The latest food and beverage industry news and trend analysis

General Mills is expanding its cereal portfolio with the launch of naturally colored Lucky Charms and Trix SKUs, supporting its 2026 goal to remove certified colours from its US retail products.

Pringles has partnered with Burger King UK to launch a non-HFSS limited-edition range of burger-inspired crisps, leveraging iconic menu flavours to drive summer sharing sales across grocery and convenience channels.

Coca-Cola Europacific Partners has introduced Schweppes Cherry Pepper Soda, a sweet-and-spicy mixer designed to capture a projected £300 million premiumisation opportunity in the adult sparkling category.

Ben’s Original has expanded its Canadian portfolio with the launch of Street Food Noodles, targeting a ready meal segment projected to grow 46 percent to 7.18 billion dollars by 2030.

Performance brand Syncron has launched two new functional products, Elixir and Hydrate, utilising nootropics and BCAAs to target the high-growth cognitive performance and athletic recovery markets.

Chobani has expanded its Flip range with a new Peanut Butter S’mores yoghurt while reintroducing seasonal coffee creamers and La Colombe RTD lattes to capture the spring indulgence market.

Pop-Tarts is expanding its portfolio with the Super Stuffed range, featuring 50% more filling across three flavours to meet consumer demand for indulgent, bakery-style snacking formats.

Just Ingredients has partnered with MLB MVP Bryce Harper to launch two new NSF Certified for Sport protein powder flavours, targeting the intersection of professional performance and clean-label consumer trends.