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  • Green Boy Group Marks Decade of Growth as Global Plant-Based Ingredient Demand Surges | FNBX

    The milestone highlights the company’s role in what it terms the "Plant-Based Food Reformation," scaling its operations to meet the growing global appetite for alternative proteins and functional ingredients. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Green Boy Group, a multinational supplier specialising in plant-based, non-GMO, and organic food ingredients, is celebrating its 10th anniversary. Founded on 25 August 2016, the company has evolved from a pioneering startup into a key supply chain partner for manufacturers across North America, Europe, Southeast Asia, Japan, and Australia. The milestone highlights the company’s role in what it terms the "Plant-Based Food Reformation," scaling its operations to meet the growing global appetite for alternative proteins and functional ingredients. Operational Scale and Global Footprint Over the past decade, Green Boy has built a significant logistical infrastructure to support the transition of global food portfolios. The company now operates five global offices located in Amsterdam, Los Angeles, Chicago, Hong Kong, and Sydney. This network is supported by a robust supply chain comprising: 25+ Warehouses: Strategically positioned to facilitate distribution. Supplier Network: Over 60 ingredient suppliers spanning more than 35 countries . Green Boy’s growth has been underpinned by a full-service business model that manages the entire lifecycle of the ingredient, from sourcing at origin and product processing to global logistics and formulation support. Market Context: The Shift to Plant-Based Portfolios The anniversary comes as global food manufacturers increasingly adjust their product lines to include plant-based alternatives. Green Boy reports year-over-year increases in demand across its core portfolio, including starches, syrups, proteins, fibres, and oils. Frederik Otten , Co-Founder of Green Boy, reflected on the company's early market entry: "Ten years ago, we were one of the first that were solely plant-based and exclusively non-GMO and organic. Now, 10 years later, we are recognised as one of the market leaders in the plant-based space across the US, Europe, Southeast Asia, and Australia." Peter van Dijken , Co-Founder of Green Boy, emphasised the company's role in facilitating hybrid and fully plant-based innovation: "As a member of the larger supply chain of the whole food industry, Green Boy offering plant-based ingredients to food manufacturers so they can build food products that are either hybrid or completely plant-based is how we are leading the Plant-Based Food Reformation day after day. We are providing consumers everywhere with a viable alternative offer that helps both people and planet." As it enters its second decade, the group remains focused on accelerating the global transition towards a more equitable and sustainable food system. Business & Finance Green Boy Group Marks Decade of Growth as Global Plant-Based Ingredient Demand Surges News January 14, 2026 Business & Finance People Ingredients Marketing Plant-based Related news

  • ActivatedYou Enters Functional Coffee Category with Organic 'Morning Lift' Mushroom Blend | FNBX

    Wellness brand ActivatedYou® has announced its entry into the functional coffee market with the official launch of Morning Lift, a daily blend engineered to support cognitive function, metabolism, and digestive health. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Wellness brand ActivatedYou® has announced its entry into the functional coffee market with the official launch of Morning Lift , a daily blend engineered to support cognitive function, metabolism, and digestive health. The Certified Organic instant coffee formulation distinguishes itself in a crowded category by combining premium Arabica coffee with a complex matrix of six potent mushroom extracts, organic superfoods, and natural Medium-Chain Triglycerides (MCTs). Formulation and Ingredient Profile Morning Lift is positioned as a "science-based upgrade" to the traditional morning ritual. The blend focuses on delivering sustained energy without the "jittery crash" often associated with standard caffeinated beverages. Key Functional Ingredients: Lion's Mane: Included to support cognitive performance, memory, and productivity. Cordyceps: Utilised to support natural ATP production for steady energy and stamina. Turkey Tail: Rich in beta-glucans and prebiotics to support the microbiome and digestive balance. Chaga: A density-rich antioxidant mushroom aiding in defence against free radicals. Reishi: An adaptogen known as the "Mushroom of Immortality," used to support stress response and mood. MCTs & Cacao: The inclusion of healthy fats supports metabolic efficiency and ketone production, while organic cacao provides polyphenol-rich flavour and mood support. Competitive Differentiation: Fruiting Bodies A critical differentiator highlighted by the brand is its sourcing methodology. While many competitors rely on mycelium (the root structure of the mushroom, often grown on grain), Morning Lift utilises 100% fruiting-body mushroom extracts . The brand states that these high-potency 8:1 extracts ensure a higher concentration of beneficial compounds and eliminate the gritty, earthy taste profile often found in lower-quality blends. ActivatedYou positions the product as a convenient, single-scoop solution for the "busy morning" demographic. By targeting three core pillars—mental clarity, metabolic efficiency, and gut health—the brand aims to offer a comprehensive wellness supplement in a familiar coffee format. Coffee & Tea ActivatedYou Enters Functional Coffee Category with Organic 'Morning Lift' Mushroom Blend December 31, 2025 New Products RYZE Launches Limited Edition Pumpkin Spice Mushroom Coffee at Target Coffee & Tea Jimmy's Launches Limited Edition Cookie Butter Iced Coffee Coffee & Tea L'OR Launches Limited Edition Pumpkin Spice Coffee Capsules in UK Coffee & Tea 7-Eleven Launches 2026 Autumn Coffee Range Health & Nutrition New Products Coffee & Tea Beverage Related news

  • Bayou Best Foods Acquires Plant Based Seafood Firm BettaF!sh | FNBX

    Bayou Best Foods has acquired Berlin-based BettaF!sh, uniting two plant-based seafood innovators to expand distribution and product offerings comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Bayou Best Foods has announced the acquisition of BettaF!sh, a Berlin-based seaweed innovation company, in a move designed to scale the presence of plant-based seafood alternatives across North America and Europe. The transaction combines the complementary strengths of two women-led brands to accelerate the commercialisation of seaweed and plant-based seafood products. The acquisition aims to leverage the specific regional expertise of both companies. BettaF!sh brings established retail and foodservice relationships within Europe, alongside its focus on seaweed-based innovation. Bayou Best Foods contributes its wide-reaching distribution network in the United States and operational experience in the plant-based shrimp category. "Our goal has always been to bring ocean-friendly seafood to more people, and BettaF!sh is a partner that makes that possible," said Kelli Wilson, CEO of Bayou Best Foods. "We see enormous potential in what we can build together." Deniz Ficicioglu, founder and CEO of BettaF!sh, added that the merger aligns with both companies' shared focus on sustainability and product development. "By joining forces, we can move faster, reach more customers, and help shape the future of seafood together." Operational Integration and Expansion Following the acquisition, the combined entity will implement a cross-market distribution strategy: Bayou Best Foods’ plant-based shrimp will be introduced to BettaF!sh's existing foodservice partners across Europe. BettaF!sh’s plant-based tuna and salmon alternatives will be rolled out across Bayou Best Foods’ U.S. distribution network over time. This integration is intended to diversify the combined company's product portfolio, providing U.S. and European operators with a broader selection of plant-based seafood options. By combining ingredient innovation with established commercial infrastructure, the company aims to strengthen its position as a supplier in the global ocean-friendly seafood market. Bayou Best Foods’ current U.S. distribution includes partnerships with major foodservice suppliers such as Sysco, US Foods, and PFG. The integration of BettaF!sh is expected to allow the company to build on these existing channels while capitalising on the growing demand for sustainable seafood alternatives. Business & Finance Bayou Best Foods Acquires Plant Based Seafood Firm BettaF!sh Eddie Sanders July 2, 2026 New Products Quorn Expands Frozen Takeaway Portfolio with Hot and Spicy Bites Foodservice LEON Partners with Fable Food Co to Reformulate LOVe Burger New Products Plenish Launches Clean-Label Protein Oat Drink in UK New Products Califia Farms Debuts Horchata and Peppermint Bark Almond Creamers for Autumn Plant-based Cultivated Business & Finance Related news

  • BonBon Swedish Candy Co. Expands Beyond Gummies with First Chocolate Wafer Bar Launch | FNBX

    BonBon Swedish Candy Co., a pioneer in the "pick-and-mix" movement in the United States, has announced a significant portfolio expansion with the launch of its first-ever Chocolate Wafer Bar. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom BonBon Swedish Candy Co., a pioneer in the "pick-and-mix" movement in the United States, has announced a significant portfolio expansion with the launch of its first-ever Chocolate Wafer Bar . The release marks a strategic evolution for the brand, moving beyond the gummy and sour candy profiles that established its foothold in the US market to introduce American consumers to the "textured side" of Swedish confectionery culture. Product Architecture and Texture The new product is the result of years of development, engineered to replicate a specific style of confectionery ubiquitous in Scandinavia but less common in the premium US sector. Technical Specifications: Structure: Delicate layers of wafer intercut with thin ribbons of chocolate. Texture Profile: Exceptionally crisp and intentionally light, designed for "casual" consumption rather than heavy indulgence. Usage Occasion: Positioned as an everyday snack, mirroring the Swedish cultural habit of frequent, casual chocolate consumption. The Rise of 'Scandi-Candy' The launch capitalises on the growing US fascination with Scandinavian sweets, a trend BonBon helped catalyse through its retail presence and viral social media traction. By introducing a wafer bar, the brand is diversifying its offering to capture chocolate-specific occasions while maintaining its "joyful" brand identity. Selim Adira , Co-founder and Chief Product Officer, emphasised the R&D focus on texture: "We obsessed over every layer of our chocolate bar. It's about crunch, balance, and that perfect bite that makes you smile—then reach for another." Leo Schaltz , Co-founder and CEO, framed the launch as a cultural export: "In Sweden, chocolate is a part of everyday life. This Chocolate Wafer Bar is our love letter to that daily ritual—and an invitation for American candy lovers to experience a different kind of chocolate joy." Confectionery BonBon Swedish Candy Co. Expands Beyond Gummies with First Chocolate Wafer Bar Launch News January 14, 2026 New Products Reese's Expands UK Portfolio with Caramel Block and White Cups New Products McVitie's Launches Chocolate Christmas Treat Range with Penguin and Jaffa Elf Confectionery M&M'S Partners with Practical Magic 2 for Halloween Spell and Snack Packs Confectionery Ghirardelli Relaunches Seasonal Jack O'Lantern Chocolates across US Retail Confectionery Food New Products Business & Finance Snacking Related news

  • European Food Safety Authority | Company Profile

    Discover European Food Safety Authority company profile on FNBX with verified distributors, partnership requests and latest industry activity. All Companies Close Safety & Quality European Food Safety Authority Employees founded Headquarters Parma, Province of Parma, Italy The European Food Safety Authority (EFSA) is the keystone of European Union (EU) risk assessment regarding food and feed safety, providing independent scientific advice on existing and emerging risks within the region’s food chain. It is the body that determines what claims can be made in association with health-giving ingredients, such as probiotics, and works side by side with the European Commission, the European Parliament and individual EU Member States. The agency is based in Parma, Italy. About European Food Safety Authority --- Collaboration & Partnerships European Food Safety Authority is not currently looking for partnerships. Pitch a Partnership F&B Ecosystem Settings Loading... Name Title Be discovered by B2B buyers Showcase your product catalog Signal partnership intent Claim Your Spot Are you a supplier, competitor, or distributor in the F&B space? Create your company profile to connect with giants like this. Create Free Page Takes 2 minutes. No credit card required. Authorised Distributors Americas Asia Europe Oceania There are no distributors currently. Submit New Distributors Company Name Contact Email Description Distribution Location Asia-Pacific Americas MENCA Europe Submit Are you a verified distributor? Claim your territory Recent Activity Listings Add Listing

  • Fresh Del Monte Partnership with Toy Story 5 | FNBX

    Fresh Del Monte is leveraging the global release of Toy Story 5 to distribute 600 million co-branded stickers and hangtags. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Food Fresh Del Monte The Newsroom Fresh Del Monte Produce Inc. has announced a landmark strategic collaboration with Disney and Pixar to coincide with the theatrical release of Toy Story 5 on 19 June 2026. The worldwide campaign represents a significant effort to inject high-equity entertainment intellectual property (IP) directly into the fresh produce section, utilising characters like Woody, Buzz Lightyear, and Jessie to drive volume and encourage healthy dietary habits among families. The initiative involves the deployment of more than 600 million co-branded banana stickers and pineapple hangtags across global retail networks, turning everyday fruits into interactive marketing touchpoints. Packaging Campaign Fresh produce has traditionally been a low-margin, commodity-driven category where brand differentiation is difficult to maintain. By partnering with a major global entertainment franchise, Fresh Del Monte is transforming its core products into high-impulse purchases. The campaign features custom-designed, co-branded packaging across three of the brand's primary product lines: Del Monte Bananas: Featuring character-themed stickers designed to capture the attention of younger shoppers. Del Monte Gold Pineapples: Utilising custom hangtags that serve as a canvas for both character art and digital activation keys. Honeyglow Pineapples: Bringing premium, sustainably grown pineapples into the promotional loop to target the premium-value grocery segment. The specialised packaging is available across all participating international regions, with in-store and online distribution scheduled to run through 31 July 2026. Marketing Mechanics and Engagement To support the physical rollout, Fresh Del Monte is implementing a comprehensive digital and experiential marketing campaign. Rather than relying solely on passive in-store displays, the strategy focuses on driving consumers from the physical produce aisle to the brand's digital ecosystem. A central component of this engagement is the Barcelona Sweepstakes . By scanning the QR codes featured on the co-branded stickers and hangtags, or by visiting a dedicated campaign portal, consumers can enter to win a five-night family trip to Barcelona, Spain. The curated prize package includes: Educational Visits: Tickets to Barcelona's famous Science Museum. Cultural Excursions: Guided horseback tours in Montserrat and visits to local colourful parks and gardens. Experiential Treats: Interactive local culinary experiences, including artisanal gelato tastings. This digital entry point is supplemented by a robust social media campaign on Instagram, featuring custom recipes, interactive games, and regular giveaways of official movie merchandise and theatrical tickets, maintaining high digital engagement throughout the peak summer trading window. Fresh Produce & Entertainment For fresh produce marketers, the primary operational challenge is finding ways to make healthy snacking appealing to children who are continuously exposed to highly processed, sugar-laden snack alternatives. By partnering with an entertainment powerhouse, Fresh Del Monte is successfully leveraging character affinity to build positive associations with whole foods. Ivan Brown, Senior Director of Marketing for Fresh Del Monte in North America, stated that the organisation is honoured to collaborate with the Toy Story franchise. Brown emphasised that the campaign aims to make fresh fruit a priority in everyday adventures, helping to instil healthier habits for families by creating memorable experiences in the supermarket aisles. This strategic alignment is essential for modern retailers. By placing high-affinity characters in the fresh produce section, stores can capture the "pester power" of children and convert it into healthy shopping decisions, driving higher basket value for the perimeter of the store. Marketing Fresh Del Monte Marketing Partnership with Disney's Toy Story 5 Eddie Sanders May 18, 2026 Marketing SNICKERS Launches Hungr.AI Interactive Campaign Marketing TABASCO Launches Marketing Campaign with Actor Iñaki Godoy as Chief Hot Ideas Person Marketing Kewpie Launches Covent Garden Pop Up for KEWPIE IT Campaign in London Foodservice McDonald's UK and Ireland Partners with Xbox for Gaming-Inspired Menu Fresh Produce Marketing Business & Finance Related news

  • Dash Launches Pro-Grade Frozen Beverage and Soft Serve Appliances | FNBX

    Kitchen appliance leader Dash is entering the high-growth frozen dessert category with a new three-piece collection designed to bring commercial-quality soft serve, slushies, and shaved ice to the domestic kitchen. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Kitchen appliance innovator Dash has announced its expansion into the specialised frozen dessert market with the launch of the "Frozen Treats" collection. The new lineup includes three distinct appliances: a Soft Serve Ice Cream Maker, a Slushy & Frozen Drink Maker, and a Pro Shaved Ice Machine. Positioned to capitalise on the growing consumer trend for "at-home indulgence," the collection aims to provide professional-grade results using transparent, health-conscious ingredients. Each unit in the collection carries a Suggested Manufacturer Price (SMP) of $99.99, targeting the mid-tier speciality appliance segment. The launch signals a strategic move by Dash to diversify its portfolio beyond basic breakfast and meal-prep tools. By targeting the frozen treat sector, Dash is tapping into a market currently driven by high-cost boutique shops and seasonal demand. "At Dash, we believe that making delicious, healthy food at home should be fun and accessible for everyone," stated Evan Dash, CEO of StoreBound. "Our new collection gives families the tools to recreate their favorite indulgences with real ingredients, so you never have to choose between delicious and better-for-you." Product Breakdown and Technical Features The collection focuses on speed, capacity, and ease of use, addressing traditional pain points in the home frozen dessert category, such as long churn times and complex cleanup. Soft Serve Ice Cream Maker : Delivers soft serve, sorbet, or frozen yoghurt in under 30 minutes. The unit features a one-pint capacity and a direct-dispense mechanism, allowing users to serve directly into cones or bowls. Slushy & Frozen Drink Maker : Designed for high-volume entertaining, this unit produces 32 ounces of frozen beverages—including margaritas and frosé—in under 20 minutes. It features a "pour-and-sip" dispenser to minimise mess during service. Pro Shaved Ice Machine : Utilises a commercial-style block ice shaving system rather than crushed cubes, resulting in a fluffier texture. The machine includes specific ice moulds and adjustable blades to customise ice consistency. Home Parlour Quality The move reflects a broader shift in the small domestic appliance (SDA) industry, where consumers are increasingly looking for "parlour-quality" results at home. This trend has been bolstered by the success of high-end competitors in the space, suggesting a robust market for appliances that offer a "carnival" or "ice cream shop" experience without recurring retail costs. Dash’s competitive pricing—holding all three units at the $99.99 price point—is likely intended to secure a dominant position in the gift-giving and seasonal summer markets. Delivery and Digital Integration To support the launch, Dash is leveraging digital convenience channels to reach its core demographic. The brand has integrated a promotion through DoorDash’s DashMart in select markets, allowing consumers to experience the output of the brand's innovation through rapid delivery channels. This omnichannel approach combines traditional retail availability with modern, app-based sampling strategies to drive initial adoption ahead of the peak summer season. New Products Dash Launches Pro-Grade Frozen Beverage and Soft Serve Appliances Eddie Sanders April 10, 2026 New Products Ben & Jerry's Launches Limited Batch Razz Up Flavour Foodservice Haagen-Dazs Shops Launches New Sundae Series Facilities The Magnum Ice Cream Company Opens Research and Innovation Centre in India Facilities The Magnum Ice Cream Company Invests €10M in Hungarian Production Facility Beverage Technology New Products Related news

  • Nestlé Integrates Wildfarmed Regenerative Wheat into UK KitKat | FNBX

    Nestlé UK & Ireland has partnered with regenerative agriculture brand Wildfarmed to integrate regeneratively farmed British wheat. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Food Nestlé The Newsroom Nestlé UK & Ireland has formalised a strategic partnership with regenerative food and farming brand Wildfarmed to integrate regeneratively farmed British wheat into its KitKat supply chain. The move marks a significant scaling of regenerative practices within the company's UK manufacturing footprint, transitioning from pilot trials to full-scale production for the 1.5 billion KitKat bars manufactured annually in York. The collaboration follows a successful testing period initiated last year at Nestlé’s York facility. Having validated the functional performance of the wheat within the wafer manufacturing process, the company is now scaling the sourcing model to meet the high-volume requirements of its UK production lines. The wheat is sourced from Wildfarmed’s network of British farmers who adhere to a standardised set of holistic agricultural protocols. These practices are designed to restore soil health and improve environmental resilience, moving beyond traditional intensive agricultural methods that prioritise yield at the expense of long-term soil viability. The core regenerative agricultural standards adopted by the participating farm network include: 🚜 Limited Soil Disturbance: Reducing mechanical tillage to preserve soil structure and prevent organic matter loss. 🌱 Year-Round Soil Cover: Maintaining vegetative cover to protect against erosion and nutrient leaching. 🌼 Plant Diversity: Encouraging multi-crop rotations to disrupt pest cycles and improve nutrient cycling. 🥕 Living Roots: Ensuring consistent biological activity in the soil profile to improve water retention and carbon sequestration. Operations and Supply Chain Resilience For Nestlé, the partnership represents a critical chapter in its broader corporate sustainability framework, which seeks to reduce the environmental footprint of its high-volume product lines. By transitioning to regeneratively farmed raw materials, the business aims to support carbon reduction and biodiversity improvements within its upstream agricultural supply network. Dr Emma Keller, Head of Sustainability at Nestlé UK and Ireland, noted that collaboration is essential for a large-scale food manufacturer to achieve meaningful sustainability goals. She highlighted that the partnership is focused on supporting British wheat farmers in adopting these nature-friendly practices, ensuring the long-term viability of the landscapes upon which the business depends. For Wildfarmed, the agreement serves as a proof of concept that nature restoration can be successfully integrated into the supply chains of global, iconic brands. Edd Lees, CEO and co-founder of Wildfarmed, stated that the partnership is a significant step forward in making regenerative farming the default rather than the exception, effectively flipping a food system that has historically undervalued nature and soil health. Broader ESG Integration The partnership with Wildfarmed builds upon Nestlé's existing long-term initiatives aimed at improving the environmental impact of its dairy and cocoa supply chains: Dairy Partnerships: The company maintains a 22-year relationship with the British dairy collective First Milk, working with farmers in Ayrshire and Cumbria to promote soil health, crop rotation, and biodiversity in the production of milk for Nestlé’s chocolate and coffee operations. Cocoa Sourcing: Through the Nestlé Income Accelerator programme in Côte d’Ivoire, the company is focusing on boosting the resilience and income of cocoa-growing families, ensuring the long-term sustainability of its raw ingredient supply. By consolidating these initiatives, Nestlé aims to align its core high-volume product portfolios with environmental restoration targets, ensuring consistent food production while working to leave the land in an improved state for future generations. Manufacturing Nestlé Integrates Wildfarmed Regenerative Wheat into UK KitKat Supply Chain Eddie Sanders June 17, 2026 Agriculture Divert Wins OMRI and CDFA Organic Listings for Upcycled Fertilisers Agriculture Mars Integrates Shubh Mint Natural Menthol into European Manufacturing Ingredients ADM Partners with TechnoServe to Scale Regenerative Soyabean Farming in India Coffee & Tea The Coffee Bean And Tea Leaf Launches 'Perfect Americano Menu' Food Manufacturing Business & Finance Confectionery Ingredients Snacking Related news

  • Laird Superfood Expands Functional Hydrate Portfolio with New Flavours and Single-Serve Formats | FNBX

    Laird Superfood, Inc. has announced a significant expansion of its Hydrate product line, introducing two new functional flavours and broadening its packaging formats to target the on-the-go convenience market. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Laird Superfood, Inc. has announced a significant expansion of its Hydrate product line, introducing two new functional flavours and broadening its packaging formats to target the on-the-go convenience market. The move reinforces the company’s strategy to disrupt the traditional sports drink category with "clean label" alternatives, offering formulations based on minimally processed, real-food ingredients rather than synthetic additives. Flavour Innovation and Sourcing The expansion adds two distinct profiles to the portfolio, both leveraging exotic fruit sourcing: Wild Berry: A formulation featuring a blend of antioxidant-rich maqui, calafate, and murta berries sourced from Patagonia. Tropical Punch: A fruit blend enhanced with real orange oil. Nutritional Architecture: The 'Aquamin' Advantage A key differentiator for the Hydrate line is the inclusion of Aquamin™ , a red marine algae ingredient. This component provides bioavailable, seaweed-derived calcium and magnesium, alongside more than 70 trace minerals. The formulation strategy prioritises natural replenishment: Sweetener Profile: The fruit-flavoured options are lightly sweetened with monk fruit to ensure zero added sugar. The 'Original' variant contains only two ingredients: coconut water and Aquamin. Electrolytes: Each product delivers naturally occurring sodium and potassium to replenish the body without the use of artificial ingredients often found in legacy sports drinks. New Formats and Assortment To increase accessibility and trial, Laird Superfood has also introduced two new SKU configurations: Variety Pack: A sampler containing all five Hydrate flavours (Lemon, Mango-Pineapple, Original, Tropical Punch, and Wild Berry). Single-Serve Sticks: The 'Original' flavour is now available in convenient single-serve packets, joining the existing 8-ounce bag format. Jason Vieth , CEO of Laird Superfood, commented on the market gap the line intends to fill: "It's surprising that many athletes still rely on processed sports drinks, and those who use hydration powders often find they're also filled with artificial ingredients and excessive sugars. At Laird Superfood, we're committed to making healthy hydration easy with our natural, clean products that empower people to make nutritious choices without compromising taste or performance." New Products Laird Superfood Expands Functional Hydrate Portfolio with New Flavours and Single-Serve Formats News December 19, 2025 New Products Saint James Launches Organic Yerba Mate Range Coffee & Tea The Spice & Tea Exchange Secures Five New Southeast Franchise Deals New Products Yorkshire Tea Launches Fruit Herbal and Green Tea Infusions Range New Products Clearspring Expands Japanese Tea Range with Organic Hojicha Powder New Products Health & Nutrition Coffee & Tea Beverage Related news

  • Tim Hortons U.S. Expands Customisation Platform with Golden Cinnamon Cold Foam and Seasonal Bakery Lineup | FNBX

    Tim Hortons U.S. has announced a comprehensive update to its spring menu, introducing a series of beverage and bakery innovations designed to capture the growing demand for premium cold drink customisation and "comfort-inspired" food pairings. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Tim Hortons U.S. has announced a comprehensive update to its spring menu, introducing a series of beverage and bakery innovations designed to capture the growing demand for premium cold drink customisation and "comfort-inspired" food pairings. Leading the launch is the debut of Golden Cinnamon Cold Foam , a limited-time offering (LTO) that serves as a versatile add-on across the chain's cold beverage platform. This strategic addition allows the brand to drive incremental check averages by offering a premium modification for Cold Brew, Iced Coffee, Iced Lattes, and Iced Matcha Lattes. Cold Beverage Growth The introduction of a new cold foam variant underscores Tim Hortons' commitment to the high-growth cold coffee segment. The brand also introduced a dedicated Golden Cinnamon-flavoured Iced Capp® to anchor the seasonal lineup. Maria Posada , Vice President of Marketing for Tim Hortons U.S., highlighted the consumer insight driving the innovation: "Cold beverages continue to be a major area of growth across the coffee category... Golden Cinnamon Cold Foam gives our guests an easy way to elevate their favourite iced beverage with a silky smooth layer of richness." Protein Latte Momentum Building on its January introduction, the chain is continuing to push its Protein Latte platform. This functional beverage line offers up to 28g of protein per serving (in the Matcha variant) by utilising a high-protein blend of milk and whey. The continued focus on this platform signals a long-term strategy to compete with functional beverage chains and capture health-conscious consumers during the morning daypart. Bakery Innovation: Comfort and Occasion The food menu sees the addition of three "comfort-inspired" items designed to increase attachment rates across breakfast and afternoon snacking occasions: Choco Chip Banana Bread Doughnut & Timbits®: Leveraging familiar, nostalgic flavour profiles. Blueberry Cheesecake Mini Pastries: Targeting the "permissible indulgence" snack occasion. Seasonal LTOs: March 18 Rollout Looking ahead to the Easter trading period, Tim Hortons confirmed a second wave of bakery launches starting March 18 . This includes the Spring Chick and Spring Egg Doughnuts , alongside a Timbits® Spring Bucket . The bucket format (containing 30 Timbits) is a strategic play to drive bulk volume and "sharing" occasions during seasonal gatherings. Coffee & Tea Tim Hortons U.S. Expands Customisation Platform with Golden Cinnamon Cold Foam and Seasonal Bakery Lineup News February 18, 2026 Coffee & Tea Starbucks Introduces Aerocano Iced Espresso Coffee & Tea BIGGBY Coffee Launches Autumn 2026 Menu Coffee & Tea Costa Coffee Launches Autumn 2026 Menu with Maple Hazel Matcha and New Toasties Foodservice Chomps Expands Distribution Footprint at Starbucks and Costco New Products Bakery Coffee & Tea Related news

  • Momentous Launches Signature Spec Creatine | FNBX

    Human performance company Momentous has expanded its portfolio with Momentous Signature Spec Creatine. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Human performance and nutrition company Momentous has announced the launch of Momentous Signature Spec Creatine, representing a major technical and formulation upgrade to its top-selling product. The product rollout, which commenced in digital channels on 16 June 2026, introduces a highly purified, micronised creatine monohydrate. By shifting manufacturing to a pharmaceutical facility and implementing strict contaminant controls, the brand aims to establish a new quality benchmark within the rapidly expanding active nutrition and wellness supplement sectors. The launch comes as sports nutrition products face heightened scrutiny over ingredient purity, heavy metal contamination, and the presence of synthetic chemical residues in the retail supply chain. Sourcing and Pharmaceutical Purification Unlike standard commodity creatine products, which typically undergo chemical washing processes, Momentous Signature Spec Creatine is processed inside a specialised pharmaceutical manufacturing facility. The manufacturing process utilises a multi-stage purification system to ensure physical and chemical stability. The key technical and processing specifications of the upgraded formulation include: Reverse Osmosis Filtration – Utilising high-pressure reverse osmosis water filtration to eliminate residual chemical impurities during the synthesis phase. Micronisation Technology – Churning the raw material into an ultra-fine powder to increase the surface area of the particles, promoting rapid dissolution and preventing clumping or residue. Heavy Metal Controls – Adhering to heavy metal thresholds that are two- to five-fold tighter than premium industry standards for lead, cadmium, and mercury. Synthetic Residue Elimination – Establishing ten-fold tighter purity controls than standard industry thresholds to eliminate trace contaminants. By refining its manufacturing methods, the brand aims to deliver an unflavoured and naturally flavoured powder that mixes easily without affecting the sensory properties of the liquid base. Testing Standards and Independent Verification To satisfy regulatory standards and build consumer trust, Momentous has structured a six-stage independent testing protocol that monitors the product from raw materials to the retail shelf. The multi-layered testing framework is designed to eliminate contamination risks associated with bulk ingredient transport and packaging. Each batch of creatine is analysed by external laboratories, including Eurofins and Light Labs. The active testing and certification parameters of the Signature Spec line include: NSF Certified for Sport – Verifying that the finished goods are free from more than 280 athletic banned substances, masking agents, and harmful contaminants. PFAS and Microplastics Screening – Incorporating specific diagnostic checks for per- and polyfluoroalkyl substances (PFAS) and microplastic particulates, neither of which are currently required under standard dietary supplement regulations. SuppCo TESTED Integration – Partnering with the independent tracking platform SuppCo to verify product claims through anonymous, blind-purchase testing of inventory obtained directly from digital storefronts. According to Jeff Byers, Chief Executive Officer and Co-Founder of Momentous, the introduction of the Signature Spec tier represents an effort to address a transparency gap in the supplement industry, where self-testing is common. He noted that the six-stage independent audit system provides commercial partners and elite athletic organisations with a verifiable safety profile. Portfolio Formulations and Retail Pricing The upgraded creatine is the inaugural release under the brand's new Signature Spec designation. Momentous plans to transition other foundational product lines—including Whey Protein Isolate, Plant Protein, Omega-3, and Fiber+—to this premium manufacturing and testing framework later this year. To support the physical launch, the brand is expanding its flavour portfolio, introducing a new Watermelon option alongside existing Lemon and Unflavoured variants. All formulations are sweetened naturally and contain no artificial colours or synthetic ingredients. The product lineup is segmented across several packaging configurations to target different consumption occasions: Powder Formats 🥛 Unflavoured Powder (90-Serving) – Sized for multi-month home and office use, retailing at a suggested price of $42.99. 🍉 Watermelon Powder (60-Serving) – A fruit-forward, naturally flavoured option retailing at a suggested price of $34.99. 🍋 Lemon Powder (60-Serving) – A clean, citrus-infused variant retailing at a suggested price of $34.99. 📦 Single-Serve Stick Packs (15-Pack) – Offered in all three flavours at a suggested price of $22.95, designed for travel and on-the-go convenience. Creatine Chews Additionally, the company is introducing a line of soft-format chews, scheduled to begin shipping on 1 July 2026. The chews are manufactured in three distinct, dessert-inspired fruit flavours: 🍋🟩 Lemon Lime – A tart, dual-citrus formulation. 🥭 Mango – A bright, tropical option. 🍓 Strawberry – A sweet, classic berry profile. The chews will retail at $49.95 for a 30-day supply and $19.95 for a 10-day travel pack. Following the initial digital rollout, Momentous will launch physical retail distribution on 14 July 2026. The product lines will secure immediate shelf space at over 640 locations of The Vitamin Shoppe in the United States, alongside regional European distribution via wellness retailer Healf in the United Kingdom. New Products Momentous Launches Signature Spec Creatine to Set New Purity Benchmark Eddie Sanders June 17, 2026 New Products RYZE Launches Limited Edition Pumpkin Spice Mushroom Coffee at Target New Products Beyond Meat Launches Phytosphere Platform with Powders, Bars and Beverages New Products Optimum Nutrition and Wisconsin Brewing Launch ChampionSips Protein Non Alcoholic Beer New Products Wave Kids Launches Four Organic Flavoured Waters for Back to School Health & Nutrition Ingredients New Products Beverage Related news

  • Little Bites Launches Mystery Muffin and Naming Contest | FNBX

    Little Bites has launched a Mystery Muffin across US grocery channels alongside a gamified social media contest inviting consumers to name the new SKU. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Little Bites, produced by Bimbo Bakeries USA, has introduced a new Mystery Muffin SKU across US grocery retail channels alongside an interactive consumer activation titled the "Little Bites Mystery Flavour Contest." Carrying a suggested retail price (SRP) of US$5.69, the soft-baked poppable muffin features a secret flavour profile, entering mass retail sets ahead of the back-to-school lunchbox shopping window. The product introduction pairs new flavour innovation with social media-led gamification, seeking to drive store-level velocity, brand engagement, and digital community participation among family demographics. Campaign and Contest Mechanics To support the product rollout, Little Bites is executing a two-week digital activation across its primary social platforms, Instagram and TikTok. From 19 August through 2 September 2026, consumers are invited to submit imaginative flavour name suggestions in the comments section of official campaign posts. Following the initial submission phase, the brand will host three fan-voted, bracket-style elimination rounds to narrow down finalist submissions before revealing the official winning name on 1 October 2026. The grand prize for the selected naming winner includes a branded experiential visit from the Little Bites Mystery Muffin Van, party entertainment, and product stock for a personal celebration. Rielly Whims, Brand Manager for Little Bites, stated that the contest was designed to bring families together during snack time routines while encouraging creative engagement around the brand's new product profile. Annie Meehan, Senior Director of Marketing for Little Bites, added that the campaign seeks to capture moments of everyday joy and imagination associated with portion-controlled family snacking. Gamified Snacking and Retail The introduction of a mystery flavour profile reflects a broader trend across the consumer packaged goods (CPG) sector, where brand owners deploy secret formulations, interactive social polls, and crowdsourced naming campaigns to convert standard snack purchasing into a two-way engagement channel. By encouraging consumers to guess and vote on flavour notes, the manufacturer aims to generate repeat purchasing across grocery stockists as shoppers participate in testing and naming the new SKU. Key commercial and packaging specifications of the release include: 🧁 Mystery Flavour Profile: A soft-baked mini muffin formulated with an undisclosed sweet flavour profile. 📦 Portion-Controlled Packaging: Packaged in standard multi-pouch retail cartons formatted for back-to-school lunchboxes and quick-consumption occasions. 💵 Retail Pricing: Distributed nationwide across US grocery retailers at a suggested retail price of US$5.69. Snacking Little Bites Launches Mystery Muffin and Naming Contest Eddie Sanders August 20, 2026 New Products Co-op Launches Halloween 2026 Confectionery and Snack Range New Products Milk Bar Partners with Beyond Meat to Launch Savoury Plant-Based Range Foodservice Chomps Expands Distribution Footprint at Starbucks and Costco Snacking Cheetos Launches Multi-Sensory Sweet Phantom Heat Puffs in US New Products Marketing Confectionery Food Snacking Related news

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