontal bag that functions as a serving tray. 🌯 The Walking Shawarma at Osmow’s: A Canadian market collaboration combining Mediterranean spiced proteins and garlic sauces directly inside a single-serve bag of Doritos Sweet Chilli Heat! chips. Commercial Impact for Foodservice Operators For foodservice and retail partners, integrating established CPG brands into core menu items provides immediate product differentiation supported by pre-existing consumer affinity. By translating ambient snack products into prepared meal occasions, restaurant operators can introduce trending flavour combinations, such as sweet-and-spicy profiles and loaded snacking formats, without establishing extensive bespoke supply chains. Concurrently, the platform enables PepsiCo to expand consumption occasions beyond traditional retail snacking aisles into high-velocity away-from-home channels. Overview
- Ingredia | Company Profile
Discover Ingredia company profile on FNBX with verified distributors, partnership requests and latest industry activity. All Companies Close Ingredients Ingredia Employees founded Headquarters France Ingredia is a premier French dairy cooperative and a global leader in the development and manufacture of innovative dairy ingredients. Headquartered in Arras, France, the company specialises in transforming milk from the Hauts-de-France region into high-value solutions for the food, nutrition, and health industries worldwide. With a portfolio built on 70 years of expertise, Ingredia operates across three specialised business units: Ingredia Essential: High-quality milk powders and dairy solutions for industrial food production. Ingredia Functional: Advanced milk proteins (including native micellar caseins) designed to optimise texture and nutrition in dairy, cheese, and beverage applications. Ingredia Nutritional: Clinically-backed bioactive ingredients, such as Lactium® (for stress management), Pep2Dia® (for blood sugar regulation), and Prodiet® Lactoferrin (for immunity). A B Corp-certified company, Ingredia is deeply committed to its "Via Lacta" CSR strategy, ensuring sustainable farming practices, animal welfare, and fair compensation for its 1,100+ cooperative members. About Ingredia --- Collaboration & Partnerships Ingredia is not currently looking for partnerships. Pitch a Partnership F&B Ecosystem Claim Profile Ingredia has no members on FNBX yet. Be discovered by B2B buyers Showcase your product catalog Signal partnership intent Claim Your Spot Are you a supplier, competitor, or distributor in the F&B space? Create your company profile to connect with giants like this. Create Free Page Takes 2 minutes. No credit card required. Authorised Distributors Americas Asia Europe Oceania There are no distributors currently. Sekai Brasil Licensed Distributor of The Good Cup (Brazil) Contact Sales Opal Packaging Plus Licensed Distributor of The Good Cup (Australia) Contact Sales BM Target Licensed Distributor of The Good Cup (Japan) Contact Sales Alternative Way Licensed Distributor of The Good Cup (France) Contact Sales PackEco Solutions Licensed Distributor of The Good Cup (Canada) Contact Sales Groupe DGL Licensed Distributor of The Good Cup (US) Contact Sales No More Lids Licensed Distributor of The Good Cup (UK) Contact Sales Submit New Distributors Company Name Contact Email Description Distribution Location Asia-Pacific Americas MENCA Europe Submit Are you a verified distributor? Claim your territory Recent Activity Listings Add Listing
- Oreo Launches Vote Campaign with Three Limited Edition Flavours | FNBX
Mondelēz International brand OREO has launched three limited-edition flavours alongside its Twist, Lick, Vote campaign. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Confectionery Mondelēz International The Newsroom Never Miss an Update! Receive personalised weekly email newsletters with industry news curated just for you. Email* Submit or create an account to access more > Mondelēz International has announced a consumer-driven product initiative for its OREO brand, launching three limited-edition flavours simultaneously across the United States. Supported by the "Twist, Lick, Vote" campaign, the brand is introducing OREO Banana Pudding Cookies, OREO Deep Fried Cookies, and OREO Chicken & Waffles Cookies. Running from August through October 2026, the campaign gives consumers direct agency to vote for their preferred option, with the winning flavour securing a permanent limited-time return in the 2027 product pipeline. The launch integrates direct-to-consumer e-commerce drops, social commerce via TikTok Shop, and traditional retail distribution to drive engagement across digital and physical channels. Product Pipeline The simultaneous release of three distinct flavour profiles marks an operational evolution for the brand, shifting from standard limited-time offerings (LTOs) toward interactive, two-way consumer engagement. The strategy responds to insights from Mondelēz's State of Snacking research, which highlighted consumer demand for interactive, fun, and unexpected taste combinations across social media platforms. Matt Foley, Vice President at OREO, stated that dropping three contrasting flavours at once allows the brand to convert standard product releases into an active dialogue with its consumer community. Foley noted that providing fans with direct voting power helps guide the future composition of the brand's product portfolio. Rohit Sakhamuri, Senior Brand Manager for OREO Innovation, added that developing three complex flavours concurrently required a year-long research and development phase to balance sweet-and-savoury notes while maintaining the sensory standards expected of the core cookie format. Flavour Portfolio and Formulations The three limited-edition contenders span traditional dessert profiles, carnival-inspired indulgent formats, and sweet-and-savoury profile mashups: 🍌 OREO Banana Pudding Cookies: Features dual-layered banana and vanilla pudding-flavoured creme sandwiched between classic vanilla wafer biscuits. 🍩 OREO Deep Fried Cookies: Incorporates golden-fried dough flavouring directly into the cookie matrix, wrapping dark chocolate and fried dough-flavoured creme. 🧇 OREO Chicken & Waffles Cookies: Introduces a waffle-textured embossment on the cookie wafer paired with a dual-layered creme infused with savoury fried chicken and sweet maple syrup flavour notes. Retail Rollout Timeline Mondelēz International is deploying a multi-stage commercial rollout strategy to capture early digital sales velocity ahead of mass-market store availability: Digital Presale Phase: Pre-orders for all three flavour packs open on 17 August 2026 via OREO.com and the SnackWorks storefront on TikTok Shop in limited quantities. Voting Window: Official consumer voting opens online from 17 August through 12 October 2026, with every eligible vote offering entry into a promotional sweepstakes. Physical Retail Distribution: Nationwide physical store-level distribution across US mass, grocery, and convenience stockists commences on 24 August 2026, while supplies last. Winner Crowned: The winning flavour will be officially announced on 13 October 2026, securing a spot in the 2027 OREO seasonal release schedule. The integrated rollout illustrates how global FMCG brand owners deploy social commerce drops, interactive voting mechanics, and multi-flavour LTO releases to build brand equity and inform long-term inventory planning. Oreo Launches Twist Lick Vote Campaign with Three Limited Edition Flavours August 14, 2026 Food BARK and Girl Scouts of the USA Partner to Launch Dog Cookies New Products pladis Launches McVitie's Flipz in China with Three Locally Developed Flavours New Products Keebler Relaunches Spookie Fudge Stripes for Halloween 2026 with Experiential Zoo Campaign New Products Oreo and KFC Partner for Savoury Fried Chicken Oreos in China Food Confectionery Marketing Snacking Related news
- Flavex | Company Profile
Discover Flavex company profile on FNBX with verified distributors, partnership requests and latest industry activity. All Companies Close Flavours & Colours Flavex Employees founded Headquarters Rehlingen-Siersburg, Germany For more than 35 years, Flavex has specialized in the gentle production of plant extracts using supercritical CO2 as a natural solvent. All products are developed, produced and certified at the company’s site in Rehlingen-Siersburg / Germany, near the borders of France and the Benelux countries. The clean, environmentally friendly CO2 extraction technology preserves the full spectrum of sensitive ingredients and bioactive substances of herbs and spices, such as antioxidants, natural flavors, essential oils and special fatty oils. Flavex offers a wide selection of vegan, organic, halal and kosher certified products. CO2 extracts are all natural. Genuine extracts contain only ingredients of the declared plant raw material. Most extracts are characterized by high concentration of ingredients and consequently low dosage. The antioxidant extracts of rosemary and sage can even help stabilize your products in terms of microbiology and oxidation. Flavex is pleased to support the product developments of its customers by providing samples, literature and more information. Please contact us! About Flavex --- Collaboration & Partnerships Flavex is not currently looking for partnerships. Pitch a Partnership F&B Ecosystem Claim Profile Flavex has no members on FNBX yet. Be discovered by B2B buyers Showcase your product catalog Signal partnership intent Claim Your Spot Are you a supplier, competitor, or distributor in the F&B space? Create your company profile to connect with giants like this. Create Free Page Takes 2 minutes. No credit card required. Authorised Distributors Americas Asia Europe Oceania There are no distributors currently. Submit New Distributors Company Name Contact Email Description Distribution Location Asia-Pacific Americas MENCA Europe Submit Are you a verified distributor? Claim your territory Recent Activity Listings Add Listing
- Evolution Fresh Unveils Brand Refresh and 'Nutrient Obsessed' Campaign Following 31% Sales Growth | FNBX
The move is designed to reinforce the brand’s leadership position within the rapidly expanding premium juice category, capitalising on a period of significant commercial momentum. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Never Miss an Update! Receive personalised weekly email newsletters with industry news curated just for you. Email* Submit or create an account to access more > Organic cold-pressed juice pioneer Evolution Fresh, Inc. has announced a comprehensive brand refresh and marketing offensive to kick off 2026. The strategic overhaul includes an updated visual identity, new packaging, and a culture-forward digital campaign featuring Mark Ballas . The move is designed to reinforce the brand’s leadership position within the rapidly expanding premium juice category, capitalising on a period of significant commercial momentum. Double-Digit Growth The rebrand comes as Evolution Fresh reports robust performance metrics. Over the last two years, the brand claims to have doubled its household penetration while achieving a +31.1% growth in dollar sales across all channels. This surge aligns with a broader consumer shift towards "better-for-you" beverages made with real ingredients. Evolution Fresh differentiates itself in this crowded market through its commitment to cold-pressing—avoiding heat pasteurization to preserve nutrient density in its farm-sourced fruit and vegetable inputs. Visual Identity and Packaging Scheduled to hit shelves in February , the brand is introducing a "bold new look." The refreshed packaging architecture prioritises functional navigation, bringing benefits such as immunity, hydration, and digestion to the forefront of the label to aid shopper decision-making. Key Updates: Updated Logo: A more distinctive brand presence. Functional Signposting: Clearer communication of specific health benefits to help shoppers navigate the lineup. Marketing Campaign: 'Cold Pressed. Nutrient Obsessed' To support the visual refresh, Evolution Fresh has launched the "Cold Pressed. Nutrient Obsessed" campaign. The creative platform celebrates healthy obsessions and features content from three-time Dancing with the Stars champion and Emmy nominee Mark Ballas . The campaign aims to inject optimism and humour into the wellness conversation while highlighting the brand’s specific obsession with the cold-pressing process. Molly White , Chief Marketing Officer at Generous Brands, commented on the strategic objectives of the refresh: “Evolution Fresh has set the standard for quality and flavour in cold-pressed juice, and our growth proves that our clean, functional products truly resonate with consumers. With this brand refresh and campaign, we’re aiming to help more people understand what cold-pressed means: fresh, vibrant tasting, high-quality juice with potent nutrition in every bottle.” Evolution Fresh Unveils Brand Refresh and 'Nutrient Obsessed' Campaign Following 31% Sales Growth January 29, 2026 Packaging ProAmpac Launches ProActive Intelligence Shelf Protect Packaging Packaging Ardagh Glass Packaging and Stanpac Renew Supply Agreement Alcohol Disaronno Unveils Contemporary Bottle Redesign Packaging Butterfly to Acquire Global Food Packaging Provider Sabert Soft drinks Beverage Marketing Packaging Related news
- Health & Nutrition News | Food & Beverage Industry News
Explore functional food trends, nutraceutical breakthroughs, bio-active ingredients, and personalised wellness nutrition insights for food bev on FNBX. The Newsroom Never Miss an Update! Receive personalised weekly email newsletters with industry news curated just for you. Email* Submit or create an account to access more > You’re reading a free preview of The Newsroom 📰 ✅ Get full access to The Newsroom — your personalised F&B feed with curated insights, company updates, and announcements. + access to the full app collection from FNBX 👉 Join for Free 👋 Log in First PREV 1 Page 1 NEXT Last Health & Nutrition Interview Meet The World Functional Award Judges: Dr. Alexandra Hyde As the market crowds and consumer scrutiny intensifies, true innovation requires more than a clever label. We sit down with the expert jury of the World Functional Awards to talk genuine, "baked-in" sustainability, the industry’s science-communication problem, and the breakthrough ingredients they actually use in their own kitchens. Read more Meet The World Functional Award Judges: Dr. Alexandra Hyde Filter latest news Clean Label GLP-1 Gut Health Health High-protein Probiotic Zero Sugar First PREV 1 Page 1 NEXT Last Marketing World Functional Awards Announces 2026 Winners The inaugural World Functional Awards 2026 unveils the 2026 winners, celebrating pioneering innovations across functional food, drink, and wellness. View More New Products Calise Bakery Launches Higher Fibre Kaiser and Sub Rolls Calise Bakery expands its bakery line with Higher Fibre Soft Kaiser and Sub Rolls, delivering up to 10g of fibre and protein with lower net carbohydrates. View More Foodservice Rich Products Launches Protein Syrup for Foodservice Beverages Rich Products introduces Rich's Beverage Solutions Protein Syrup, delivering 15g of protein per pump across hot, iced, and blended foodservice drinks. View More New Products JiMMYBAR! Launches Creatine and Protein Trail Mix Line JiMMYBAR! introduces a Creatine and Protein Trail Mix line featuring 5g of creatine and 12g of protein per serving across five functional flavours. View More Coffee & Tea Caffè Nero Launches Protein Matcha and Latte with Myprotein Caffè Nero partners with Myprotein to launch high-protein Iced Vanilla Protein Matcha Latte and Iced Vanilla Protein Latte across over 600 UK stores. View More Soft drinks Justin Timberlake and Jessica Biel Join PRODA Protein Soda as Co-Founders Justin Timberlake and actress Jessica Biel join protein soda brand PRODA as co-founders, supporting creative strategy and retail expansion. View More New Products DolCas Biotech Expands Curcugen into Functional Honey and Beverages DolCas Biotech partners with Mānukora and Numin to integrate its Curcugen full-spectrum curcuminoid complex into functional honey and cognitive beverages. View More New Products Coca-Cola Launches Prebiotic Line across Coke, Sprite and Fresca The Coca-Cola Company introduces a prebiotic soda lineup across Coca-Cola Zero Sugar, Sprite Zero Sugar, and Fresca, delivering 6g of fibre per 12oz can. View More Categories Agriculture Alcohol Bakery Beverage Business & Finance Coffee & Tea Confectionery Cultivated Dairy Energy Drinks Events Facilities Flavours & Colours Food Foodservice Fresh Produce Ingredients Legal Logistics & Supply Chain Manufacturing Marketing Meat & Seafood New Products New Solutions Packaging People Plant-based Retail Safety & Quality Sauces Snacking Soft drinks Sustainability Technology Water Menu Close
- Lunchbox and OPA! Partner to Launch Commission-Free Marketplace to Rival Third-Party Apps | FNBX
Lunchbox has announced a strategic partnership with OPA!, a "restaurant-first" marketplace, to introduce a new digital ordering model designed to bypass the high-fee structures. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Never Miss an Update! Receive personalised weekly email newsletters with industry news curated just for you. Email* Submit or create an account to access more > Enterprise restaurant technology platform Lunchbox has announced a strategic partnership with OPA!, a "restaurant-first" marketplace, to introduce a new digital ordering model designed to bypass the high-fee structures of traditional third-party delivery aggregators. The collaboration aims to restore margin control and data ownership to restaurant operators. Through this integration, brands utilising Lunchbox’s infrastructure can now list on OPA!’s commission-free marketplace while maintaining the economics and guest experience of a direct channel. Disputing the Aggregator Model: API and Data Ownership Unlike standard third-party platforms that often require menu price inflation to offset commissions, orders placed via OPA! are ingested directly into Lunchbox's API. This technical architecture allows restaurants to offer consistent pricing while ensuring that all transaction data—from purchase behaviour to contact information—flows back to the operator rather than being siloed by the marketplace. Loyalty Synchronisation A key differentiator of the partnership is the seamless integration of loyalty programs. Points earned through OPA! orders are instantly reflected in the restaurant's existing Lunchbox-powered loyalty program, ensuring a unified guest experience across channels. Operational Launch Island Fin Poké has been confirmed as the first Lunchbox-powered brand to go live on the OPA! marketplace. The deployment allows the brand to offer guests a lower-cost ordering alternative compared to major delivery apps, while preserving its own profit margins. Charran Harrichand , Chief Product Officer at OPA!, emphasised the simplicity of the integration: "Most restaurants already have the tech - OPA! simply connects it. Together with Lunchbox, we're helping restaurants grow through first-party marketplaces instead of third-party delivery apps." The partnership addresses a growing friction point in the hospitality industry: the erosion of margins due to rising marketplace fees. By combining Lunchbox’s enterprise scale (supporting over 5,000 locations including Firehouse Subs and Clean Juice) with OPA!’s commission-free discovery layer, the companies are positioning themselves as a "value-restoration" solution for the digital ordering ecosystem. Lunchbox and OPA! Partner to Launch Commission-Free Marketplace to Rival Third-Party Apps January 14, 2026 Packaging ProAmpac Launches ProActive Intelligence Shelf Protect Packaging Technology Ricoh USA and Hyphen Partner to Scale Restaurant Robotics in US Agriculture PepsiCo Launches VR Harvester Training to Tackle Potato Loss Technology 365 Retail Markets and ColdSnap Partner to Bring Frozen Treats to Micro Markets New Solutions Technology Business & Finance Foodservice Related news











