The NBA and The Coca-Cola Company have established a new global marketing agreement naming Sprite the league’s Official Global Soft Drink Partner. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Beverage Coca-Cola Company The Newsroom The National Basketball Association (NBA) and The Coca-Cola Company have announced a comprehensive global marketing partnership that returns Sprite to its position as the league’s Official Global Soft Drink Partner. The agreement marks a major reconciliation of two prominent brands in the sports and beverage sectors, aiming to leverage basketball as a "cultural engine" to reach a global audience. The partnership focuses on co-creating fan experiences and exploring emerging digital formats to engage the next generation of consumers. Historical Context and Strategic Alignment The Coca-Cola Company originally partnered with the NBA in 1986. For decades, Sprite was a fixture in basketball marketing, notably serving as the title sponsor of the Slam Dunk Contest from 2003 to 2016. The new agreement seeks to build on this heritage while modernising the approach for a digital-first market. Kerry Tatlock, NBA EVP of Global Marketing Partnerships and Media, noted that the values of individuality and self-expression celebrated by Sprite align with the league's global fan base. The partnership is expected to integrate the brand into the cultural aspects surrounding the game, including music, fashion, and lifestyle. Targeting the Next Generation through Athlete Ambassadors A cornerstone of the renewed collaboration is the brand's relationship with 2026 NBA All-Star Game MVP Anthony Edwards. The Minnesota Timberwolves guard will serve as a lead representative for the brand, embodying the "bold originality" that Sprite aims to project to younger demographics. By utilising high-profile athletes whose influence extends beyond the court, the partnership intends to secure a foothold in the lifestyle categories that drive Gen Z and Millennial consumer behaviour. Global Activation and Retail Integration The agreement grants Sprite exclusivity across the NBA’s global footprint. Strategic activations will occur during league tentpole moments and international events such as the NBA Global Games. Key components of the marketing rollout include: Custom Content Series : Exclusive programming developed for NBA digital platforms. Co-branded Packaging : Limited-edition Sprite cans featuring select NBA team logos in participating markets. In-Market Experiences : Integrated retail programs and fan events designed to drive regional pride and local engagement. Operational Reach The partnership builds on Sprite’s existing infrastructure within the league, which currently includes individual team partnerships with 17 NBA franchises. Manolo Arroyo, EVP and Global Chief Marketing Officer at The Coca-Cola Company, stated that the goal of the reunion is to meet the next generation where they are through experimentation with new formats and immersive experiences. The collaboration represents a significant consolidation of sports marketing assets for Coca-Cola, positioning Sprite as the primary refreshment partner for the league's diverse international audience. Marketing NBA and Coca-Cola Reunite for Global Sprite Marketing Partnership News March 17, 2026 Marketing SNICKERS Launches Hungr.AI Interactive Campaign Marketing TABASCO Launches Marketing Campaign with Actor Iñaki Godoy as Chief Hot Ideas Person Marketing Kewpie Launches Covent Garden Pop Up for KEWPIE IT Campaign in London Foodservice McDonald's UK and Ireland Partners with Xbox for Gaming-Inspired Menu Beverage Marketing Business & Finance Related news

Coca-Cola Europacific Partners (CCEP) is launching an integrated European campaign for Diet Coke in partnership with The Devil Wears Prada 2, offering retailers specialised point-of-sale opportunities and limited-edition packaging. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Coca-Cola Europacific Partners (CCEP) has announced a high-profile integration for Diet Coke in the upcoming film The Devil Wears Prada 2 , scheduled for theatrical release on May 1st. The collaboration marks a strategic effort to position the brand at the center of a major cultural moment, providing retailers with a platform to drive footfall and incremental sales through targeted in-store activations. Strategic alignment and brand positioning The partnership, described by Disney’s EVP of Partnerships Lylle Breier as a "classic and authentic" collaboration, aims to leverage Diet Coke’s long-standing association with the fashion industry. By embedding the brand within the film’s narrative—specifically the high-stakes "Runway" office environment—CCEP seeks to reinforce brand relevance among a loyal, style-conscious shopper base. For retailers, the campaign represents a significant marketing investment designed to create standout on-shelf visibility during the peak spring and early summer period. European rollout and localized activations Beginning in mid-March, the campaign will roll out across major European markets, including Great Britain, Germany, Spain, and Ireland. While the core theme remains consistent, CCEP is implementing localized activations tailored to specific regional market dynamics. Key components of the rollout include: Special Edition Packaging: Limited-run designs across the Diet Coke portfolio. On-Pack Promotions: A pan-European sweepstakes offering consumers the chance to win a trip to New York City, alongside daily prizes such as cinema tickets and exclusive film-themed merchandise. Multimedia Support: A comprehensive "360-degree" marketing strategy spanning TV, digital, social media, and Out-of-Home (OOH) channels. Retailer opportunities and commercial impact Rob Yeomans, Vice-President of Commercial Development at CCEP GB, emphasized that the partnership is a tool for retailers to unlock "the Diet Coke opportunity." The strategy focuses on driving "the impulse buy" through high-impact POS (Point of Sale) materials and the buzz surrounding the film's release. From a commercial perspective, the integration allows retailers to capitalize on a high-profile cultural event without the need for independent marketing spend. By utilizing the provided limited-edition packs and promotional platforms, store operators can engage shoppers through experiential and value-added offers, such as the NYC trip promotion. Long-term category growth This collaboration is part of a broader trend of "entertainment-led retail," where beverage brands move beyond traditional advertising into immersive storytelling. By aligning with a sequel to a critically and commercially successful film, CCEP is positioning Diet Coke to capture a larger share of the "at-home" and "on-the-go" consumption occasions associated with major entertainment releases. Marketing Diet Coke and The Devil Wears Prada 2 announce European retail campaign News March 19, 2026 Business & Finance Coca-Cola Creates Chief Digital Officer Role in Major Leadership Overhaul Under Incoming CEO Braun People Coca-Cola Appoints Henrique Braun as CEO to Succeed James Quincey in 2026 Soft drinks Coca-Cola Adds Tech Pioneer Max Levchin to Board to Bolster Digital Strategy Soft drinks Coca-Cola enters prebiotic soda market with Simply Pop launch Marketing Beverage Business & Finance Soft drinks Related news

Unilever and McCormick & Company have entered a definitive agreement to combine Unilever’s Foods business with McCormick in a $44.8 billion transaction, creating a global flavour leader with $20 billion in combined revenues while transitioning Unilever into a pureplay health and personal care entity. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Flavours & Colours McCormick & Company Featured in this news Food Unilever The Newsroom McCormick & Company and Unilever PLC have announced a landmark agreement to combine McCormick with Unilever’s Foods business (excluding operations in India, Nepal, and Portugal). The transaction, structured as a tax-efficient Reverse Morris Trust, values Unilever’s Foods division at approximately $44.8 billion, representing a 13.8x multiple of fiscal year 2025 EBITDA. Upon completion, the transaction will create a preeminent global flavour-focused company with pro forma 2025 revenues of approximately $20 billion. The combined entity will retain the McCormick name, its global headquarters in Hunt Valley, Maryland, and its listing on the New York Stock Exchange. Transaction and Financial Framework Under the terms of the agreement, Unilever and its shareholders will receive a 65% stake in the newly enlarged McCormick equity (approximately $29.1 billion based on recent valuation). Additionally, Unilever will receive $15.7 billion in upfront cash. The ownership structure at closing is expected to be: Unilever Shareholders: 55.1% McCormick Shareholders: 35.0% Unilever PLC (Corporate): 9.9% Unilever intends to utilise the cash proceeds to pay down debt and support a €6 billion share buyback program scheduled between 2026 and 2029. The deal is expected to close by mid-2027, subject to regulatory approvals and a vote by McCormick shareholders. Unilever as a Pureplay HPC Leader For Unilever, the deal marks the final step in a multi-year portfolio transformation led by CEO Fernando Fernandez. By divesting its Foods division—following the 2025 spin-off of its ice cream business—Unilever will emerge as a focused "HPC" (Health, Personal Care, and Home Care) powerhouse with approximately €39 billion in annual revenue. "We are unlocking trapped value through a growth-led separation of Foods," stated Fernandez. "This transaction establishes a focused, high-quality business for our food brands while allowing Unilever to accelerate its strategy in high-growth beauty and wellbeing categories." Synergies and Foodservice The combination brings together an elite portfolio of iconic brands, including McCormick's spices and seasonings alongside Unilever's Knorr and Hellmann’s (which represent 70% of Unilever Foods' sales). The deal also integrates high-growth labels such as Cholula, Frank’s RedHot, and Maille. Key strategic benefits include: Global Foodservice Platform: The merger creates a $6 billion global foodservice powerhouse, combining McCormick’s "front-of-house" retail strength with Unilever Foods’ "chef-led, back-of-house" expertise. Supply Chain Optimisation: The company projects significant cost synergies over a three-year period, driven by consolidated procurement, manufacturing, and SG&A. Innovation Acceleration: The combined entity will leverage McCormick’s flavour science and Unilever’s extensive distribution infrastructure in EMEA and APAC to accelerate product development. Market Context For B2B stakeholders, this merger represents one of the largest consolidations in the history of the global food industry. By "flavouring calories" rather than simply competing for them, the new McCormick aims to own the high-margin seasonings and condiments categories that are resilient to private-label pressure. Brendan Foley, Chairman and CEO of McCormick, who will lead the combined company, noted: "This combination accelerates our strategy and reinforces our focus on flavor. We are creating a diversified leader with a robust growth profile that is highly differentiated in the global market." Outlook for the Combined Entity The combined company expects to maintain a dividend payout ratio of approximately 60%, continuing both firms' long-standing commitment to shareholder returns. As the industry moves toward the 2027 closing date, attention will shift to the integration roadmap and the potential for SKU rationalisation across the massive shared portfolio. The deal effectively redraws the competitive map for the global grocery and foodservice channels, establishing a dominant entity in the "cooking aids and condiments" segment that will serve as a primary partner for retailers and professional kitchens worldwide. Business & Finance McCormick and Unilever Announce $44.8 Billion Food Merger News March 31, 2026 Business & Finance Farm Supply Company and Grange Co-op Announce Proposed Merger to Scale Operations Business & Finance Arla Foods and DMK Group Secure Regulatory Approval for Merger Packaging Tirelli and Unimac-Gherri Merge to Create Integrated Packaging Platform Packaging EPL and Indovida Merge to Form $2 Billion Packaging Group Food Manufacturing Business & Finance Related news

JonnyPops has announced its official entry into the Canadian market, securing national distribution through major retailers including Whole Foods Market, Costco, and Save-On-Foods to export its "clean-label" and mission-driven frozen novelties to a new international demographic. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom JonnyPops, the Minnesota-based frozen novelty brand recognised for its "A Better Pop for a Better World” positioning, has confirmed its nationwide expansion into Canada. The launch represents a significant international milestone for the company, which has transitioned from a 2012 farmers' market startup into a major U.S. retail player across all 50 states. By entering the Canadian market, JonnyPops is targeting the high-growth "Better-for-you" segment of the frozen aisle, where consumers increasingly seek out products that align with both health-conscious standards and social responsibility. Retail Strategy and Reach The Canadian rollout is characterised by a "multi-channel" approach, securing placement in both premium speciality markets and high-volume mass retailers. Initial distribution partners include: Premium and Organic: Whole Foods Market, Nature’s Fare Market, and City Avenue Market. Mass and Regional: Save-On-Foods and select Costco locations. National Roadmap: The company has confirmed that additional regions and retailers will be activated throughout the remainder of 2026. Erik Brust, CEO of JonnyPops, emphasised that the expansion maintains the brand's core values while scaling its reach. "From day one, our goal has been to make magical frozen treats while staying true to using quality ingredients and our kindness mission," Brust stated. JonnyPops is entering Canada with an assortment of its highest-performing organic Stock Keeping Units (SKUs). These products are engineered to meet the strict dietary requirements of modern households, serving as a functional alternative to traditional sugary frozen snacks. The debut lineup includes: Organic Rainbow Fruit Stacks: The brand's signature layered design. Organic Summer Sunrise and Watermelon: High-velocity fruit-led profiles. Organic Cotton Candy Cloud: Targeting the "permissible indulgence" segment with a nostalgic flavour profile made from natural ingredients. From a technical perspective, the manufacturing standards provide a significant competitive moat: Allergen Control: Produced in a dedicated peanut-free facility. Dietary Compliance: Products are gluten-free, kosher, vegan, and free from artificial dyes. Transparency: Formulations focus on "simple ingredients" to satisfy the rising demand for clean-label transparency in the frozen category. The "Kindness Mission" A primary driver of JonnyPops’ consumer loyalty is its "Kindness Mission." In a category often commoditised by price, JonnyPops utilises "experiential packaging" to create an emotional connection. Every wooden pop stick features a printed "Kind Deed"—a small prompt for social positivity. For B2B stakeholders, this strategy serves several commercial purposes: User-Generated Content (UGC): The sticks encourage consumers to share their "Kind Deeds" on social media, providing the brand with organic earned media. Value-Add Marketing: The social mission provides a reason for consumers to pay a premium over standard private-label pops. Retail Alignment: The mission-driven identity aligns with the Environmental, Social, and Governance (ESG) goals of major retail partners like Whole Foods. The launch of JonnyPops in Canada highlights the continuing trend of "premiumization" in the frozen novelty sector. As consumers move away from "empty calorie" treats, brands that can deliver high-fidelity flavour through organic, allergen-safe, and ethically-minded platforms are securing more significant shelf space. As the company enters the second quarter of 2026, industry observers expect the success of the Canadian rollout to be a bellwether for further international expansion. By successfully translating its "Made in the USA" heritage into a globally resonant "Kindness" narrative, JonnyPops is positioning itself as a primary shaper of the modern, conscientious frozen snack landscape. Food JonnyPops Expands Distribution Launching into Canada News April 8, 2026 New Products Ben & Jerry's Launches Limited Batch Razz Up Flavour Foodservice Haagen-Dazs Shops Launches New Sundae Series Facilities The Magnum Ice Cream Company Opens Research and Innovation Centre in India Facilities The Magnum Ice Cream Company Invests €10M in Hungarian Production Facility Food Business & Finance Related news

General Mills brand Totino's has expanded its frozen portfolio with a range of new Pizza Rolls and Ultimate Pizza flavours inspired by consumer trends comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom General Mills has announced a major product expansion for its frozen food brand Totino's, introducing several new product varieties across its Pizza Rolls and Ultimate Pizza lineups. The launch focuses on a new line of seasoned-crust items, alongside new product profiles in its thin-crust pizza portfolio. The product development strategy for this launch heavily leverages consumer-driven customisation trends, often referred to as "snack hacks," where consumers modify standard products with external seasonings and sauces. The new product formats aim to capture these popular flavour combinations directly in the manufacturing process. According to internal brand research, active engagement from consumers on digital platforms has shown a high volume of users modifying frozen pizza roll products. This behaviour includes dusting, saucing, and seasoning the exterior of the rolls to enhance the flavour profile. Ray Joncas, Vice President and Business Unit Director for Totino’s at General Mills, stated that the brand closely monitored these consumer behaviours to inform their largest coordinated product release to date. By manufacturing pre-seasoned options, the company aims to simplify the preparation process for consumers seeking intense flavour profiles in the frozen aisle. New Blasted Pizza Rolls Flavours The cornerstone of the expansion is the introduction of "Blasted Pizza Rolls." Unlike traditional pizza rolls, which focus entirely on internal fillings, these products feature an exterior seasoning coating designed to provide immediate flavour on the first bite. The new range includes: 🧄 Blasted Garlic Parm Pizza Rolls: Pepperoni-filled pizza rolls coated in a garlic and parmesan-seasoned outer crust. 🧀 Blasted Nacho Boom Pizza Rolls: Cheese-filled pizza rolls featuring a spicy nacho-seasoned exterior crust. 🍋 Blasted Zesty Limón Pizza Rolls: Pepperoni-filled pizza rolls coated in a chilli and lime-flavoured crust. Ultimate Pizza Range In addition to the bite-sized rolls, General Mills is introducing two new varieties to the Totino's Ultimate Pizza line. These thin-crust products are designed to address regional and classic flavour demands. 🌮 Ultimate Pizza Mexican Style: A crispy-crust pizza topped with seasoned beef crumble, onions, and bell peppers, responding to long-term consumer feedback for the brand to return a Mexican-style profile to the category. 🥓 Ultimate Pizza Chicken Bacon Ranch: A crispy-crust pizza featuring a ranch-seasoned sauce base topped with white meat chicken and bacon pieces. 🍔 Cheeseburger Pizza Rolls: Alongside the new releases, the company is bringing back this consumer-favourite legacy flavour, which features a beef, cheese, and burger-sauce filling. Availability The new product lines are being distributed across major retail and grocery networks in the United States. The Totino's Blasted Pizza Rolls and the returning Cheeseburger Pizza Rolls have already commenced their national retail rollout. The two new Ultimate Pizza variations—Mexican Style and Chicken Bacon Ranch—are scheduled to begin appearing on store shelves later this summer. New Products General Mills Expands Totino's Portfolio with Fan-Inspired Flavour Innovations Eddie Sanders July 17, 2026 New Products Maggi Expands Instant Noodle Portfolio with Three Asian-Inspired Ramen Flavours New Products PepsiCo Launches Refrigerated Alvalle Gazpacho New Products Goodles Launches Twirly Mac Range with Three Bold Flavours New Products Better Than Bouillon Partners with A-Sha Foods to Launch Co-Branded Ramen Kits New Products Food Related news

Freddy’s Frozen Custard & Steakburgers is leveraging the successful performance of its 2025 seasonal lineup by reintroducing the Dr Pepper Frost and extending the lifecycle of the Steakburger Taco, a strategic move designed to capitalise on high-velocity consumer feedback. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Freddy’s Frozen Custard & Steakburgers has announced the return of its Dr Pepper Frost for the 2026 summer season. The limited-time offer (LTO), which debuted last year to significant consumer acclaim, will be available nationwide from May 6 through July 7. In a simultaneous move, the brand has confirmed it will extend the availability of its Steakburger Taco through the same window. The extension is a direct response to "overwhelmingly positive" guest feedback, highlighting Freddy's agility in adapting its menu based on real-time performance data. Reintroduction of Seasonal Beverage Innovation The Dr Pepper Frost represents a core component of Freddy’s summer beverage strategy, which focuses on providing "lighter, refreshing" alternatives to traditional heavy desserts. By utilising the brand’s signature freshly churned vanilla frozen custard as a base, the product targets the intersection of premium indulgence and seasonal refreshment. Rick Petralia, Senior Director of Menu Strategy and Innovation at Freddy’s, noted that the product became an "instant hit" during its initial launch. The formulation combines the iconic 23 flavours of Dr Pepper with the creamy texture of frozen custard, creating a unique flavour profile that leverages the brand equity of one of America’s most recognisable soda labels. Data Driven Menu Extension for the Steakburger Taco The decision to keep the Steakburger Taco on the menu through July 7 follows its successful debut in January 2026. Originally intended as a short-term LTO, the product’s performance metrics exceeded internal benchmarks, leading to the extension. The Steakburger Taco is positioned as a "snack-sized" option, addressing the rising consumer demand for smaller, more affordable protein items. Key attributes include: Product Build: Features a signature steakburger patty, melted American cheese, lettuce, and the brand’s proprietary Jalapeño Fry Sauce. Format: Wrapped in a grilled tortilla to provide a portable, on-the-go solution. Consumer Resonance: Petralia indicated that guests are already identifying the item as a "new favourite," suggesting high potential for future permanent menu consideration. QSR Limited-Time Offerings The reintroduction of proven seasonal items like the Dr Pepper Frost allows Freddy’s to maintain brand momentum during the high-traffic summer months while minimising the R&D risks associated with entirely new flavour profiles. As the fast-casual sector becomes increasingly competitive, the ability to successfully execute co-branded partnerships, such as the collaboration with Dr Pepper, is a primary differentiator for mid-market chains. By combining established heritage flavours with proprietary manufacturing processes (freshly churned custard), Freddy’s is positioning itself to capture a significant share of the seasonal "liquid snack" and portable protein categories. Foodservice Freddy’s Reintroduces Dr Pepper Frost Following Record Seasonal Demand Eddie Sanders April 29, 2026 Foodservice Wagamama Unveils 26 Dishes and 15 Drinks in US Menu Overhaul Foodservice Domino's Debuts Chinese-Inspired Pizza and Biscoff Collaboration across the UK Foodservice Taco Bell Partners with Salt & Straw to Launch Churro Ice Cream Taco New Products 7 Brew Launches Autumn 2026 Beverage Range Beverage Foodservice Related news

The initiative features the release of city-specific limited-edition V.S.O.P bottles alongside a substantial microgrant program designed to embed the brand within local creative economies. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Rémy Martin has announced the next phase of its "This Is My City" campaign, extending its hyper-local marketing strategy to two critical US spirits markets: Miami and Los Angeles . The initiative features the release of city-specific limited-edition V.S.O.P bottles alongside a substantial microgrant program designed to embed the brand within local creative economies. Following successful rollouts in New York, Chicago, Detroit, and Atlanta, this expansion underscores the Cognac house's commitment to "cultural terroir"—using packaging design and community investment to drive relevance in specific metropolitan hubs. Packaging Design: Visualising Local Culture The limited-edition bottles serve as the visual anchor for the campaign, utilising distinct design languages to reflect the creative identity of each city. Los Angeles – 'A Melody of Dreams': The design reflects the city's industry-driven nature, focusing on ambition and artistry shaped across studios and stages. Miami – 'Rhythm of Paradise': This bottle captures the city's musical heritage, using vibrant colours to represent a culture powered by sound and movement. By tailoring packaging to local aesthetics, Rémy Martin aims to secure off-trade visibility and drive collector interest in these high-volume markets. CSR Integration: The Microgrant Initiative Beyond packaging, the campaign integrates a tangible Corporate Social Responsibility (CSR) element. Rémy Martin is extending its Microgrant Initiative to both cities, awarding $20,000 to one emerging creative entrepreneur in each market. This capital injection is paired with tailored mentorship, a move that positions the brand as an active participant in the local business ecosystem rather than a passive advertiser. Strategic Mentorship Appointments: To facilitate this connection, the brand has recruited culturally relevant local leaders: Los Angeles: Aliya Janell , professional choreographer and founder of Queens N' Letto , representing LA's dance culture. Miami: Skyh Black , actor ( All the Queen's Men ) and fashion figure, representing Miami's intersection of performance and style. Tonia Mancino , Vice President of Luxury Brands at Rémy Cointreau Americas, highlighted the dual focus of the campaign: celebrating local identity while fostering the next generation of talent. "Miami and Los Angeles are cities that consistently move culture forward, shaped by bold and ever-evolving creative voices," Mancino stated. "Bringing Rémy Martin's V.S.O.P This Is My City Limited Edition to these markets allows us to honor what makes each city distinct while supporting the next generation of leaders." Activation Strategy The launch will be supported by exclusive gatherings in both cities, bringing together mentors, honorees, and local tastemakers. These events serve as key on-trade activation moments, reinforcing the brand's positioning within the nightlife and hospitality sectors of Miami and Los Angeles. Alcohol Rémy Martin Expands Hyper-Local Strategy to Miami and LA with Limited-Edition V.S.O.P Bottles News February 12, 2026 Packaging Mars Snacking Debuts Cheez-It and Club Crackers in Resealable Canisters Packaging deltaH Innovations and Brains Brewery Launch Self-Cooling Beer Can Facilities JBM Packaging Opens Ohio Facility to Expand Contract Packaging and Filling People SIG Appoints Ann-Kristin Erkens as Chief Executive Officer Alcohol Business & Finance Marketing Beverage Packaging Related news

PepsiCo has executed its first transactions for low-carbon ammonia environmental attributes in partnership with TalusAg, utilising a "book-and-claim" system to reduce Scope 3 emissions while enhancing fertiliser supply chain resilience across four global regions. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Soft drinks PepsiCo The Newsroom PepsiCo has announced a landmark collaboration with agriculture technology firm TalusAg to advance the decarbonisation of its global agricultural supply chain. The partnership marks PepsiCo’s first executed transactions for low-carbon ammonia environmental attributes, representing an initial 30,000 metric tons of low-carbon ammonia with an option for an additional 41,000 metric tons. The initiative targets one of the most emissions-intensive components of the global food system: synthetic fertiliser production. By utilising a market-based mechanism, PepsiCo aims to drive immediate, auditable emissions reductions while ensuring fertiliser remains affordable and accessible for its network of farmers. Technical Infrastructure and Tokenised EACs A central innovation of the partnership is the use of a "book-and-claim" model, facilitated by S3 Markets. This framework allows the environmental attributes of low-carbon fertiliser to be tracked, issued, and retired independently of the physical product flow. Key technical components of the platform include: Tokenisation: S3 Markets is providing the world’s first tokenised ammonia fertiliser EACs, specifically from TalusAg’s project in Boone, Iowa. Lifecycle Management: The system ensures secure, auditable tracking of attributes, allowing PepsiCo to claim carbon reductions with high confidence. Scalable Adoption: This digital-first approach enables near-term climate action even as the physical logistics for low-carbon ammonia continue to mature globally. Distributed Production and Supply Chain Sovereignty Beyond carbon mitigation, the TalusAg model introduces a structural shift in how nitrogen is produced. Traditional fertiliser supply chains are highly centralised and exposed to significant geopolitical and logistical volatility. TalusAg utilises a distributed production model that enables on-site, local generation of ammonia closer to where it is utilised. This localised approach provides several B2B advantages: Logistics Efficiency: Significantly lowers transportation-related emissions and costs. Market Resilience: Reduces reliance on long, fragile global supply chains, mitigating price volatility and geopolitical risks. Growth in Emerging Markets: Improves access to reliable fertiliser supplies in regions that have historically struggled with inconsistent import infrastructure. Margaret Henry, PepsiCo Vice President of Sustainable and Regenerative Agriculture, stated that decarbonising fertiliser is critical for climate progress, but emphasised that it must be done in a way that "works for farmers." By using EACs, PepsiCo creates a strong demand signal for low-emission ammonia without requiring growers to bear the upfront capital burden of transitioning to new, expensive inputs. This agreement is a vital component of PepsiCo's broader climate strategy, targeting hard-to-abate upstream emissions that occur outside of direct supplier relationships. By creating more stable input economics for growers, PepsiCo is helping to de-risk the long-term transition of the global fertiliser market. Low-Carbon Commodities The collaboration between PepsiCo, TalusAg, and S3 Markets serves as a proof-of-concept for how trusted market infrastructure can support the growth of low-carbon commodities. Hiro Iwanaga, CEO of TalusAg, noted that the deal helps de-risk new production capacity while building supply chain reliability. As the industry moves toward 2030 sustainability targets, the success of this tokenised EAC model will likely serve as a blueprint for other global CPG leaders looking to reconcile aggressive net-zero goals with the practical economic requirements of the agricultural sector. Sustainability PepsiCo and TalusAg Launch First Market-Based Fertiliser Decarbonisation Deal Eddie Sanders May 5, 2026 Agriculture Divert Wins OMRI and CDFA Organic Listings for Upcycled Fertilisers Facilities Cargill Doubles Production Capacity for FR3 Dielectric Fluid in Türkiye Agriculture Mars Integrates Shubh Mint Natural Menthol into European Manufacturing Meat & Seafood BAP and Great British Chefs Partner to Educate Culinary Sector on Responsible Seafood Sustainability Business & Finance Manufacturing Agriculture Related news

Discover Refresco company profile on FNBX with verified distributors, partnership requests and latest industry activity. All Companies Close Soft drinks Refresco Employees founded Headquarters Rotterdam, The Netherlands Refresco is a European bottler of soft drinks and fruit juices for retailers and branded players. The shareholders of Refresco and Gerber Emig announced completion of the merger between the two companies in November 2013, forming a combined company that later rebranded itself Refresco in June 2016. In July 2017, Refresco agreed to buy out the soft drinks business of Cott Corporation in a deal that completed at the beginning of 2019. About Refresco --- Collaboration & Partnerships Refresco is not currently looking for partnerships. Pitch a Partnership F&B Ecosystem Claim Profile Refresco has no members on FNBX yet. Be discovered by B2B buyers Showcase your product catalog Signal partnership intent Claim Your Spot Are you a supplier, competitor, or distributor in the F&B space? Create your company profile to connect with giants like this. Create Free Page Takes 2 minutes. No credit card required. Authorised Distributors Americas Asia Europe Oceania There are no distributors currently. Sekai Brasil Licensed Distributor of The Good Cup (Brazil) Contact Sales Opal Packaging Plus Licensed Distributor of The Good Cup (Australia) Contact Sales BM Target Licensed Distributor of The Good Cup (Japan) Contact Sales Alternative Way Licensed Distributor of The Good Cup (France) Contact Sales PackEco Solutions Licensed Distributor of The Good Cup (Canada) Contact Sales Groupe DGL Licensed Distributor of The Good Cup (US) Contact Sales No More Lids Licensed Distributor of The Good Cup (UK) Contact Sales Submit New Distributors Company Name Contact Email Description Distribution Location Asia-Pacific Americas MENCA Europe Submit Are you a verified distributor? Claim your territory Recent Activity Listings Add Listing

Speciality chemicals and ingredients distributor IMCD N.V. has announced a key leadership transition within its European operations, appointing Christoph Garbotz as the new Managing Director for Germany. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Speciality chemicals and ingredients distributor IMCD N.V. has announced a key leadership transition within its European operations, appointing Christoph Garbotz as the new Managing Director for Germany. Effective 1 January 2026 , Garbotz will assume responsibility for the management of the Germany, Austria, Southeast Europe, and Switzerland region. He succeeds Lars Wallstein, who is departing the company. Christoph Garbotz expressed his outlook on the new role: “I’m excited to take on this role and continue working with our teams in Germany, Austria, Southeast Europe and Switzerland. They are the ones who make our successes possible. We have strong relationships with customers and suppliers, and there is real opportunity to grow together. I look forward to building on what has already been achieved and supporting the next chapter for the region.” Internal Succession and Track Record Garbotz’s promotion reflects a strategy of internal talent mobility. He brings a robust track record within the organisation, having joined IMCD in 2020 as a Business Unit Manager overseeing Pharmaceuticals, Beauty and Personal Care, and Home Care in Germany. His executive experience includes a tenure as Managing Director of IMCD Switzerland starting in 2022, where he successfully led the integration of DCS Pharma and fortified the company’s market position. Most recently, he served as Director Principal Management for the Pharmaceuticals Business Group. Strategic Focus According to the company, the appointment signals a continued focus on three core pillars: organic growth, customer centricity, and the deepening of supplier collaborations across the region. Andreas Igerl , President EMEA and Industrial Business Groups, commented on the appointment: “Christoph Garbotz understands our culture, our people and the markets we operate in. His appointment builds on his experience working with teams and partners across multiple markets. It also reflects IMCD’s continued focus on organic growth, customer centricity and close collaboration with suppliers. I’m confident he will continue to build strong momentum across the region.” People IMCD Appoints Christoph Garbotz as Managing Director for Germany and Regional Lead News December 17, 2025 People Kraft Heinz Appoints Lucy Hovey as CFO for UK and Ireland Operations People The Hershey Company Appoints Dave Hulays as Chief Financial Officer People Nestlé Waters UK Appoints Thomas Conquet as UK Managing Director People Ben & Jerry's Appoints Three Independent Directors to Board Ingredients People Manufacturing Business & Finance Related news

Protein Pints has launched its new Fudge Brownie flavour exclusively at Sprouts Farmers Market nationwide, continuing its 2026 innovation cycle with a formulation that delivers 30g of protein and 85% less sugar than traditional ice cream. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Protein Pints, a rising leader in the US functional frozen dessert sector, has announced the nationwide launch of its Fudge Brownie flavour. The new SKU is debuting as a retail exclusive at Sprouts Farmers Market, marking a significant step in the brand’s effort to capture the "permissible indulgence" market through high-protein, low-sugar innovation. The launch follows a successful period of portfolio growth for the company, which has now introduced three new products in 2026, including Salted Caramel and Banana Graham Slam. Retail Partnership With Sprouts The exclusive rollout with Sprouts Farmers Market aligns Protein Pints with a retailer known for health and wellness leadership. By securing a nationwide exclusive for the Fudge Brownie flavour, the brand is targeting a consumer base that prioritises functional benefits and ingredient transparency. This partnership complements the brand's existing footprint of more than 10,000 retail locations across the United States. Current stockists include major national and regional players such as: Target Kroger and Ralphs Meijer H-E-B Albertsons Technical Formulation and Nutritional Benchmarks A primary differentiator for Protein Pints is its commitment to "clean label" indulgence. The Fudge Brownie flavour is engineered to provide a creamy texture that avoids the chalky aftertaste common in high-protein desserts. The formulation relies on natural ingredients and excludes all artificial sweeteners. Key nutritional specifications across the range include: Protein Density: 30g of protein per pint. Sugar Reduction: Contains 85% less sugar than traditional premium ice cream brands. Amino Acid Profile: Includes all nine essential amino acids, positioning the product as a complete protein source. Dietary Compliance: The entire portfolio is gluten-free and utilises only natural sweeteners. The Fudge Brownie SKU specifically incorporates brownie batter fudge swirls and brownie pieces, demonstrating the brand’s ability to maintain high-texture inclusions within a functional macronutrient framework. Innovation Cycle and Portfolio Reach The addition of Fudge Brownie takes the Protein Pints portfolio to ten total flavours. The brand's 2026 innovation roadmap has focused on nostalgic, high-indulgence profiles reimagined for active lifestyles. 2026 Flavour Launches Fudge Brownie 🍫🧁 The latest exclusive featuring fudge swirls and brownie inclusions. Salted Caramel 🥨🍦 A savoury-sweet profile launched earlier this year. Banana Graham Slam 🍌🍪 Tapping into the fruit-and-bakery trend in frozen treats. By maintaining a rapid launch cadence, Protein Pints is ensuring constant retail excitement and seasonal relevance in a category that is increasingly driven by novelty and "plus-benefit" claims. Outlook for Functional Frozen Desserts The growth of Protein Pints reflects a broader maturation of the frozen dessert aisle. As consumers move away from "empty calorie" snacks, brands that can bridge the gap between traditional ice cream textures and supplement-grade nutrition are seeing sustained unit growth. As the brand scales toward a broader national presence, industry analysts expect a continued focus on natural ingredient sourcing and the elimination of synthetic additives. The success of the Sprouts exclusive will likely serve as a benchmark for future "flavour-first" expansions as Protein Pints seeks to disrupt the legacy ice cream market with its performance-led approach. New Products Protein Pints Launches Fudge Brownie at Sprouts Farmers Market Nationwide News April 29, 2026 New Products Iceland Foods and Myprotein Expand Range with 25 High-Protein Products New Products SURREAL Launches High Protein Low Sugar Overnight Oats Range New Products Puori Launches Single-Ingredient Unflavoured Whey Protein Powder New Products Seven Sundays Launches Clean Label Protein Oatcakes New Products Dairy Health & Nutrition Related news

Sazerac has entered the US soju category with the launch of DALHO Soju, introducing a category-first 50ml format alongside 375ml bottles across four flavours. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Sazerac has entered the soju category with the commercial rollout of DALHO Soju across physical retail and on-premise channels in the United States. Distilled from grain at 17 per cent alcohol by volume (ABV), the new brand enters the market in traditional 375ml bottles alongside an industry-first 50ml format. The single-serve 50ml configuration is engineered to lower trial barriers, encourage flavour exploration, and capture impulse sampling occasions across off-premise retail networks. The market entry aligns with accelerating growth across the US soju category, driven by consumer demand for low-ABV, flavour-forward spirits and expanded interest in Korean culinary culture. According to market research data from IWSR, US soju volumes are projected to expand at a 16 per cent compound annual growth rate (CAGR) through 2029, outpacing broader domestic spirits performance. The growth is primarily propelled by younger legal-drinking-age consumers seeking alternative refreshment and social drinking occasions. Lauren Selman, Brand Director of Global Growth & Innovation at Sazerac, stated that the development strategy focused on providing accessible formats and flavour profiles to encourage category discovery among new and existing soju consumers. Grain Distillation and Flavour Lineup The brand identity connects traditional Korean cultural references with modern social occasions. The name "DALHO" combines the Korean words for moon ( dal ) and tiger ( ho ), reflecting symbolic themes of social energy and bold character. The DALHO Soju platform enters commercial distribution across four 17 per cent ABV flavour variations: 🌾 Original: A traditional grain-distilled soju formulation engineered for food pairings and classic serves. 🍑 Peach: A fruit-infused soju variant delivering sweet stone-fruit flavour notes. 🍓 Strawberry: A berry-forward flavoured soju SKU developed for casual drinking occasions. 🌸 Lychee: A tropical fruit-flavoured soju option balancing floral aromatics with fruit sweetness. Retail Distribution and Pricing Sazerac is deploying DALHO Soju across off-premise retail channels, restaurants, and bars utilising its national US distribution network. Key commercial parameters and pricing tiers for the launch include: 50ml Single-Serve Format: Sized at an entry-level price point of US$0.99 per 50ml bottle, or US$9.99 per 10-pack carton, formatted for impulse counter displays and trial sampling. 375ml Traditional Format: Sized at a suggested retail price (MSRP) of US$5.99 per 375ml bottle, formatted for dining occasions and shared consumption. The dual-format launch provides beverage stockists, on-premise venues, and liquor retailers with a high-velocity entry in the expanding Asian spirits segment. New Products Sazerac Enters Soju Category with US Launch of DALHO Jacob Deraille August 20, 2026 New Products Echo Falls Debuts Glow-in-the-Dark Sour Apple Fruit Fusion New Products Good Peels Enters RTD Category with Spiked Apple Refresher New Products JINRO Unveils K-POP Star Toad Limited Edition Green Grape Soju Business & Finance Diageo Unveils $1B Cost-Cutting Plan to Drive Growth New Products Alcohol Related news