Sabert Corporation Europe has announced the wide-scale rollout of its latest packaging innovation, PULP Ultra®, across Europe, the UK, and Ireland. The launch introduces a next-generation fibre formulation designed to eliminate intentionally added PFAS while delivering superior strength and heat resistance for hot food applications.
The product has already seen initial market entry in Ireland (via bespoke children's meal packaging) and France (within the Gastronorme range), but is now scaling to meet broader continental demand ahead of tightening environmental regulations.
Technology: High-Performance Formulation
PULP Ultra® is engineered to bridge the gap between sustainability and functional performance in the food-to-go sector. The material is composed of over 95% bagasse fibres, treated with a proprietary barrier spray coating of less than 5%.
This formulation delivers outstanding Oil and Grease Resistance (OGR) in direct contact applications, outperforming existing market alternatives including laminated products.
Key Operational Capabilities:
Thermal Range: Safe for use in microwaves, conventional ovens, and high-speed ovens (MerryChef), as well as being freezer-safe to retain integrity for frozen goods.
Sealing: Suitable for single PET sealing or multi-welding processes.
Versatility: Ideal for fresh, ready-to-eat dishes and hot food service.
Regulatory Compliance: Ahead of the PFAS Ban
A critical driver for the launch is the upcoming regulatory landscape. From 12 August 2026, Regulation (EU) No 40/2025 will introduce strict limits on the presence of per- and polyfluoroalkyl substances (PFAS), often termed "forever chemicals."
Isabelle Ernotte, Sabert Quality Environment, Health & Safety Manager, commented on the compliance strategy: “Sabert’s PULP Ultra® will help customers to stay ahead of these changes with products that already meet the next generation of sustainability standards.”
Sustainability Credentials
The product aligns with rigorous end-of-life standards. It is recyclable (classified as green in the UK’s Recycling Assessment Methodology) and compliant with the European Packaging and Packaging Waste Regulation (PPWR). Currently certified as TÜV OK Compost Industrial, the company has indicated that Home Compostable certification is imminent.
Alex Noake, Senior Vice President and Managing Director for Sabert Europe, highlighted the company's pioneering role:
“Over a decade ago, Sabert was the first to bring quality, functional bagasse pulp packaging solutions to the European market. Now, we are pioneering PULP Ultra®, a game changing next-generation, no-intentionally-added-PFAS formulation that meets both legislative standards and customers’ expectations.”
The innovation has already garnered industry recognition, securing a National Silver at the Green Apple Awards in the Paper & Packaging category.
Sabert Launches 'PULP Ultra®' Across Europe to Deliver PFAS-Free High-Performance Packaging
News
January 27, 2026
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