The latest food and beverage industry news and trend analysis

Danone USA has expanded its ready-to-drink Oikos high-protein shake portfolio with the launch of Strawberry and caffeinated Mocha Latte variants, targeting the rising protein-plus-coffee trend.

Functional nutrition brand Mia has launched its flagship Fibre-First Shake, delivering twenty-two grams of prebiotic fibre and twenty-seven grams of plant protein to address dietary gaps caused by GLP-1 medications.

Bel US has announced a major portfolio expansion under its GoGo squeeZ brand, introducing functional protein lines and interactive fruit snacks to capture shifting Gen Z and youth snacking habits.

UK market leader Innocent has launched Innocent Creamy Smoothies, utilising a coconut milk base to target the growing consumer demand for functional indulgence and treat culture.

Childrens health brand Hiya has entered the paediatric protein category with Kids Daily Growth and Protein, a zero-sugar grass-fed whey formula designed for younger demographics.

Premium Korean tea brand OSULLOC has launched its Matcha Plus range in the US, merging convenient single-serve stick formats with functional ingredients like collagen and probiotics.

ADM has launched eight new soy and pea protein ingredients across North America and Europe, targeting the high-growth functional beverage, meat alternative, and dairy-free markets.

Danone Canada has launched Silk 18g Protein, a complete plant-based beverage designed to capture the high-growth active wellness market and address protein-intake trends.