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The latest food and beverage industry news and trend analysis

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  • Page 20

Bakery

Bakery & Plant-Based Trends Collide: The Rise of the Super-Tortilla
Trend
Bakery & Plant-Based Trends Collide: The Rise of the Super-Tortilla

The global food and beverage landscape is experiencing an accelerated transformation driven by consumer demands for functional nutrition, clean-label transparency, and culinary authenticity. Traditional wrapped bread is facing unprecedented disruption from the flatbread and tortilla sub-categories, while the plant-based sector undergoes a radical recalibration toward whole-food proteins.

Bakery & Plant-Based Trends Collide: The Rise of the Super-Tortilla
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  • Page 20
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Bakery

Tim Hortons Celebrates Artemis II Mission with Hyper-Local 'Moonbits' Launch in London, Ontario

The initiative leverages national pride surrounding the historic lunar mission, positioning the brand as a key cheerleader for Canadian achievement on the global stage.

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New Products

Mountain Mike’s Pizza Revives Heart-Shaped Pizza and Dessert Pie to Drive February Sales

Family-style pizza chain Mountain Mike’s Pizza has announced the return of its seasonal Valentine's portfolio, reinstating the iconic Heart-Shaped Pizza and Sweetheart Cherry Pie Dessert Pizza for the month of February.

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Marketing

Pizza Hut Middle East Trolls Tradition with 'Approved by Italians (Kind of)' Pasta Campaign

Pizza Hut Middle East has launched a provocative marketing campaign to support the rollout of its new pasta line, directly addressing the brand's complex relationship with Italian culinary tradition through a tongue-in-cheek social experiment.

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New Products

Real Good Foods Enters Ambient Category with High-Protein, Seed Oil-Free Flour Tortillas

The Real Good Foods Company, Inc. has announced a strategic expansion into the shelf-stable grocery aisle, launching a new line of Flour Tortillas.

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Marketing

OREO Partners with Marvel for 'Stuf of Legends' Line Featuring Colour-Changing Crème and Record 32 Designs

Mondelez International’s OREO brand has announced a major strategic collaboration with Disney Consumer Products, unveiling the MARVEL OREO Stuf of Legends Cookies.

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New Products

Magic Spoon Expands Breakfast Portfolio with 'Protein Pastries' and Marshmallow Cereal Innovation

The company is launching Protein Pastries and Marshmallow Protein Cereal, aiming to capture a larger share of the breakfast category by addressing the consumer demand for high-protein, low-sugar options in convenient formats.

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Marketing

Insomnia Cookies Trials Dine-In Reservations and Prix-Fixe Menu for Valentine's Day

Late-night bakery chain Insomnia Cookies has announced a strategic shift towards experiential dining for the Valentine's Day window, offering exclusive dine-in reservations at select locations across the United States and Canada.

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New Products

Doughlicious Expands US Frozen Dessert Portfolio with 'Cookies & Cream' Skillet Launch at Whole Foods

London-based snacking brand Doughlicious® has announced a nationwide expansion of its warm dessert offerings in the United States, launching a new Cookies & Cream Skillet Cookie.

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