The latest food and beverage industry news and trend analysis

McDonald's introduces Pickle Boost, a limited-edition bottled pickle brine distributed across Chicago to target marathon runners seeking cramp relief.

Myprotein partners with Krispy Kreme to launch an Original Glazed doughnut flavour for its Impact Whey Protein Milkshake range, retailing via its digital channels.

Goodrays expands into alcohol-free beer with a three-strong functional lager range brewed with Brewgooder, formulated with magnesium, lemon balm, and vitamin D.

Puratos launches ProteinPro Strength and ProteinPro Flex, clean-label mixes enabling commercial bakers to add protein and fibre without compromising texture.

Yili Group presents its whole-value-chain One Health dairy model at the UN FAO summit, detailing grassland restoration, smart farming, and smallholder training.

Cheez-It expands into functional snacking with Cheez-It Protein Original, delivering 7g of protein per serving across US retail from October 2026.

Levels enters seasonal sports nutrition with Maple Cinnamon Whey Protein, debuting on TikTok Shop ahead of a nationwide rollout at The Vitamin Shoppe.

Elmhurst 1925 introduces its Clean Protein RTD line to Canada, offering 27g of plant protein per carton across major grocers via UNFI Canada.