Rosina Food Products has expanded its frozen meatball portfolio with five new varieties, introducing Mini Meatballs for children alongside high-protein. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Frozen food manufacturer Rosina Food Products has announced the expansion of its frozen meatball portfolio with the launch of five new varieties. The lineup introduces the company's first-ever Mini Meatballs designed for children, alongside formulations offering higher protein content, lower sodium levels, gluten-free ingredients, and restaurant-inspired global flavour profiles. Rooted in authentic Italian family recipes originating from founder Nonna Rose, the product extensions are engineered to provide versatile, convenient meal options for family dining and snacking occasions. Five New Product Formulations The expanded meatball platform introduces five distinct stock-keeping units (SKUs) tailored to diverse dietary preferences and meal formats: 👶 Mini Meatballs: Kid-friendly, bite-sized meatballs formulated with beef and pork without preservatives, developed for after-school snacks, pasta dishes, pizza toppings, and family meals. 🌶️ Bang-Bang Meatballs: Chicken meatballs inspired by restaurant flavour trends, balancing sweet chilli notes with mild heat while delivering 13 grams of protein per serving for rice bowls, stir-fries, soups, and appetisers. 💪 High Protein Meatballs: Made with a blend of beef, pork, and chicken, providing 18 grams of protein per serving to represent the highest protein offering in Rosina's portfolio. 🧀 Gluten-Free Restaurant Style Meatballs: A gluten-free adaptation of Rosina's restaurant-style recipe, formulated using beef, pork, and Romano cheese for pasta dishes, grain-free bowls, and vegetable-forward meals. 🧂 Reduced Sodium Meatballs: Made with tender beef and containing 50 per cent less sodium than Rosina Italian Style Meatballs, delivering 10 grams of protein per serving in a gluten-free format. Recipe Development and Family Heritage The new product introductions build upon the three-generation family heritage of Rosina Food Products, adapting the company's core recipes to address evolving household requirements. Brian Muscarella, Corporate Chef at Rosina Food Products, stated that the development strategy focused on delivering options that solve varied mealtime demands, noting that the portfolio additions assist families seeking quick meal preparation, increased protein intake, dietary accommodations, and new flavour profiles without compromising on quality or taste. Retail Availability Consumers can locate participating grocery and supermarket stockists carrying the new product range by utilising Rosina's online product locator tool. New Products Rosina Food Products Launches Five Frozen Meatball Innovations Eddie Sanders September 3, 2026 New Products Tango Enters Frozen Aisle with Boneless Chicken Bites Range at Iceland Business & Finance Pilgrim's Europe to Acquire Walkers Deli and Sausage from Samworth Brothers New Products Rancher's Premium Smokehouse Launches Two Burnt Ends New Products Hormel Pepperoni Launches Refrigerated Snack Bites in North America New Products Food Meat & Seafood Related news

IHOP is leveraging viral internet culture to drive Q1 footfall, officially launching a nationwide campaign inspired by the "last-place punishment" trend common in fantasy football leagues. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom IHOP is leveraging viral internet culture to drive Q1 footfall, officially launching a nationwide campaign inspired by the "last-place punishment" trend common in fantasy football leagues. Starting Monday, 5 January, the dining chain is flipping the narrative on a popular social media challenge—where league losers spend 24 hours in a restaurant eating pancakes to reduce their time—by reintroducing Bottomless Pancakes as a promotional vehicle. Marketing Strategy: Agile Cultural Engagement The "24-Hour Challenge" campaign represents a shift in IHOP’s marketing approach towards real-time brand engagement. By monitoring trending conversations on social platforms, the brand aims to position itself at the centre of cultural moments rather than just reacting to them. Lawrence Kim , IHOP President, explained the strategy: "Fantasy football has turned into a cultural obsession rooted in friendly and intense competition, and we saw an opportunity to create real-time engagement by flipping those last-place blues into a winning experience for everyone. At IHOP, we’re continuing to listen, adapt, and deliver fun in unexpected ways." To amplify the message, the brand has partnered with professional football wide receiver Malik Nabers , debuting a high-profile ad spot during the Christmas Day games to build momentum ahead of the January launch. Commercial Offer and Menu Architecture The promotion is structured to drive check averages by attaching the "free" bottomless element to the purchase of higher-margin entrée combos. Guests can receive free Bottomless Pancakes with the purchase of specific Breakfast Combos, including: Breakfast Sampler Sirloin Tips & Eggs Split Decision Breakfast Country Fried Steak & Eggs T-Bone Steak & Eggs Chicken & Pancakes Operational Update: Return of Syrup Caddies Coinciding with the campaign, IHOP is executing a significant operational change across its estate: the return of iconic syrup caddies to tables nationwide. This move signals a definitive step away from single-serve packaging or request-only service models often adopted during recent years. The caddies will feature four core flavours to enhance the bottomless experience: Old-Fashioned Blueberry Strawberry Butter Pecan Marketing IHOP Capitalises on Viral Fantasy Football Trend with 'Bottomless Pancakes' Campaign News January 5, 2026 Foodservice Wagamama Unveils 26 Dishes and 15 Drinks in US Menu Overhaul Foodservice TGI Fridays Expands into Balkans with Devolli Group Franchise Agreement Foodservice Hoogland Restaurant Group Acquires Five Marco's Pizza Locations Foodservice Biscuit Belly Acquires 34 Maple Street Biscuit Company Outlets Bakery Foodservice Business & Finance Marketing People Related news

Red Bull has added Red Bull Apple Edition to its permanent US portfolio, transitioning the Fuji Apple & Ginger flavour from a seasonal LTO to a core SKU. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Energy Drinks Red Bull The Newsroom Red Bull has announced the permanent addition of Red Bull Apple Edition to its US beverage portfolio, effective 31 August 2026. Formerly deployed as the seasonal limited-time offering (LTO) Red Bull Winter Edition Fuji Apple & Ginger, the product has transitioned into the permanent Red Bull Editions lineup across nationwide retail channels in response to sustained consumer demand. The commercial move highlights the energy drink major's strategy of using seasonal LTO rotations as real-world market testbeds to identify high-velocity flavours for permanent portfolio integration. Transition to Permanent Core Range The transition from a short-run winter LTO to a core item reflects ongoing menu and portfolio engineering practices across the functional beverage sector. By validating consumer rate of sale and repeat purchasing during limited-window seasonal drops, brand owners can de-risk full-scale permanent supply chain commitments. Red Bull Apple Edition enters the permanent Editions portfolio, which features fruit-forward flavour alternatives built on the functional energy matrix of the flagship Red Bull Energy Drink. Formulation and Flavour Architecture The product formulation pairs crisp orchard fruit notes with subtle warm spice, providing a differentiated sensory profile within the functional energy aisle. Key formulation specifications and functional metrics include: 🍎 Fuji Apple & Ginger Profile: Combines the crisp sweetness of Fuji apples with the warm, spicy notes of ginger. ⚡ Functional Energy Matrix: Delivers the standard Red Bull functional formulation, containing 80mg of caffeine per 8.4 fl oz serving, equivalent to an 8.4 fl oz can of core Red Bull Energy Drink or a standard cup of home-brewed coffee. 🍬 Sweetened Base: Formulated exclusively as a full-sugar beverage offering in the United States market. Packaging Specifications and Distribution Red Bull Apple Edition retains the gradient packaging design first introduced during its limited-edition seasonal run, utilising a warm red-to-yellow transition to drive visual distinction on shelf. The product lineup is entering commercial retail distribution across multiple packaging configurations: 8.4 fl oz Single-Serve Can: Sized for immediate consumption and grab-and-go convenience checkout placements. 12 fl oz Single-Serve Can: Formatted for larger single-serve volume occasions. 12 fl oz 4-Pack Carton: Packaged for multi-unit household grocery purchasing and planned home consumption. Red Bull Apple Edition has commenced permanent commercial availability across mass, grocery, convenience, and drug retail networks nationwide throughout the United States. Energy Drinks Red Bull Adds Fuji Apple & Ginger Edition to Permanent Lineup across US Retail Eddie Sanders September 1, 2026 New Products FLRT Launches Apple Bottoms Up Zero Sugar Energy Drink for Fall New Products Walovi Launches Natural Energy Drink and Berry Juice People Celsius Holdings Announces Leadership Changes Energy Drinks Indian Food Regulator Enforces 90-Day Energy Drink Label Removal Deadline Energy Drinks Beverage Related news

Nestlé, Lindt & Sprüngli, Mars Incorporated, Mondelēz International, and The Hershey Company have announced a landmark, pre-competitive partnership with the incorporation of the TogetherCocoa Foundation. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Confectionery Lindt & Sprüngli Featured in this news Confectionery Mondelēz International Featured in this news Confectionery Hershey Company Featured in this news Confectionery Mars Inc The Newsroom Nestlé, Lindt & Sprüngli, Mars Incorporated, Mondelēz International, and The Hershey Company have announced a landmark, pre-competitive partnership with the incorporation of the TogetherCocoa Foundation . Based in Geneva, Switzerland, the newly formed independent entity aims to drive unprecedented industry-wide collaboration to strengthen the long-term resilience of the global cocoa supply chain. The alignment of five of the world's largest chocolate manufacturers signals a strategic acknowledgement that the systemic challenges facing the cocoa industry—from climate volatility to extreme poverty—cannot be solved by individual corporate initiatives alone. Closing the Living Income Gap The immediate operational priority for the TogetherCocoa Foundation is the West African cocoa belt, specifically targeting farming communities in Côte d’Ivoire and Ghana , which together produce the vast majority of the world's cocoa. A central mandate of the foundation is to scale collaborative solutions designed to close the "living income gap" for these cocoa farming households. To achieve this, the initiative plans to engage closely not only with supply chain partners and the wider sector but also with the governments of both West African nations to ensure infrastructural and policy alignment. Complementing Existing ESG Frameworks Crucially for stakeholders and investors, the companies confirmed that the new foundation will not replace their respective internal sustainability portfolios. Instead, it is designed to build upon and scale the "test-and-learn" approaches already established by individual members. Nestlé reaffirmed its ongoing capital commitment to the Nestlé Cocoa Plan and its specific income accelerator program in the region. Mars stated it remains fully committed to its Cocoa for Generations strategy, continuing to run targeted initiatives such as the Women for Change , Livelihoods Ecosystem Advancement (LEAP) Program , and the ACTIVE agroforestry program. By pooling resources and data generated from these individual programs into the TogetherCocoa Foundation, the coalition aims to implement "joint and scalable solutions" that deliver a more unified impact on the ground. Industry Context The formation of TogetherCocoa comes at a critical juncture for the chocolate industry, which has recently faced historic commodity price spikes, tightening environmental regulations (such as the EU Deforestation Regulation), and continued scrutiny over farmer welfare. While the foundation is currently in its "early stages," the sheer market capitalisation and purchasing power of its five founding members make it one of the most significant collaborative sustainability efforts in the history of the confectionery sector. Further operational details and specific funding mechanisms are expected to be communicated as the initiative develops. Confectionery Global Confectionery Giants Unite to Launch 'TogetherCocoa Foundation' in Geneva News February 25, 2026 New Products Reese's Expands UK Portfolio with Caramel Block and White Cups New Products McVitie's Launches Chocolate Christmas Treat Range with Penguin and Jaffa Elf Confectionery M&M'S Partners with Practical Magic 2 for Halloween Spell and Snack Packs Confectionery Ghirardelli Relaunches Seasonal Jack O'Lantern Chocolates across US Retail Business & Finance Agriculture Confectionery Manufacturing Sustainability Related news

Foodtastic has secured an exclusive master franchising agreement with Inspire Brands to develop hundreds of Dunkin' locations across Canada comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Foodservice Dunkin’ The Newsroom Foodtastic, one of Canada’s largest restaurant operators, has announced a landmark master franchising agreement with Inspire Brands. The deal grants Foodtastic the exclusive rights to develop and operate the Dunkin’ brand nationwide across Canada, signalling a major re-entry of the iconic US coffee and bakery chain into the northern market. The agreement outlines an aggressive expansion strategy, with plans to open "hundreds" of new locations through a mix of corporate-owned and franchise-operated models. Re-entry into the Canadian Coffee Market Dunkin' previously maintained a significant presence in Canada, particularly in Quebec, but scaled back operations over the last two decades. The decision to relaunch the brand through a master franchise model represents a calculated approach to re-capturing market share in a sector currently dominated by entrenched domestic competitors like Tim Hortons. By partnering with Foodtastic—an organisation that currently manages a portfolio of 27 brands and over 1,200 establishments (including Second Cup, Pita Pit, Freshii, Quesada, and Rotisseries Benny)—Inspire Brands is de-risking the operational complexities of a cross-border rollout for a brand that currently boasts over 14,200 locations globally. Peter Mammas, Founder and CEO of Foodtastic, stated that bringing Dunkin’ back to Canada is a significant growth opportunity for the firm and its franchise partners. Mammas noted that the agreement is built upon the confidence established during the ongoing Canadian expansion of Jimmy John’s, another Inspire Brands property managed by Foodtastic. Operational Execution and Supply Chain Under the terms of the agreement, Foodtastic will assume full responsibility for market development, franchisee recruitment, and daily operations across the country. The menu will mirror the brand's successful US and international offerings, focusing on: High Margin Beverages: A wide range of hot and iced coffees, espresso-based drinks, and teas. Bakery and Snacking: The brand's signature doughnuts, breakfast sandwiches, and portable snack formats. The first Canadian location under this new agreement is projected to open in late 2026 or early 2027. This timeline suggests a focused period of supply chain integration and real estate acquisition over the next 12 to 18 months to ensure a seamless national debut. The partnership between Foodtastic and Inspire Brands highlights a broader trend in global Quick Service Restaurant (QSR) expansion: the reliance on established, multi-brand regional operators to execute international rollouts. Michael Haley, President of International at Inspire Brands, emphasised that Foodtastic has a "proven track record" of successfully growing leading restaurant brands. By utilising Foodtastic as its primary growth vehicle in Canada, Inspire Brands ensures that Dunkin' will benefit from localised real estate knowledge, supply chain efficiencies, and established franchisee networks. Coffee & Tea Foodtastic Signs Franchise Agreement to Open Dunkin' Locations in Canada Eddie Sanders May 13, 2026 Coffee & Tea Starbucks Introduces Aerocano Iced Espresso Coffee & Tea BIGGBY Coffee Launches Autumn 2026 Menu Coffee & Tea Costa Coffee Launches Autumn 2026 Menu with Maple Hazel Matcha and New Toasties Foodservice Chomps Expands Distribution Footprint at Starbucks and Costco Beverage Logistics & Supply Chain Business & Finance Foodservice Coffee & Tea Related news

Pop & Bottle has expanded its RTD portfolio into the functional hydration category, launching a Matcha Coconut Water line that combines ceremonial-grade matcha comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Pop & Bottle, the organic ready-to-drink (RTD) coffee and tea brand, has announced a strategic expansion into the functional hydration category with the launch of its new Matcha Coconut Water product line. Currently recognised as the number one brand in the RTD matcha category, the rollout leverages the company's existing market authority to target the growing demand for clean, dual-benefit beverages. The new range is now available nationwide at Sprouts, with distribution scheduled to scale across additional retail partners later this year. Technical Formulation and Functional Hydration The new product line is engineered to bridge the gap between sports hydration and cognitive focus. By merging ceremonial-grade matcha with coconut water, the brand provides a liquid solution that hydrates while delivering a steady, slow-release energy lift without the "crash" often associated with high-sugar stimulants. The Matcha Coconut Water line debuts with three distinct flavour profiles, all formulated without added sugar: Matcha Coconut Water: Lightly earthy and naturally sweet, providing 25mg of caffeine and 640mg of natural electrolytes. Pomegranate Berry: A blend of sweet blackberry and tart pomegranate, delivering 25mg of caffeine and 600mg of natural electrolytes. Citrus: Featuring bright citrus notes and a hint of fresh ginger, yielding 25mg of caffeine and 640mg of natural electrolytes. Amelia Winslow, Vice President of Marketing at Pop & Bottle, stated that expanding into hydration represents a "natural evolution" for a brand built on the premise of delightful and nourishing daily wellness rituals. By applying its ingredient-first philosophy to the hydration sector, the organisation aims to capture consumers seeking proactive wellness solutions that require no manual preparation. Portfolio Expansion in RTD Lattes Alongside the hydration rollout, Pop & Bottle is reinforcing its core competency with the introduction of two new RTD Matcha Almond Milk Lattes, also debuting at Sprouts this month. Designed for a more indulgent, café-style consumption occasion, the new variants include: Vanilla Bean Matcha Almond Milk Latte: A creamy, plant-based option lightly sweetened with coconut nectar and infused with rich vanilla flavour. Blueberry Matcha Almond Milk Latte: A fruit-forward, indulgent profile merging the earthy tones of matcha with vibrant blueberry juice. New Products Pop & Bottle Enters Hydration Category with Matcha Coconut Water Launch Dan Bunt May 12, 2026 New Products Little Moons Launches Strawberry Matcha Latte Mochi Ice Cream in UK Ingredients Dawn Foods Introduces Matcha Fond and Upgrades Berry Stabilisers Alcohol YOSHI Matcha Liqueur Secures National US Distribution Deal with Southern Glazer's Coffee & Tea Tim Hortons Expands Speciality Tea Menu with Pure Matcha Range across Canada New Products Coffee & Tea Water Beverage Related news

Sodexo has appointed Orla Muldoon as General Counsel for North America, effective March 23, 2026. Bringing over 20 years of experience from industry leaders, including ADM and Kellogg Company, Muldoon will oversee legal, compliance, and government affairs to support Sodexo's strategic growth and regulatory rigour across the United States and Canada. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Foodservice Sodexo The Newsroom Sodexo, a global leader in food services and facilities management, has announced the appointment of Orla Muldoon as General Counsel for North America. In this capacity, Muldoon assumes oversight of the company’s legal, compliance, and government affairs functions for its two largest regional markets: the United States and Canada. Reporting jointly to Thierry Delaporte, CEO for Sodexo North America, and Angelo Piccirillo, Group General Counsel, Muldoon joins the North America Leadership Team during a period of strategic transition and operational hardening for the organisation. Muldoon’s appointment is a strategic move to integrate high-level international legal expertise into Sodexo's North American operations. Her background is defined by more than two decades of in-house experience supporting large-scale, highly regulated organisations within the food, beverage, and agriculture sectors—industries that share significant overlaps with Sodexo’s core business. Key leadership milestones in Muldoon's career include: Archer-Daniels-Midland Company (ADM) : Spent over a decade in various global executive roles, including Chief Counsel for Compliance Risk Management and Vice President of Global Business Development and M&A. Kellogg Company : Held senior legal positions focusing on European and international markets. Atlantic Industries (The Coca-Cola Company) : Provided legal counsel for one of the world’s most complex beverage distribution systems. Thierry Delaporte emphasised that Muldoon is a "proven leader with deep expertise navigating complex regulatory environments," noting that her oversight will be critical as Sodexo positions itself for long-term growth and operational rigour. The North American market represents a significant portion of Sodexo’s global revenue. By appointing a General Counsel with a strong background in Business Development and M&A (from her tenure at ADM), Sodexo is signalling an intent to pursue aggressive yet disciplined expansion. As the food service industry faces evolving challenges, including labour regulations, sustainability mandates, and supply chain transparency requirements, having a General Counsel who is qualified to practice in multiple jurisdictions (New York, Illinois, Ireland, and England & Wales) provides Sodexo with a high degree of legal agility. People Sodexo Appoints Orla Muldoon as General Counsel for North America News April 20, 2026 People Kraft Heinz Appoints Lucy Hovey as CFO for UK and Ireland Operations People The Hershey Company Appoints Dave Hulays as Chief Financial Officer People Nestlé Waters UK Appoints Thomas Conquet as UK Managing Director People Ben & Jerry's Appoints Three Independent Directors to Board Food Business & Finance Ingredients People Related news

BIGGBY COFFEE has unveiled its 2026 autumn seasonal menu platform across its 460-plus franchise network, introducing new Pumpkin Sweet Foam. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom BIGGBY COFFEE has announced the commercial rollout of its 2026 autumn seasonal menu platform across its network of more than 460 locations. Running through 1 November 2026, the seasonal update combines returning pumpkin, apple cider, and maple bourbon favourites with an expanded cold foam platform, sweet and savoury bakery items, and a dedicated October Halloween collection. The multi-category limited-time offering (LTO) addresses expanding consumer demand for versatile temperature formats, functional energy mocktails, and orchard fruit flavour profiles during late-summer and autumn retail trading periods. Pumpkin and Cold Foam Drinks At the core of the autumn platform is an expanded pumpkin lineup engineered across hot, iced, and cold foam applications, moving beyond standard espresso drinks to capture diverse daypart routines. The featured pumpkin beverage lineup comprises: 🎃 Jack-O-Lantern Latte: An espresso-based drink combining pumpkin, vanilla, and marshmallow notes. ☕ Chumpkin: A hybrid beverage pairing spiced chai tea with pumpkin sauce. 🎃 White Pumpkin Latte: A seasonal espresso build combining pumpkin and white chocolate flavour notes. ☁️ Sweet Foam Pumpkin Cold Brew: Baridi cold brew topped with newly developed Pumpkin Sweet Foam. 🎃 Pumpkin Spice Latte: The core seasonal espresso build formulated with pumpkin spice flavours. 👶 Jack-O-Lantern Jr.: A non-caffeinated children's beverage pairing pumpkin with vanilla and marshmallow. Apple Cider and Maple Bourbon Drinks For consumers seeking alternatives to pumpkin spice, BIGGBY COFFEE is deploying dedicated apple cider and maple bourbon lines spanning warm, chilled, and functional energy formats: ☁️ Sweet Foam Maple Bourbon Cold Brew: Chilled cold brew topped with handcrafted sweet maple bourbon cold foam. ⚡ CiderBerry Red Bull Mocktail: A functional energy mocktail combining Red Bull with spiced apple cider and berry notes. 🍎 Caramel Apple Cider: Traditional spiced apple cider combined with rich caramel sauce. 🧊 Caramel Apple Creme Freeze: A blended frozen beverage featuring caramel apple flavours. ☕ Chaider: A warm beverage fusing spiced black chai tea with hot apple cider. 🍁 Maple Bourbon Latte: Inspired by the brand's 2020 recipe, combining espresso, steamed milk, and maple bourbon flavouring. Savoury and Sweet Food Innovations To support cross-category basket additions and morning daypart frequency, the chain is introducing sweet and savoury bakery items alongside its beverage portfolio: 🧇 Maple Waffle Sandwich: A Belgian-style waffle crafted with real maple syrup and pearl sugar, paired with custom combinations of egg, cheddar cheese, sausage, or bacon. 🍪 Mini Pumpkin Cream Cookies: Bite-sized seasonal cookies available in three-packs or as single items on the kids' menu for on-the-go snacking. Halloween Collection and Promotional Schedule Beginning 1 October and running through 1 November 2026, BIGGBY COFFEE will transition into a secondary seasonal activation phase with a dedicated Halloween menu: 🧛 Vampire Creme Freeze: A frozen blended drink pairing white chocolate with strawberry puree. 🦇 Sweet Foam Black Forest Cold Brew: Cold brew coffee infused with blackberry, mocha, and caramel, finished with sweet foam. 🍏 Caramel Apple Blast: A tart and sweet beverage combining Granny Smith apple notes with caramel. ⚡ Ghoul Fuel Red Bull Mocktail: A functional energy drink pairing Red Bull with green apple and blue raspberry flavours. To support transaction velocity throughout the trading window, the franchise is deploying structured promotional mechanics, including "Friday Night (De)Lights" ($5 for 20-ounce speciality drinks), School Staff Appreciation pricing, and discount promotions on National Coffee Day (29 September) and Halloween. On 1 October, coinciding with International Coffee Day, the enterprise will highlight its Farm-Direct sourcing commitments, showcasing traceability partnerships established directly with regional coffee growers. Coffee & Tea BIGGBY Coffee Launches Autumn 2026 Menu Dan Bunt August 31, 2026 Coffee & Tea Starbucks Introduces Aerocano Iced Espresso Coffee & Tea Costa Coffee Launches Autumn 2026 Menu with Maple Hazel Matcha and New Toasties Foodservice Chomps Expands Distribution Footprint at Starbucks and Costco Coffee & Tea Starbucks to Invest $100M in Nashville Corporate Hub Beverage New Products Coffee & Tea Related news

WISEcode has introduced the Non-UPF Shield and a formalised UPF Standard to provide brands and consumers with objective, data-driven frameworks for evaluating ultra-processed foods. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom WISEcode™, a FoodTechAI™ company specialising in ingredient data, has announced the launch of a comprehensive suite of tools designed to standardise the evaluation of ultra-processed foods (UPFs). The company has introduced the Non-UPF Shield™ verification program and a formalised WISEcode UPF™ Standard, alongside a significant update to its consumer-facing mobile application. These developments aim to bring consistency to a sector of the food industry that has long struggled with ambiguous definitions. The WISEcode platform currently analyses more than 840,000 packaged food products across 15,000 attributes, making it one of the most robust food intelligence systems available for manufacturers and retailers. Standardising the Definition of Ultra-Processed Food At the centre of these launches is the WISEcode UPF™ Standard. While public and regulatory discussions regarding ultra-processed foods often rely on broad categories, this new framework evaluates products based on specific ingredient-level data. The standard considers the degree of refinement, added sugar contributions, and the presence of industrial additives often associated with heavy processing. The framework classifies products across five distinct levels: Minimal Light Moderate Ultra Super-Ultra Processed Peter Castleman, Founder and CEO of WISEcode, noted that the standard was built to provide the consistency that brands require and the clarity that consumers demand in a shifting regulatory environment. The Non-UPF Shield as a Pathway for Brand Transparency The Non-UPF Shield™ serves as a verification mark for brands that meet the company’s non-ultra-processed thresholds. Unlike traditional certification programs that may rely on manual audits and extensive paperwork, this verification is powered by an automated system and a pre-built scientific ingredient database. This technology allows for a faster and more transparent review process. Beyond the label itself, the program offers strategic value for Consumer Packaged Goods (CPG) companies: Reformulation Support: When a product exceeds UPF thresholds, the platform identifies the specific ingredients or processing techniques responsible. Portfolio Assessment: WISEcode works with partners to evaluate entire product lines, providing structured reports that outline pathways toward Non-UPF qualification. Benchmarking Insights: Brands gain access to data regarding how their products compare to industry competitors within the processing hierarchy. Initial participants in the verification program include Blue Zones Kitchen and OKO, with enrollment now open to broader industry partners. Consumer Visibility and the Redesigned UPF Detector App To complement the B2B verification program, WISEcode has redesigned its mobile app experience to place processing classifications at the forefront of the consumer journey. The app allows shoppers to scan products and receive an immediate determination of whether a product is ultra-processed under the WISEcode Standard. The application translates complex ingredient lists into plain language, helping users understand not only what is in their food but how it was manufactured. Products that have successfully achieved the Non-UPF Shield™ verification are highlighted with a badge within the app, providing verified brands with direct visibility at the point of purchase. Building Infrastructure for Food Transparency As the food industry reaches what leadership describes as a "tipping point," WISEcode is positioning its technology as the necessary infrastructure for the next era of transparency. By translating processing classifications into practical, scalable data, the company aims to support both regulatory compliance and consumer trust. According to Dr. Richard Black, Chief Scientific Officer at WISEcode, the primary goal is to make food processing visible and understandable in a matter of seconds, providing a objective baseline for a rapidly evolving market. Technology WISEcode Launches Non-UPF Shield and Ingredient Standard for Food Transparency News March 5, 2026 Retail Asda Completes £7.5M Digital Shelf Label Rollout across Express Stores Agriculture Beanstalk AgTech Launches Monsoon Ventures to Scale Southeast Asian Agtech New Products New Ninja Crispi Microwave Combines Rapid Heating and Air Frying Technology Circus SE Completes Acquisition of Belgian Food Robotics Firm Alberts Technology Food Health & Nutrition Safety & Quality Business & Finance Related news

The move marks a critical milestone in Odyssey's strategy to scale into a national brand, targeting the high-traffic travel sector where demand for convenient, clean energy solutions is consistently high. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Odyssey Functional Energy has announced a significant expansion of its retail footprint, entering into a partnership with airport hospitality operator OTG. The deal will see the functional beverage brand stocked at more than 90 CIBO Express locations across eight major international airports in the United States. The move marks a critical milestone in Odyssey's strategy to scale into a national brand, targeting the high-traffic travel sector where demand for convenient, clean energy solutions is consistently high. Product Formulation and Proposition Odyssey distinguishes itself in the energy category through a focus on nootropics and adaptogens rather than pure stimulants. The beverages are formulated with organic Lion's Mane and Cordyceps mushrooms, alongside plant-based caffeine derived from green tea. The product proposition centres on delivering sustained energy, enhanced mental focus, and mood support without the "crash" associated with high-sugar alternatives. The formulations contain no added sugar and are free from artificial ingredients. Assortment at CIBO Express: Travelers will have access to three core flavours: 🍍🥭 Pineapple Mango 💙 Blue Raspberry 🐉🍋 Dragon Fruit Lemonade Scott Frohman , CEO and Founder of Odyssey Functional Energy, commented on the significance of the airport channel for the brand's growth trajectory: "We're thrilled to partner with CIBO Express to bring Odyssey to high-traffic airports nationwide. This partnership allows us to connect with travelers where they need energy most, helping them power through busy journeys while experiencing a next-generation approach to functional beverages." Expansion Footprint The partnership places Odyssey products in key transit hubs across the US. The initial rollout covers the following locations: New York: LaGuardia Airport (LGA) and John F. Kennedy International Airport (JFK) New Jersey: Newark Liberty International Airport (EWR) Texas: George Bush Intercontinental Airport (IAH) Washington, D.C.: Ronald Reagan Washington National Airport (DCA) Minnesota: Minneapolis–Saint Paul International Airport (MSP) Illinois: Chicago O'Hare International Airport (ORD) Pennsylvania: Philadelphia International Airport (PHL) This airport expansion adds to Odyssey's growing market presence, with the brand now available in over 9,200 retail locations nationwide across natural, mass, and club channels. Energy Drinks Odyssey Functional Energy Secures Major Airport Expansion via OTG Partnership December 15, 2025 Energy Drinks Red Bull Adds Fuji Apple & Ginger Edition to Permanent Lineup across US Retail New Products FLRT Launches Apple Bottoms Up Zero Sugar Energy Drink for Fall New Products Walovi Launches Natural Energy Drink and Berry Juice People Celsius Holdings Announces Leadership Changes Energy Drinks Beverage Health & Nutrition Related news

The launch combines the brand's "clean label" positioning with the theatrical flair of the franchise, encouraging consumers to host streaming parties and craft mocktails using the new SKUs. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Functional coffee and tea brand Pop & Bottle has announced a thematic product collaboration to coincide with the streaming release of Wicked: For Good . The female-founded ready-to-drink (RTD) company is rolling out a limited-edition collection of "Wickedly Good" beverages, designed to capitalise on the "at-home premiere" consumption occasion. The launch combines the brand's "clean label" positioning with the theatrical flair of the franchise, encouraging consumers to host streaming parties and craft mocktails using the new SKUs. Flavour Architecture and The 'Ozpresso' The limited-edition lineup introduces thematic branding to existing functional formats, while debuting specific flavour profiles inspired by the film's lore. The Collection: ☕ Ozpresso Cold Brew & Coffee Concentrate: A nod to the film's setting, offering a versatile base for home coffee creations. 🍵 Strawberry Matcha: A fruit-forward twist on the brand's popular tea line. 🍦 Vanilla Oat Milk Latte: A classic profile reformulated for the campaign. 🌿 Matcha Oat Milk Latte: A dairy-free staple aligned with the "green" aesthetic of the franchise character Elphaba. Campaign Mechanics: 'Do Good' Sweepstakes Pop & Bottle is leveraging the partnership to run a values-led marketing campaign. Consumers who purchase Wicked-themed or specially marked bottles can scan a QR code to enter a sweepstakes. The initiative incentivises fans to "do good" in their communities, with a prize pool totalling nearly $5,000 . Rewards include "magical experiences" and limited-edition merchandise, to be awarded to monthly winners at the end of January, February, and March. Amelia Winslow , Vice President of Marketing at Pop & Bottle, framed the collaboration as an extension of the brand's wellness philosophy: "We want consumers to actually sip into good - good flavours and good for you products. Our commitment to clean, organic ingredients ensures that every sip tastes good, does good, and empowers you to indulge in a moment of delight, without compromise." Commercial Availability The limited-edition range has secured wide-scale distribution for the Q1 window. The products are available starting in January at major retailers, including Target , Whole Foods , and Walmart , available while supplies last. Coffee & Tea Pop & Bottle Launches 'Wickedly Good' Limited-Edition Line to Celebrate Wicked Streaming Release News January 12, 2026 New Products G&Tea Launches Spirit-Based Sparkling Hard Tea Line in Chicago New Products Shottails Launches Ready-to-Drink Canned Shot Range for UK Retailers New Products Saint James Launches Organic Yerba Mate Range Beverage James Watt Unveils Fools Fix Detoxification Drink Marketing New Products Coffee & Tea Flavours & Colours Packaging Beverage Related news

General Mills brand Pillsbury has entered the frozen croissant segment with the nationwide launch of ready-to-bake Butter and Chocolate Grands! Croissants. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Food General Mills The Newsroom General Mills brand Pillsbury has expanded its frozen baked goods portfolio with the commercial launch of ready-to-bake Grands! Croissants, marking the brand's first entry into the frozen croissant category. Entering retail freezer aisles nationwide as a permanent addition, the launch introduces pre-shaped pastries designed to bake directly from frozen in under 30 minutes without advance preparation. The rollout builds upon Pillsbury's presence in the frozen bakery fixture, complementing its established frozen biscuits and cinnamon rolls with an accessible at-home format. Ready-to-Bake Croissant Innovation The development of Grands! Croissants addresses consumer interest in recreating bakery-style quality and indulgence in the home without the extended preparation time traditionally required for laminated pastry doughs. Engineered with 48 distinct layers, the pastries are formulated to achieve a light, flaky crumb structure and a golden exterior during home baking. Maria Carolina Comings, Vice President and Business Unit Director for Pillsbury at General Mills, stated that consumers seek the indulgence of a bakery experience at home without the associated time and effort, noting that the new product platform delivers freshly baked croissants in under 30 minutes. Product Formulations and Specifications The Grands! Croissants lineup enters commercial distribution across two distinct varieties: 🧈 Butter Grands! Croissants: Made with real butter to deliver a traditional, rich, and flaky bakery profile. 🍫 Chocolate Grands! Croissants: Features a sweet Belgian chocolate filling encased within flaky laminated pastry layers. Retail Packaging and Portfolio Pillsbury Grands! Croissants are packaged in eight-count retail cartons. The individually pre-shaped format allows consumers to bake single pastries for quick treats or prepare the entire batch for brunch and family gatherings. The product line has launched as a permanent portfolio addition across grocery and mass retail stockists throughout the United States, expanding Pillsbury's footprint within convenient frozen bakery solutions. New Products Pillsbury Enters Frozen Croissant Category with Grands Launch Jacob Deraille September 3, 2026 New Products Iceland Foods and Myprotein Expand Range with 25 High-Protein Products Retail Tesco Expands Frozen Aisle with 150 New Products New Products Quorn Expands Frozen Takeaway Portfolio with Hot and Spicy Bites New Products Toby Carvery Makes Retail Debut with Frozen Range at Iceland Food Bakery New Products Related news