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The latest food and beverage industry news and trend analysis

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  • Page 60

Beverage

Just Add Water: The Dry Hydration Boom
Trend
Just Add Water: The Dry Hydration Boom

The single-use plastic water bottle was the symbol of on-the-go convenience. Today, with unsustainable supply chain costs and a booming demand for hyper-functional wellness, the beverage industry is rapidly abandoning the bottle. Enter the multibillion-dollar era of "dry hydration", where the future of drinks fits in a pocket-sized sachet, and the only missing ingredient is water.

Just Add Water: The Dry Hydration Boom
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  • Page 60
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Beverage

SONIC Launches Strawberry Horchata Cream Slush for Spring Seasonal Menu

SONIC introduces the Strawberry Horchata Cream Slush, combining traditional cinnamon-spiced flavours with fruit-forward profiles for a limited-time spring menu expansion.

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New Products

Culture Pop Soda Launches Functional Sparkling Raspberry Lemonade

Culture Pop Soda expands its functional beverage portfolio with a Sparkling Raspberry Lemonade featuring live probiotics and no refined sugars or artificial sweeteners.

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New Products

Stateside Brands Expands RTD Portfolio with Super Lyte Vodka Ade

Stateside Brands enters the emerging vodka plus ade segment with Super Lyte, a 4.5% ABV non-carbonated beverage designed for health-conscious consumers and active lifestyles.

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Facilities

New Aramark Refreshments Facility in Madison to Service Huntsville Region

Aramark Refreshments opens a 12,500-square-foot Market Centre in Madison, Alabama, to expand service capabilities and workforce development in the Huntsville region.

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New Products

Aplós Expands RTD Portfolio with Functional Dragon Fruit Martini

Non-alcoholic spirits brand Aplós expands its ready-to-drink portfolio with the Dragon Fruit Martini, a functional zero-proof cocktail inspired by current global beverage trends and the ongoing martini renaissance.

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New Products

Wicked Weed Brewing Launches High-ABV Fruit Beer Vicious Nectar

Wicked Weed Brewing expands its portfolio with Vicious Nectar, a 9.1% ABV fruit-forward beer launching in the Carolinas to capture the growing flavoured beverage market.

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Water

ProMinent Expands Water Analysis Portfolio with New Optical Turbidity Sensor

ProMinent has introduced the DULCOEYE LT, a factory-calibrated optical sensor designed to enhance precision and reduce maintenance in low turbidity water monitoring applications.

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New Products

Simply Spiked Expands High ABV Portfolio with Bolder Strawberry Lemonade

Simply Spiked enters the high-ABV flavoured alcoholic beverage segment with Simply Spiked Bolder, featuring 12% ABV and a new 7.5 oz mini-can format designed for portability and group consumption.

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