The latest food and beverage industry news and trend analysis

McCormick has partnered with Warner Bros. Discovery to release a limited-edition Harry Potter Butterbeer line, capitalising on iconic IP to drive consumer engagement in the baking and flavour category.

Xochitl has transitioned its entire tortilla chip portfolio to 100 percent avocado oil to meet growing consumer demand for premium and better-for-you snack alternatives.

ANIMAL has partnered with Smarties to launch a series of candy-flavoured performance supplements, marking a strategic shift toward nostalgia-driven branding within the professional strength and sports nutrition category.

Butcher's has significantly expanded its U.S. retail presence, adding over 800 doors at Albertsons and achieving national rotation at Costco to meet rising demand for functional, clean-label bone broth.

Brevel introduces Purallis™, a clean-label chlorella produced via a proprietary illuminated fermentation platform designed to eliminate heavy metal risks and standardise microalgae supply for the global nutraceutical market.

Bunge has officially closed its acquisition of IFF’s soy protein concentrate, lecithin, and soy crush businesses, significantly expanding its global food and beverage ingredients portfolio.

Target Corporation has announced a sweeping category mandate that will fundamentally alter its breakfast fixture: by the end of May, 100% of the cereal sold in its stores and online will be formulated without certified synthetic colours.

The brand announced strong sell-through metrics following the introduction of two retailer-exclusive flavours across 460 Sprouts locations, pushing its overall volume to more than 400,000 bags sold per month.