The latest food and beverage industry news and trend analysis

Building on the success of 2025’s top-performing launches, including Dr Pepper Creamy Coconut & A&W Root Beer Float. The lineup is heavily data-driven. Citing its State of Beverages 2025 Trend Report, KDP notes that 72% of Gen Z consumers try new beverages every month.

Nichols, the parent company of Vimto, has announced the launch of Vimto Fans’ Edition, a new limited-edition range co-created directly with consumers. Vimto Fans' Edition Pineapple & Guava and Orange and Papaya Flavour.

Following a successful direct-to-consumer (DTC) pilot on Black Friday last year, which saw the product sell out rapidly, the beverage giant is now moving the line into mass retail distribution.

Keurig Dr Pepper has announced a significant evolution of its Board of Directors with the appointment of two high-profile independent directors: Amie Thuener (Alphabet) and William "Bill" Newlands (Constellation Brands).

The launch is anchored by two key innovation ranges: Maison Perrier Forever (fruit-flavoured sparkling beverages) and Maison Perrier Chic (a premium mocktail collection), alongside the brand's unflavoured sparkling water.

Yerba Madre, the regenerative yerba mate brand re-launched in 2025, has announced a significant expansion of its product portfolio and certification standards for 2026.

Launching in time for the Valentine's Day trading period, the new line marks a strategic pivot from the brand's traditional unsweetened mineral water roots into the high-growth functional beverage category.

The launch continues the brand's aggressive strategy of targeting the "high-performance lifestyle" segment with confectionery-inspired profiles that offer bold taste without sugar.