The latest food and beverage industry news and trend analysis

Suja Organic expands its functional beverage portfolio with the launch of a probiotic watermelon juice and a goldenberry-based digestive wellness shot.

Kraft Heinz expands its portfolio with PowerMac to meet consumer demand for functional nutrition without compromising on taste or affordability.

Pukka Herbs introduces Night Time Apple Chai and Citrus Yerba Mate blends to address growing consumer demand for sleep support and natural energy solutions.

Javvy Coffee broadens its market reach beyond the coffee category with the launch of Clear Protein Refreshers, a functional, better-for-you alternative to traditional cafe drinks.

Laird Superfood finalises the 38.5 million dollar acquisition of Navitas LLC backed by a 50 million dollar growth investment from Nexus Capital Management, to create a scaled functional nutrition platform.

Kiid Coffee has achieved two million dollars in annualised sales and expanded into 400 retail locations by creating a new category of caffeine-free functional beverages for children.

GHOST is expanding its WHEY protein lineup through an authentic partnership with General Mills, introducing Cocoa Puffs, Lucky Charms, and Trix Cereal Milk flavours.

Elmhurst 1925 expands into the ready-to-drink protein category with a four-flavour line featuring 27g of plant protein and a gum-free formulation.