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Le Groupe Bel, often known as Bel Group, is a French manufacturer of cheese products. Founded in 1865, the Paris-headquartered business is a family group with an ambitious and sustainable growth strategy and a portfolio of iconic brands. It is best known for Babybel – its range of individually portioned cheese snack wheels predominantly targeted at children – as well as Boursin, Leerdammer, Kiri and The Laughing Cow, which together make up the group’s five core brands. The group generates annual revenues in the region of €3 billion.