The latest food and beverage industry news and trend analysis

Tate & Lyle PLC, a global leader in ingredient solutions, and Manus, a bioalternatives scale-up platform, have announced the launch of Yume™, a new ingredient brand operating under their established joint venture, The Sweetener Alliance.

The collaboration features a robust rollout of limited-time offerings (LTOs), thermochromic packaging innovations, and a gamified shopper marketing campaign.

The launch builds on the highly successful rollout of 2025’s "Moon Punch" and utilizes a reformulated, newly branded variant designed to capture cultural buzz surrounding upcoming lunar events.

Building on the success of 2025’s top-performing launches, including Dr Pepper Creamy Coconut & A&W Root Beer Float. The lineup is heavily data-driven. Citing its State of Beverages 2025 Trend Report, KDP notes that 72% of Gen Z consumers try new beverages every month.

Hive Mind, the UK-based mead producer, has announced the launch of a Dark Cherry variant, marking a strategic move to reposition the ancient, honey-fermented beverage for a modern, younger demographic.

Nichols, the parent company of Vimto, has announced the launch of Vimto Fans’ Edition, a new limited-edition range co-created directly with consumers. Vimto Fans' Edition Pineapple & Guava and Orange and Papaya Flavour.

Oatly, the Swedish oat milk giant, has announced a significant extension of its flagship Barista Edition range with the launch of three new flavoured variants: Coconut, Vanilla, and Caramel.

The move comes as the company reports a record-breaking performance for 2025, solidifying its position as a dominant force in the ready-to-drink (RTD) alcohol sector.