BODi has entered the ready-to-drink (RTD) functional beverage category with the commercial launch of P90X Energy Drinks.
Branded as P90X Fast-Acting Energy, the zero-sugar functional beverage is packaged in 12-ounce (approx. 355ml) cans and formulated to deliver sustained physical and cognitive performance. The product rollout marks the brand’s first ready-to-drink line extension, following the debut of a powdered P90X sports nutrition line earlier this year that spanned whey protein, pre-workout, hydration, and creatine.
The launch translates the legacy of the home fitness franchise into the functional beverage space, pairing clean stimulation with cellular energy support.
"P90X has always been about giving people an edge and helping them achieve more," said Carl Daikeler, Co-Founder and Chief Executive Officer of BODi.
"Today, we're taking that same mindset and applying it to purpose-driven products built around the P90X-Factor, with formulas designed to support how people train, work and live. P90X Energy is a natural extension of that vision, bringing the performance legacy of P90X into the fast-growing energy drink category."
Functional Nootropic Formulation
P90X Fast-Acting Energy is engineered to support both mental focus and physical output while minimising the adverse side effects often reported with high-stimulant drinks.
The core formulation pairs 200 milligrams of caffeine with an equal 200 milligrams of L-theanine. This 1:1 amino acid ratio is calibrated to smooth the onset of caffeine, promoting alert focus while reducing jitters and post-caffeine energy crashes.
To target energy at the cellular level, the recipe incorporates 150 milligrams of ATP-X™, a proprietary, clinically studied blend of ancient peat and apple extracts formulated to support adenosine triphosphate (ATP) production in muscle tissue.
The full nutrient complex includes:
Cellular Energy Catalyst: 150mg of ATP-X™ to assist endogenous ATP production during physical exertion.
Clean Stimulation: 200mg of caffeine paired with 200mg of L-theanine for balanced cognitive alertness.
Nootropic and Performance Matrix: L-citrulline, L-taurine, L-tyrosine, and Alpha GPC to support mental clarity and vascular blood flow.
Metabolic Support and Hydration: Added B vitamins and essential electrolytes to support energy metabolism and fluid balance.
Clean-Deck Standard: Zero sugar, gluten-free, and manufactured without artificial colours.
Flavour Lineup
The 12-ounce canned lineup launches across four fruit-led flavour varieties formulated with zero sugar:
🫐 Blue Raspberry: A sweet and tart berry profile designed for everyday refreshment.
🍒 Cherry Limeade: A zesty citrus and dark stone-fruit combination delivering sharp fruit acidity.
🍉 Strawberry Watermelon: A sweet fruit blend pairing melon freshness with ripe strawberry notes.
🥭 Tropical Mango: A rich, fruit-forward tropical profile providing smooth citrus sweetness.
The beverage is positioned across multiple daily consumption occasions, including pre-workout stimulation, midday desk work, long-distance driving, and travel recovery.
Commercial Availability
P90X Fast-Acting Energy has commenced commercial distribution nationwide across the United States.
The product is available directly to consumers in 12-pack cartons via BODi.com. To accelerate initial consumer trial and repeat purchase rates, the company is supporting the launch with an introductory promotion offering 50% off a second 12-pack on purchases made between 1 October and 11 November 2026.
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