top of page
Exchange
Share Your ThoughtsBe the first to write a comment.
Article
Article
Article
Nov - Food Bev - Website Banner - TIJ vs TTO 300x250.gif

GRA Nutra AG has unveiled AuraBC, a natural beta-carotene food colourant derived through non-GMO fermentation technology. The launch addresses the broader industry trend of reformulating products to exclude petroleum-based synthetic dyes, such as FD&C colours, and moving towards clean-label, natural pigments.


This shift is driven by a combination of regulatory changes and evolving consumer preferences. Recent developments, including the revocation of Red No. 3 by the FDA in the US and the restriction of titanium dioxide in Europe, have placed pressure on food and beverage manufacturers to find stable, high-performance natural alternatives.



Fermentation and production methodology

The production of AuraBC relies on proprietary fermentation and formulation technologies. GRA Nutra utilises a vertically integrated facility that manages ingredient production, extraction, purification, and formulation.


The company emphasises the sustainability of its manufacturing process, noting that the facility is designed to minimise its ecological footprint. Operations are powered by renewable energy, including on-site solar installations and certified renewable Power Purchase Agreements (PPAs).



Formats and applications

AuraBC provides yellow-to-orange colour profiles suitable for a wide range of beverages and food products, including flavoured waters, sparkling refreshers, energy drinks, juices, and dairy-based formulations.


To ensure stability and performance across different production environments, the ingredient is available in several formats:


  • Spray-dried powders

  • Beadlets

  • Granulations

  • Oil suspensions

  • Emulsions



The beadlet formulation is specifically designed to provide consistent performance and solubility in diverse processing conditions. The product can be standardised to concentrations ranging from 1% to 30%.

GRA Nutra Launches AuraBC Natural Beta Carotene for Clean Label Applications

Eddie Sanders
Eddie Sanders
June 23, 2026
GRA Nutra Launches AuraBC Natural Beta Carotene for Clean Label Applications
Asset 8.png
New Products

General Mills Expands Cereal Portfolio with Natural Colour Lucky Charms and Trix Launch

Asset 8.png
New Products

Gatorade Launches Clean Label Lower Sugar Sports Drink Nationwide

Asset 8.png
Health & Nutrition

Brevel Targets GLP-1 Nutrition Market with New Clean-Label Chlorella

Asset 8.png
Soft drinks

Cawston Press Enters Flavoured Sparkling Water Category with ‘Clean Label’ Range

Related news
You’re reading a free preview of The Newsroom 📰

✅ Get full access to The Newsroom — your personalised F&B feed with curated insights, company updates, and announcements. + access to the full app collection from FNBX

bottom of page