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UK-based nut butter brand Pip & Nut has expanded its Stuffed Oat Bar range with the addition of two breakfast-inspired flavours. The new lines, Peanut Butter Stuffed Honey Nut and Almond Butter Stuffed Cinnamon Bun, are designed to extend the brand's presence in the wholesome snacking category.
The product rollout has commenced through the brand's direct-to-consumer platform, with major UK grocery channels scheduled to follow later in the month.
Breakfast-Inspired Profiles and Partnerships
The product expansion leverages popular morning flavour profiles, integrating functional nut butter fillings with traditional baking ingredients. To support the launch of the Honey Nut variant, the brand has established a raw material partnership with a local supplier.
The new additions to the range include:
🍯 Peanut Butter Stuffed Honey Nut – A softly baked oat bar featuring British wholegrain oats, roasted peanut pieces, and a rich peanut butter centre sweetened with single-origin British heather honey sourced from Black Bee Honey.
🌀 Almond Butter Stuffed Cinnamon Bun – A bakery-inspired combination of warm cinnamon, sweet vanilla extract, and golden almonds with a smooth almond butter core.
The selection of Black Bee Honey followed an internal trial of more than 40 different honeys to secure a profile that complemented the brand's existing peanut butter formulation. Both brands operate under B Corp certification standards, aligning their sourcing and production philosophies.
Nutritional Profile and Ingredient Standards
The new bars maintain the formulation standards established across the brand's core snacking portfolio.
Key nutritional and product features include:
Nut Butter Content – Each bar is formulated to contain more than 20% nut butter.
Protein Delivery – Provides 6g of plant-based protein per bar.
Clean-Label Base – Prepared using softly baked British wholegrain oats without the use of palm oil.
As a B Corp certified business, Pip & Nut manufactures the range using responsibly sourced ingredients. In line with its corporate social responsibility commitments, the company continues to donate 10% of its profits to The Pip & Nut Foundation, which funds community projects designed to improve food access and education.
Retail Distribution and Pricing
The new Stuffed Oat Bars carry a recommended retail price (RRP) of £1.35 for single 48g bars and £3.00 for multipacks.
Following their initial availability on the official brand website, both flavours are scheduled to launch across major UK supermarket networks—including Tesco, Waitrose, and Ocado—from mid-July.
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