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Beverage enterprise Red Tree Beverages has announced the nationwide launch of Minute Maid Spiked Vodka Lemonade Iced Tea, expanding its alcohol-ready-to-drink (ARTD) product lineup.
Rolling out across US retail channels for the summer trading period, the non-carbonated offering combines vodka with real lemon juice and iced tea.
The portfolio addition builds upon the brand's established line of vodka- and wine-based ready-to-drink cocktails, targeting consumer demand for familiar flavour combinations in convenient single-serve packaging formats.
The introduction of Vodka Lemonade Iced Tea expands Minute Maid Spiked's presence within the growing ARTD segment, where traditional soft drink brand equity continues to enter the flavoured alcoholic beverage space.
Formulated with real vodka and 3 per cent lemon juice, the product delivers a 5 per cent alcohol by volume (ABV) profile engineered for easy-drinking occasions and warm-weather gatherings.
Lou Grill, President of Red Tree Beverages, stated that expanding the Minute Maid Spiked portfolio with a vodka lemonade iced tea variant aligns with ongoing consumer interest in classic flavour pairings and broad-appeal cocktail profiles.
Product Specifications
The new SKU joins a broader lineup of vodka- and wine-based ARTD offerings within the brand's portfolio.
The Minute Maid Spiked vodka-based canned cocktail lineup includes:
š Vodka Lemonade Iced Tea:Ā A 5% ABV non-carbonated blend of vodka, 3 per cent lemon juice, and iced tea, offered in 12-ounce cans and 16-ounce single units.
š Vodka Lemonade:Ā A vodka-based ARTD option available in Classic and Pink flavour variants.
š¹ Vodka Punch:Ā A fruit-forward vodka cocktail line available across Classic, Tropical, Berry, and Citrus flavours.
Alongside its vodka-based offerings, the brand maintains a line of wine-based cocktails packaged in multi-serve glass bottles, PET bottles, and 200ml mini cans across Lime Margarita, Strawberry Daiquiri, PiƱa Colada, and Blue Hawaiian flavours.
Retail Distribution and Pricing
Minute Maid Spiked Vodka Lemonade Iced Tea has commenced nationwide commercial distribution across mass, grocery, liquor, and convenience stockists in the United States.
The product is available in two distinct packaging configurations:
8-Pack Multipack:Ā Formatted in 12-ounce cans at a suggested retail price (SRP) of US$16.99.
Single-Serve Can:Ā Sized in a 16-ounce single-can format at an SRP of US$3.49.
The nationwide rollout provides retail stockists and beverage distributors with an additional spirit-based canned cocktail format aimed at driving volume across summer eating and social drinking occasions.
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