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The latest food and beverage industry news and trend analysis

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Coffee & Tea
Dutch Bros Coffee
Employees
20,000+
founded
1992
Headquarters
Phoenix, AZ, USA

Dutch Bros Coffee is a publicly traded drive-thru beverage giant headquartered in Phoenix, Arizona. Founded in 1992, the brand is famous for its speed, upbeat "broista" culture, and extensive menu of speciality coffees, smoothies, and proprietary Rebel™ energy drinks. With over 1,100 locations and a dedicated "Dutch Luv" philosophy, Dutch Bros has redefined the American coffee run, focusing on community-driven service and digital-first customer loyalty. It remains the destination of choice for Gen-Z and millennial consumers seeking personalised, high-energy refreshment on the go.

About
Dutch Bros Coffee
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Authorised Distributors

There are no distributors currently.

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Sekai Brasil

Licensed Distributor of The Good Cup (Brazil)

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Opal Packaging Plus

Licensed Distributor of The Good Cup (Australia)

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BM Target

Licensed Distributor of The Good Cup (Japan)

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Alternative Way

Licensed Distributor of The Good Cup (France)

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PackEco Solutions

Licensed Distributor of The Good Cup (Canada)

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Groupe DGL

Licensed Distributor of The Good Cup (US)

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No More Lids

Licensed Distributor of The Good Cup (UK)

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Distribution Location

Recent Activity

Dutch Bros Targets Nostalgia Trend with New Beverage Trio
Beverage

Dutch Bros Targets Nostalgia Trend with New Beverage Trio

February 27, 2026

Dutch Bros enters CPG Market with Trilliant Partnership and 'At Home' Coffee Line
Coffee & Tea

Dutch Bros enters CPG Market with Trilliant Partnership and 'At Home' Coffee Line

February 10, 2026

Dutch Bros Debuts Breakfast-Inspired Beverage Trio
Coffee & Tea

Dutch Bros Debuts Breakfast-Inspired Beverage Trio

January 5, 2026

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