The latest food and beverage industry news and trend analysis

Optimum Nutrition has partnered with Wisconsin Brewing Company to launch ChampionSips, a non-alcoholic American pils-style brew delivering 10g of plant protein and 90 calories.

Genius Gourmet has entered the RTD shake category with Ultra-Filtered Protein Milkshakes, delivering 30g of protein and 170 calories across Target, Amazon, and Costco.

David Protein has entered the ready-to-drink beverage category with David Protein Milkshakes, delivering 30g of protein and under 1g of sugar per 12 oz bottle across two flavours.

Wave Kids has expanded beyond plain canned water with four organic flavoured and fizzy waters, introducing prebiotic fibre and coconut water formulations via its digital storefront.

PepsiCo brand bubly has expanded its sparkling water lineup with two limited-edition mocktail-inspired flavours, Berry Sparkle Sangria and Paradise Paloma, across US retail.

Culture Pop Soda has launched a limited-edition Sparkling Apple flavour, combining apple juice from concentrate with live probiotics across US grocery retailers and digital channels.

Huel has launched Daily A-Z Golden Peach, marking the functional beverage line's first limited-edition flavour extension across the UK and select European markets.

Welsh packaging technology firm deltaH Innovations has partnered with Brains Brewery to launch Cool>Can, a fully recyclable, push-button self-cooling beer can debuting with Bayside Welsh Lager.