The latest food and beverage industry news and trend analysis

The new range aims to translate the brand’s "chunk and swirl" equity into an on-the-go format. A strategic pivot designed to capture a larger share of the growing market for premium convenience desserts.

German sports nutrition heavyweight ESN continues to scale its United Kingdom operations, announcing the expansion of its portfolio with two new performance-focused innovations

The strategic move transforms the brand—co-founded by media personality Alex Cooper—into a multifunctional platform spanning hydration, protein-enriched beverages, stick packs, and now functional energy.

Scottish brewer BrewDog is expanding the boundaries of its alcohol-free (AF) portfolio with the launch of "Mello," a new functional beer range designed to bridge the gap between social drinking and wellness supplementation.

Distinct from standard subscription boxes, MEATZY introduces a "financial ecosystem" component—a multi-tiered referral program designed to allow customers to monetise their membership.

Arizona-based alcohol-free beer brand Rhinestone has announced a significant retail milestone, securing its first major off-premise listing through a partnership with health-focused grocer Sprouts Farmers Market.

The launch is timed to capture the pre-Dry January momentum, targeting the growing demographic of "mindful drinkers" and the expanding demand for sophisticated alcohol-free cocktail options.

Kellanova-owned clean-label snack brand RXBAR is diversifying its portfolio with a significant format innovation, announcing the launch of RXBAR Protein Energy Bites.