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Eddie Sanders
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Carlsberg Malaysia Introduces ChongQing Beer
New Products

May 21, 2026

Carlsberg Malaysia Introduces ChongQing Beer

Carlsberg Malaysia has expanded its portfolio by launching ChongQing beer, a 3.8% ABV Chinese lager brewed locally to capitalise on the surging regional demand for authentic Asian food and beverage brands.

Hiya Launches First Paediatric Protein Powder to Target Growth Gap
New Products

May 21, 2026

Hiya Launches First Paediatric Protein Powder to Target Growth Gap

Childrens health brand Hiya has entered the paediatric protein category with Kids Daily Growth and Protein, a zero-sugar grass-fed whey formula designed for younger demographics.

OSULLOC Introduces Functional Powder Stick Matcha Plus Line
New Products

May 21, 2026

OSULLOC Introduces Functional Powder Stick Matcha Plus Line

Premium Korean tea brand OSULLOC has launched its Matcha Plus range in the US, merging convenient single-serve stick formats with functional ingredients like collagen and probiotics.

Buzzbar and Serendipity 3 Launch Adult Dessert Creations
New Products

May 21, 2026

Buzzbar and Serendipity 3 Launch Adult Dessert Creations

Adult novelty brand Buzzbar has partnered with New York restaurant Serendipity Three to launch a range of premium spirit-infused desserts, targeting high-margin experiential dining.

Mr Bing Launches Asian BBQ Sauce Line
New Products

May 21, 2026

Mr Bing Launches Asian BBQ Sauce Line

Pan-Asian condiment brand Mr Bing has launched an Asian BBQ Sauce lineup across retail and foodservice sectors to capitalise on the rapidly growing demand for global flavours.

Taco Bell Launches First-Ever Cold Brew Lineup
Coffee & Tea

May 21, 2026

Taco Bell Launches First-Ever Cold Brew Lineup

Taco Bell has expanded its beverage footprint with a permanent cold brew and cold foam range, supporting Yum Brands' strategic goal to scale Taco Bell beverage sales to five billion dollars by 2030.

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