The latest food and beverage industry news and trend analysis

Vital Proteins has launched a new ready-to-drink Collagen Sparkling Water formulated with VERISOL peptides, capturing growing consumer demand for functional, multi-benefit beverages.

Clean Simple Eats announces the launch of Peachy Ring, a new clear protein powder featuring 20 grams of grass-fed whey isolate.

Quest Nutrition announces a strategic partnership with basketball player Sophie Cunningham to launch its new Stacks Bars and Crispy Protein Chips, expanding its active lifestyle product portfolio.

Gatorade has launched Gatorade Lower Sugar, a new sports drink featuring 75 percent less sugar and no artificial additives, designed to meet growing consumer demand for clean-label hydration.

The Coffee Bean & Tea Leaf expands its functional beverage offerings with a new line of Cold Brew Energy Teas and protein-infused horchata drinks for spring.

Craft & Art Wine and Spirits partners with Woodstock Goods to launch a new THC beverage division, targeting the growing functional alternatives market.

Paris Baguette expands its seasonal LTO strategy with a Nutella-infused bakery lineup, premium Irish Cream items, and nostalgic cereal-flavoured offerings.

Swig collaborates with candy brand SOUR PATCH KIDS to launch a limited-edition line of customizable, sour-flavoured dirty sodas across 140 locations.