Odyssey Functional Energy Secures Major Airport Expansion via OTG Partnership

Odyssey Functional Energy has announced a significant expansion of its retail footprint, entering into a partnership with airport hospitality operator OTG. The deal will see the functional beverage brand stocked at more than 90 CIBO Express locations across eight major international airports in the United States.

The move marks a critical milestone in Odyssey's strategy to scale into a national brand, targeting the high-traffic travel sector where demand for convenient, clean energy solutions is consistently high.

Product Formulation and Proposition

Odyssey distinguishes itself in the energy category through a focus on nootropics and adaptogens rather than pure stimulants. The beverages are formulated with organic Lion's Mane and Cordyceps mushrooms, alongside plant-based caffeine derived from green tea.

The product proposition centres on delivering sustained energy, enhanced mental focus, and mood support without the "crash" associated with high-sugar alternatives. The formulations contain no added sugar and are free from artificial ingredients.

Assortment at CIBO Express: Travelers will have access to three core flavours:

🍍🥭 Pineapple Mango

💙 Blue Raspberry

🐉🍋 Dragon Fruit Lemonade

Scott Frohman, CEO and Founder of Odyssey Functional Energy, commented on the significance of the airport channel for the brand's growth trajectory:

"We're thrilled to partner with CIBO Express to bring Odyssey to high-traffic airports nationwide. This partnership allows us to connect with travelers where they need energy most, helping them power through busy journeys while experiencing a next-generation approach to functional beverages."

Expansion Footprint

The partnership places Odyssey products in key transit hubs across the US. The initial rollout covers the following locations:

New York: LaGuardia Airport (LGA) and John F. Kennedy International Airport (JFK)
New Jersey: Newark Liberty International Airport (EWR)
Texas: George Bush Intercontinental Airport (IAH)
Washington, D.C.: Ronald Reagan Washington National Airport (DCA)
Minnesota: Minneapolis–Saint Paul International Airport (MSP)
Illinois: Chicago O'Hare International Airport (ORD)
Pennsylvania: Philadelphia International Airport (PHL)

This airport expansion adds to Odyssey's growing market presence, with the brand now available in over 9,200 retail locations nationwide across natural, mass, and club channels.