Ben & Jerry's introduces Honey Graham Latte, a coffee-caramel hybrid flavour available through an omnichannel rollout across nationwide Scoop Shops and retail grocery stores. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Ben & Jerry's has announced the debut of its latest flavour, Honey Graham Latte, marking a strategic expansion of its coffee-inspired offerings. The new product combines coffee-caramel ice cream with honey graham cracker and cinnamon swirls, targeting consumer demand for nostalgic, comfort-oriented flavour profiles in the premium frozen dessert category. The launch follows a phased distribution model, appearing first in the brand’s proprietary Scoop Shops before moving into the wider retail grocery market as a limited-batch offering. The development of Honey Graham Latte reflects a broader industry trend toward "comfort" flavours and the premiumization of coffee-based treats. By integrating honey graham crackers and cinnamon—two ingredients with high consumer affinity—into a latte-inspired base, the brand aims to capture the interest of coffee enthusiasts seeking a functional and indulgent dessert hybrid. The flavour profile is designed to bridge the gap between seasonal coffee trends and year-round frozen treats. The inclusion of crunchy swirls and textured inclusions is a hallmark of the brand's product development strategy, intended to differentiate the product in a competitive premium ice cream aisle. Distribution and retail The rollout of Honey Graham Latte utilises Ben & Jerry's multi-channel reach to drive consumer engagement. The flavour is currently available at Scoop Shops nationwide, where it is also being featured in specialised menu items such as the Waffle Brittle Sundae and a Honey Graham Latte Shake. Starting in April, the product will transition to select grocery stores as a "Limited Batch" pint. This limited-time offering strategy is frequently used by major manufacturers to drive urgency among shoppers and test market reception before considering a permanent addition to the core portfolio. The pints carry a manufacturer’s suggested retail price (MSRP) ranging from $4.99 to $6.49. The brand's innovation team focused on the intersection of comfort and modern coffee culture during the formulation process. José Ureña, a Flavour Guru at Ben & Jerry's, highlighted the intent behind the new release. "Latte lovers have to taste Ben & Jerry's new Honey Graham Latte flavour," said Ureña. "The sweetened caramel coffee is a comfort on many levels that our fans deserve. Plus, knowing how much our fans love new flavours and graham crackers and cinnamon, this one must be at the top of your list to try today." Expanding the scoop shop experience In addition to the pint format, the launch is being used to drive traffic to physical retail locations through exclusive menu applications. These include a shake blended with cold brew and a sundae featuring a new waffle cone brittle. These high-margin menu items allow the brand to maximise the value of the new flavour launch while providing a more interactive experience than traditional retail purchases. As the brand moves into the spring and summer seasons, these seasonal innovations serve as key drivers for both the franchise network and the broader retail business. New Products Ben and Jerry's launches limited-edition Honey Graham Latte flavour News March 23, 2026 Food Tropical Smoothie Cafe Hot-Dog-Shaped Smoothie Popsicles Facilities The Magnum Ice Cream Company Invests €10M in Hungarian Production Facility New Products Halo Top Canada Launches Limited Edition Seasonal Ice Cream Flavours New Products Asda Expands Premium Dairy Range with Wimbledon-Inspired Ice Cream Flavours & Colours New Products Food Related news

Tropic Biosciences has received regulatory approval for its non-browning banana in Japan and Brazil, targeting food waste reduction and supply chain efficiency across 70% of global production regions. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Agricultural biotech firm Tropic Biosciences has secured critical regulatory approvals for its non-browning banana variety in both Japan and Brazil. The move represents a significant milestone for the global fresh produce and foodservice sectors, offering a biotechnological solution to the persistent issue of rapid oxidation and browning in harvested fruit. Backed by London-listed investor Agronomics, the innovation is designed to reshape banana supply chains by extending usability and unlocking new commercial formats for sliced and prepared fruit. Market Expansion and Global Production Footprint The dual approval in Japan and Brazil brings the regulatory footprint of Tropic Biosciences to 11 countries, including the United States, Canada, and the Philippines. Collectively, these regions account for more than 70% of global banana production and over 30% of total consumption. Brazil’s approval is particularly significant for the industry, as the nation produces approximately 10% of the world's bananas. Domestic cultivation rights in Brazil allow for deep supply chain integration, while approval in Japan signals high regulatory confidence in a market known for stringent food safety and quality standards. Supply Chain Efficiency and Food Waste Mitigation Bananas are notoriously perishable, particularly once peeled or sliced, leading to high levels of waste across the value chain. The Tropic Biosciences variety maintains its colour and texture long after being processed, directly addressing losses at the retail and consumer levels. The company estimates that its broader portfolio, which includes extended shelf-life varieties, can achieve the following operational efficiencies: Transportation Waste: Potential reduction of up to 50% due to improved durability during transit. Logistics Flexibility: Ability to utilise longer export routes that were previously inaccessible for traditional varieties. Commercial Formats: Expansion of the "ready-to-eat" segment through pre-sliced banana products that remain visually appealing to consumers. Innovation Cycle and Future Biotech Roadmap This milestone follows a significant period of growth for Tropic Biosciences, including a $105 million Series C funding round. The non-browning variety represents the first major commercial introduction of a new banana type in more than 75 years, highlighting a long-standing stagnation in conventional breeding for the category. Looking toward the next phase of development, the company is focusing on safeguarding the global industry, which is currently valued at approximately $25 billion. Tropic Biosciences plans to launch a Panama Disease-resistant banana by 2027. This upcoming innovation aims to provide a biological defence against the soil-borne fungus that currently threatens the viability of the dominant Cavendish variety worldwide. Fresh Produce Tropic Biosciences Secures Approval for Non-Browning Banana in Japan and Brazil Eddie Sanders April 27, 2026 New Products Asda Targets US Flavour Trends with Launch of Ranch Style Mayonnaise Business & Finance Suntory Beverage and Food GBI Invests £14.5M in UK Blackcurrant Facility New Products Daily Harvest Launches Limited Edition Host Nation Smoothie Range New Products NatureSweet Scales Tomato Portfolio with Golden Cherubs Launch Fresh Produce Safety & Quality Business & Finance Food Related news

Novus Foods has launched Winky Protein Pudding, a clean-label functional dessert targeting GLP-1 demographics with ten grams of protein per serving. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Novus Foods, an established leader in the refrigerated desserts sector with more than thirty years of specialised manufacturing experience, has announced the national rollout of Winky Protein Pudding . The strategic launch represents a calculated effort by the organisation to disrupt the chilled functional dairy aisle, introducing a dessert-first option engineered to satisfy sweet cravings while delivering a competitive, high-density nutritional profile. The rollout arrives as retail and grocery channels face growing pressure to stock products that reconcile clean-label transparency with functional utility, particularly as shifting consumer demographics redefine the ambient and refrigerated snacking landscapes. In a mature chilled food market, many functional products have historically prioritised health benefits while leaving taste and texture as secondary considerations. Winky is designed to reverse this development process by establishing a premium dessert profile as its operational baseline, allowing the intrinsic nutritional values to speak for themselves. By leveraging its extensive production heritage, Novus Foods has engineered a product that delivers the familiar, indulgent mouthfeel of traditional home-style pudding. Matt Paolucci, Vice President of Commercial Strategy at Novus Foods, noted that for several years, the refrigerated dessert aisle has ignored nutrition while performance-oriented protein brands have overlooked taste. Paolucci stated that consumers rejected this compromise a long time ago, suggesting that the category is finally catching up. He characterised Winky as a direct permission to indulge, providing the precise nutrients that modern shoppers are already actively seeking. Formulation and Dairy Replicating the velvety, rich texture of a standard dairy pudding without relying on high sugar loads or synthetic additives represents a significant food-science milestone. Winky addresses these technical challenges through a clean-label ingredient matrix: Whole Milk Base: Crafted with real whole milk to ensure a smooth, high-viscosity body and natural dairy richness. Protein Fortification: Each 3.5-ounce serving cup delivers ten grams of complete protein, supporting muscle maintenance and prolonged satiety. Sugar and Calorie Mitigation: Formulated with zero added sugar and containing only eighty to ninety calories per cup, satisfying diet-conscious consumers. Zero Artificial Sweeteners: Free from synthetic sweeteners and artificial dyes, meeting the strict ingredient verification standards of premium mass-market and natural retailers. This balanced nutritional profile allows the brand to transition the pudding from a passive, occasional sweet treat into a functional, highly versatile daily snack that fits seamlessly into active-wellness routines. GLP-1 Snacking Market The nationwide introduction of Winky is strategically timed to intersect with the rapid rise of GLP-1 weight-loss medications, which are fundamentally transforming retail purchasing behaviour across North America. As more consumers adopt these treatments, their dietary focus is shifting toward maximising nutrient density per calorie. These consumers require high-protein, low-sugar options to support lean muscle preservation and digestive stability, but they maintain a strong desire for food that delivers genuine taste satisfaction. Market data compiled by Numerator highlights the immense commercial potential of this segment: Sales Acceleration: Dessert snack sales among GLP-1 households surged by 27 per cent over the past year. Market Comparison: Non-GLP-1 household dessert sales grew by a marginal 1.8 per cent over the same period. Value Density: GLP-1 shoppers are demonstrating a willingness to spend more per unit on high-quality, portion-controlled foods that support their health objectives. By offering a portioned, nutrient-dense snack that is easily digestible, Winky is perfectly positioned to serve as a primary dietary resource for this highly valuable, emerging consumer demographic. Retail and Distribution To support the national physical rollout and ensure immediate category visibility, Novus Foods is implementing a phased distribution model. The product line began its nationwide expansion in April 2026, securing immediate placement in major regional grocery networks: Kroger: Providing extensive mass-market coverage across central and eastern regions. H-E-B: Securing deep regional penetration in the high-growth Texas market. Following this initial phase, the brand plans to scale its retail footprint later this year with additional rollouts at Target , Meijer , Wakefern , and Walmart . Priced at an accessible suggested retail price of 5.49 dollars, the product is positioned to drive high-frequency trial and repeat purchases, helping retail partners capture incremental basket value in the chilled dairy vault. New Products Novus Foods Scales Refrigerated Portfolio with Winky Protein Pudding Launch Eddie Sanders May 19, 2026 Foodservice Limited Edition Fried Apple Pie Returns to McDonald's US Menu New Products David Launches High-Protein Frozen Pint Dessert New Products PepsiCo UK Expands Portfolio with Dessert-Inspired Cola Range New Products McKee Foods Launches New Single-Serve Little Debbie Birthday Cake New Products Food Related news

Somerset-based family-owned cider maker Thatchers has expanded its exclusive Cider Barn range with three new small-batch ciders: Thatchers Redwood, Thatchers Grenadier, and Thatchers Tremletts. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Somerset-based family-owned cider maker Thatchers has expanded its exclusive Cider Barn range with three new small-batch ciders: Thatchers Redwood, Thatchers Grenadier, and Thatchers Tremletts . The Cider Barn collection celebrates Thatchers’ tradition of experimental cider-making, crafted using apples from this year’s harvest. Each cider showcases distinct qualities, from single-variety expressions to innovative blends. Martin Thatcher, fourth-generation cider maker, said: "The Cider Barn range holds a special place in our hearts. We’ve been making cider at Myrtle Farm for over 121 years, and innovation remains as important now as it was back in 1904. These small-batch ciders represent the passion of our expert cider makers." New Cider Variants Thatchers Redwood (6% ABV): A blend of bittersweet and culinary apples, including Katy, Harry Masters, Dabinett, and Yarlington Mill. Matured in 175-year-old oak vats and infused with oak chips, it delivers a golden cider with subtle vanilla aromas. Thatchers Grenadier (7.4% ABV): A single-variety cider using freshly pressed Grenadier apples, creating a sparkling, wine-like cider with floral and fruity notes. Thatchers Tremletts (6% ABV): Crafted from Tremletts apples, a bittersweet variety traditionally used in Thatchers Gold and Rascal blends, offering depth and character. Richard Johnson, head cider maker, commented: "Each cider tells a story about the apple varieties, the orchards they come from and the craftsmanship behind every bottle. Working with single-variety apples grown here on Myrtle Farm has been a joy, and our 175-year-old oak vats add unique depth and flavour." The new Cider Barn range is available in 500ml bottles exclusively from the Thatchers Cider Shop at Myrtle Farm , online, and at the Railway Inn in Sandford , priced from £2.60 . Alcohol Thatchers unveils three new variants in its exclusive Cider Barn Range News November 29, 2025 New Products Junior’s and Other Half Brewing Partner for New York Dessert Beer Range New Products Little Moons Expands Refreshos Portfolio with Lemon & Elderflower New Products Aviation American Gin Launches First Flavour Innovation: Cranberry & Blood Orange New Products Dan-O’s Seasoning Enters Dry Mix Category with 'Clean Label' Dip Line New Products Beverage Alcohol Related news

The new lineup spans extra virgin oils, lentils, heirloom beans, and ancient grains, marking a strategic broadening of the company's global supply chain. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom SIMPLi , the regenerative organic pantry staples brand, has announced its most significant product expansion to date with the launch of 10 new Regenerative Organic Certified® (ROC) products . The new lineup spans extra virgin oils, lentils, heirloom beans, and ancient grains, marking a strategic broadening of the company's global supply chain. For the first time, SIMPLi is introducing ingredients sourced from the United States, Mexico, Canada, Italy, Kenya, and Ethiopia , moving beyond its initial South American strongholds. This diversification aims to build supply chain resilience while meeting the growing consumer demand for certified regenerative products in the centre-store aisle. Supply Chain Innovation: Domestic and Global Sourcing A key highlight of the expansion is SIMPLi’s entry into North American sourcing. The launch includes Pinto Beans grown in Idaho’s regenerative open fields—the brand's first U.S.-sourced product—and a range of lentils sourced regeneratively from Saskatchewan, Canada . Sarela Herrada , co-founder & co-CEO of SIMPLi, commented on the strategy: "This launch reflects how we think about growth at SIMPLi. Innovation isn't just about new products. It's about building a more resilient food system and making nutrient-dense Regenerative Organic Certified® pantry staples more accessible." Product Breakdown by Category The expansion introduces high-velocity pantry staples designed to disrupt commodity categories with premium, traceable alternatives. Regenerative Organic Certified® Oils: Extra Virgin Avocado Oil: Sourced from Oromia, Ethiopia. Billed as the first ROC avocado oil launched nationwide in the U.S. Pure Avocado Oil: Designed for high-heat cooking. Launching with a 90-day exclusive at Whole Foods Market . Greek & Spanish Extra Virgin Olive Oils: Single-origin oils sourced from Greece (Koroneiki olives) and Spain (Andalucía), respectively. Legumes & Grains: Lentils (Black, Green, Red): Sourced from Canada, bringing ROC standards to a staple plant-based protein category. Pinto Beans: Sourced from Idaho, U.S. Fava Beans: Sourced from the highlands of Apurímac, Peru. Farro: Sourced from Tuscany, Italy, highlighting regenerative practices in traditional European grain production. Quality Assurance and Standards All new SKUs are Regenerative Organic Certified® , a rigorous standard that prioritises soil health, animal welfare, and farmer livelihoods. Additionally, SIMPLi emphasises a stringent testing protocol: products are verified by ISO 17025-accredited third-party labs to be free from over 200 pesticides, herbicides, glyphosate, and heavy metals. Retail Availability The new collection is available immediately at Whole Foods Market stores nationwide, as well as select independent retailers and online. The exclusivity period for the Pure Avocado Oil at Whole Foods signals a continued strong partnership with the natural grocer as a launchpad for regenerative innovation. New Products SIMPLi Launches 10 New Regenerative Organic Certified Products; Enters North American Sourcing News February 9, 2026 New Products Honestly I Am Expands Protein Bar Range with Two New Flavours Business & Finance Vitamin Well Group Acquires EMPWR Nutrition Group Snacking KIND Snacks Hits 50% Milestone for Regenerative Almond Sourcing New Products PB2 Foods Expands Portfolio with Portable PB2Go Cups Launch Sustainability New Products Ingredients Food Related news

The Marzetti Company has introduced a first-to-category Protein Ranch range featuring 3-4 grams of milk protein per serving and reduced calories to meet rising consumer demand for functional nutrition. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Food Marzetti Company The Newsroom The Marzetti Company has announced the launch of Marzetti Protein Ranch, a product line designed to bring functional benefits to the high-volume ranch dressing and dip category. The new range delivers 3-4 grams of high-quality milk protein per serving while maintaining a lower calorie count compared to the brand's standard ranch offerings. The move marks a strategic effort by Marzetti to capitalise on the "protein-forward" snacking trend, which has historically been dominated by bars and dairy products but is now expanding into the condiment and dressing segments. Addressing Consumer Protein Priorities The development of the Protein Ranch line follows internal research indicating that protein has become a top nutritional priority for shoppers. According to Tanya Berman, President of The Marzetti Company’s Retail business, the majority of consumers now pay closer attention to protein intake than any other nutritional element. By integrating protein into a familiar staple like ranch dressing, the company aims to provide functional benefits without requiring consumers to change their existing eating habits. This "stealth health" approach allows the brand to maintain its core flavour profile while appealing to health-conscious demographics. Product Portfolio and Retail Distribution The new line is comprised of three distinct formats to cover multiple usage occasions, from home cooking to on-the-go snacking: Protein Ranch Dressing: A 13 oz. bottle designed for salads and as a general condiment. Protein Ranch Veggie Dip: A 12 oz. tub targeting the produce and dipping segment. Protein Ranch Veggie Dip Snack Packs: Portion-controlled packs intended for the convenience and lunchbox markets. The full range is scheduled for nationwide rollout at major grocery stores beginning this Spring. Market Positioning and Heritage As a brand with a 130-year history, Marzetti is leveraging its established market position to lead innovation in a mature category. This launch is positioned as a "first-to-category" innovation, as most traditional dressings focus on fat or sugar reduction rather than protein fortification. The introduction of the snack pack format suggests a specific focus on the "convenience" sector of the grocery store, where pre-cut vegetables and protein-rich snacks continue to show strong performance. Strategic Outlook For retail partners and B2B stakeholders, the launch of Marzetti Protein Ranch represents a higher-value entry in the condiment aisle. By offering a product that serves both as a flavour enhancer and a nutritional supplement, Marzetti is positioning itself to capture "permissible indulgence" spend, where consumers are willing to pay a premium for added functional benefits in traditional food formats. New Products Marzetti Launches Protein Ranch Dressing and Dip Eddie Sanders March 25, 2026 New Products Asda Targets US Flavour Trends with Launch of Ranch Style Mayonnaise New Products Chosen Foods Launches Avocado Oil Chilli Dipping Sauce to Expand Condiment Platform New Products Briannas Launches Avocado Oil Salad Dressing Range New Products Tabañero Expands into Barbecue Category with Seven Clean Label Sauces Sauces New Products Food Related news

The innovation pipeline highlights a strategic shift from general health positioning toward highly targeted functional benefits, encompassing everything from cognitive support and mood enhancement to specialised gut health. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Soft drinks Suja Life The Newsroom Suja Life , the parent company of a growing portfolio of functional beverage brands, has announced a massive product showcase for the upcoming Natural Products Expo West. The company is leveraging the industry's largest trade show to debut and preview a wave of new SKUs across its Suja Organic , Vive Organic , and Slice brands, signalling an aggressive push to capture diverse "wellness occasions" throughout the consumer's day. The innovation pipeline highlights a strategic shift from general health positioning toward highly targeted functional benefits, encompassing everything from cognitive support and mood enhancement to specialised gut health. Suja Organic: Advancing the Shot and Cold-Pressed Categories For its flagship brand, Suja Organic, the company is expanding beyond its traditional cold-pressed juice base into daily supplement replacement. Key Suja Organic Innovations: Multivitamin Wellness Shots: The brand is launching three new functional shots fortified with essential Vitamins A, C, and E, B vitamins, and targeted additions like Fiber, Magnesium, and Biotin. This positions the shot format as a direct competitor to traditional pill or gummy multivitamins. Goldenberry Digestion Wellness Shot (Preview): Highlighting "Goldenberry" as an emerging flavour trend, this shot features a light, tart profile packed with Vitamin C, 3g of prebiotic fibre, and an impressive 2 billion CFUs across three unique probiotic strains. Watermelon Love Cold-Pressed Juice: A low-calorie (25 cals), zero-added-sugar beverage offering 1 billion CFUs of probiotics, expanding the brand's functional juice offerings. Format Expansion: The brand is also showcasing its new multi-serve format for its popular green juice line, alongside sampling its sweeter, entry-level Sunrise Greens . Vive Organic: Targeting Cognitive and Emotional Wellness Under its Vive Organic banner, the company is tapping into the high-growth nootropic and adaptogen categories, moving beyond physical energy into mental performance. Energy + Focus & Energy Extra Strength: These new shots utilise natural caffeine from green tea, B-vitamins, and targeted functional mushrooms to provide sustained energy without artificial ingredients or added sugars. Mood Boost & Mind Boost (Preview): A forthcoming platform engineered for "peak mental performance and emotional uplift," directly addressing the consumer demand for beverages that support mental wellbeing and headspace. Slice Soda: Driving the 'Healthy Soda' Evolution Following its highly publicised relaunch in early 2025, Slice is executing a "flavour innovation fast-track." The brand is sampling several new varieties at the show, including Shirley Temple, Apple, Pacific Pop, Orange, and Root Beer . Crucially for retail buyers evaluating the crowded functional soda set, Slice differentiates its formulation on two fronts: The 'Tri-Biotic' Blend: All flavours feature a comprehensive gut-health matrix containing prebiotics, probiotics, and postbiotics. Textural Superiority: The company claims Slice maintains the highest carbonation level in the healthy soda category , addressing a common consumer complaint regarding the "flat" mouthfeel of competing functional sodas. Redefining Wellness Nicole Portwood , Chief Marketing Officer at Suja Life, framed the multi-brand rollout as a response to evolving consumer lifestyles. "At Suja Life, we've seen firsthand how consumers are redefining what wellness means in their everyday lives," Portwood stated. "From the rise of healthy sodas to targeted wellness shots, people are craving products that help them feel their best in every moment. Each of our brands stands out in its respective category by leading with innovation and unparalleled quality... to meet the growing demand for beverages that deliver on both taste and purpose." New Products Suja Life Unveils Expansive Innovation Pipeline Across Suja Organic, Vive, and Slice News February 25, 2026 New Products Honestly I Am Expands Protein Bar Range with Two New Flavours Business & Finance Vitamin Well Group Acquires EMPWR Nutrition Group Snacking KIND Snacks Hits 50% Milestone for Regenerative Almond Sourcing New Products PB2 Foods Expands Portfolio with Portable PB2Go Cups Launch New Products Health & Nutrition Beverage Soft drinks Related news

Beast Industries, the company led by Jimmy "MrBeast" Donaldson, has announced a massive ambient marketing activation to support the second season of Beast Games: Strong vs. Smart on Prime Video. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Beast Industries, the company led by Jimmy "MrBeast" Donaldson, has announced a massive ambient marketing activation to support the second season of Beast Games: Strong vs. Smart on Prime Video. Starting today, 13 January , the show is extending its reach into the physical dining world through a partnership with OpenFortune . The campaign will see millions of real fortune cookies distributed at restaurants and in delivery bags across the United States and Europe. Gamifying the Dining Ritual The activation leverages the traditional fortune cookie ritual—opening, reading aloud, and sharing—to deliver branded content. The experience mirrors the core mechanics of Beast Games itself. Diners will receive cookies containing specific messages written for Beast Games Season 2: Strong vs. Smart . To drive engagement and a "treasure hunt" element, a limited number of rare fortunes written personally by MrBeast have been randomly inserted into the broader distribution supply chain. Strategic Rationale: Ambient Disruption The partnership creates a physical touchpoint for a digital property, inserting the brand into a moment of natural pause and conversation at the end of a meal. Jeff Housenbold , President & CEO of Beast Industries, commented on the strategy: "Innovation drives everything we do at Beast Industries. For Beast Games Season 2: Strong vs. Smart , we partnered with OpenFortune to place Beast Games messages inside fortune cookies at restaurants across the U.S. and Europe, turning an everyday moment into one of discovery and fun for millions of people. Fans never know which fortune they'll get, making the experience playful, unexpected, and true to the spirit of the show." The Media Platform OpenFortune specialises in transforming the fortune cookie from a confection into a scalable media format. By utilising an existing distribution network of restaurants, the platform allows brands to reach consumers in a "captive" moment where the ad unit is almost invariably read aloud and shared. Shawn Porat , Co-Founder of OpenFortune, noted the alignment between the format and the creator's brand: "Fortune cookies are one of the few moments people still slow down for, read out loud, and share. What MrBeast saw immediately is that this ritual already behaves like a game. There's anticipation, chance, and meaning built into it. At this scale, it becomes a powerful way to let people experience the show in real life." Marketing MrBeast Takes 'Beast Games' Offline with Massive Fortune Cookie Activation Across US and Europe News January 13, 2026 Soft drinks Marriott International and The Coca-Cola Company Sign Global Beverage Agreement Business & Finance GHOST Energy Secures Official Partnership with The Venetian Resort Las Vegas Business & Finance Actus Nutrition and Darigold Partner to Expand Speciality Protein Production Business & Finance Ingredion and Sanstar Announce Joint Venture to Serve Indian Food and Pharma Markets People Business & Finance Marketing Food Related news

KitKat kicks off its official Formula 1 partnership with a limited-edition retail product launch and a strategic marketing activation plan designed to engage younger demographics. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Food Nestlé The Newsroom Nestlé Confectionery has officially launched its activation campaign for the newly established partnership between KitKat and Formula 1. Marking its debut ahead of the 2026 racing season, the brand introduced a multi-tiered marketing strategy that includes a high-profile experiential stunt, the rollout of a novelty retail SKU, and targeted digital advertising aimed at expanding market share among younger consumers. Experiential Marketing and PR Activation To signal the start of the partnership, KitKat unveiled a life-sized chocolate replica of a Formula 1 racing car at the Silverstone Circuit. The promotional build, unwrapped by former racing driver and presenter Billy Monger, was designed to generate initial consumer awareness and media coverage. The sculpture required 1,254 hours of fabrication by master chocolatier Jen Lindsey-Clark. Measuring five meters in length and weighing 350 kilograms, the activation piece visually reinforces KitKat's new position as the Official Chocolate Bar of Formula 1 while leaning into the brand's long-standing "take a break" messaging, likening it to a high-speed pit stop. Retail Product Specifications Running parallel to the experiential launch, KitKat has introduced a limited-edition miniature replica chocolate car to the UK and Ireland retail markets. The new novelty product is formulated with a smooth milk chocolate shell, a chocolatey filling, and embedded crispy cereal pieces. The product is available in selected supermarkets nationwide and is offered in two formats to accommodate different retail channels and consumer purchasing habits A 29g single-serve option A 5x11g multi-pack designed for sharing and household consumption Scott Coles, Managing Director for Nestlé Confectionery in the UK and Ireland, stated that the retail strategy is designed to bring the excitement of the partnership directly to supermarket aisles, integrating the "F1 break" into the everyday fan experience. Strategic Demographic Targeting The 2026 season activation extends significantly beyond the initial product launch. KitKat has outlined a comprehensive marketing pipeline that includes trackside visibility at key global races, exclusive merchandise drops, in-store activations, and prize promotions. A critical component of the brand's growth strategy involves capturing the rapidly expanding Gen Z and millennial motorsport audience. To achieve this, KitKat has secured targeted advertising placements during the popular Netflix documentary series "Drive to Survive." This specific media buy indicates a deliberate effort by Nestlé to engage with the sport's newer, younger fanbase through immersive digital and streaming ecosystems. Marketing KitKat Activates Formula 1 Partnership With Novelty Chocolate Car News March 4, 2026 Confectionery Guittard Launches Reformulated Chocolate Batons for Laminated Pastry Applications New Products The Pioneer Woman Launches Chocolate Collection with Sweet Shop USA Manufacturing Nestlé Integrates Wildfarmed Regenerative Wheat into UK KitKat Supply Chain Confectionery AWAKE Chocolate Partners with Hotels to Launch Caffeinated Crispy Bites Confectionery Business & Finance Marketing Related news

Fast-casual operator Smashburger® has unveiled a significant menu expansion designed to drive footfall during the winter months, introducing a new "Scorchin'" lineup that integrates spicy profiles with comfort food staples. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Fast-casual operator Smashburger® has unveiled a significant menu expansion designed to drive footfall during the winter months, introducing a new "Scorchin'" lineup that integrates spicy profiles with comfort food staples. The launch reinforces the brand's commitment to flavour innovation while addressing the critical "value" equation currently dominating the QSR sector. The new range features a cross-category rollout, applying the heat profile to burgers, hot dogs, and chicken. The 'Cheesy Mac' Patty A key differentiator in this launch is the introduction of a "crispy Scorchin' hot cheesy mac patty," which is utilised as a topping across multiple SKUs to add texture and heat. The Scorchin' Lineup: 🍔🧀 Scorchin' Cheesy Mac Smash®: The brand's signature Certified Angus Beef® burger topped with American cheese, the new crispy hot cheesy mac patty, and spicy chipotle mayo on a Kerry Butter toasted bun. 🌭🔥 Scorchin' Big Dog®: A quarter-pound 100% Angus Beef hot dog featuring a unique preparation method where the cheesy mac patty is smashed directly on the grill to conform to the bun, finished with spicy chipotle mayo. 🍗🥒 Scorchin' Chicken Smash®: A seasoned ground chicken burger paired with pepper jack cheese, pickles, and mayo on a butter-toasted bun. The menu is complemented by side extensions, including Scorchin' Fries, Tots, and Tenders. For consumers seeking comfort without the spice, non-spicy "Cheesy Mac" versions of the main items are also available. Smashburger is aggressively targeting the value-conscious consumer by expanding its $4.99 All‑The‑Time Value Menu . The new Scorchin' Chicken Smash has been added to this tier, offering a premium flavour profile at an accessible entry price point. Tom Ryan , Founder of Smashburger, described the culinary approach: "These new creations bring the bold heat and flavour our guests expect, giving them the 'Burn with Benefits' experience by enjoying the kick of our signature spices along with the rich, satisfying flavour that defines Smashburger... And with the addition of our new Cheesy Mac, we've taken things up another notch." Jim Sullivan , CEO of Smashburger, emphasised the business strategy behind the launch: "The Scorchin' lineup represents more than just new menu items. It's a reflection of our strategy to meet evolving guest expectations and drive them back into our restaurants. We're reclaiming our position as the flavour leader in fast casual by delivering bold innovation and uncompromising quality in every bite." Foodservice Smashburger Launches Winter Menu with 'Scorchin'' Lineup News January 6, 2026 New Products 7 Brew Launches Freeze the Heat Frozen Chiller Lineup Foodservice White Castle and Garage Beer Launch Summer Collaboration Foodservice Subway Canada Expands Menu with New Customisable Hot Dog Offering Business & Finance Southpaw Expands QSR Portfolio with Acquisition of 43 Taco Bell Locations New Products Foodservice Food Related news

Elite Robots has launched RoboBarista, a fully autonomous, cobot-powered coffee station designed to deliver up to 60 cups per hour while offering professional-grade latte art and remote management for high-traffic commercial operators. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Elite Robots, a global manufacturer of collaborative robotics (cobots), has announced its entry into the automated food and beverage sector with the launch of RoboBarista. The fully autonomous coffee station is engineered specifically for high-traffic commercial environments, including hotels, corporate offices, and transit hubs. The system is designed to provide a highly scalable, 24/7 foodservice solution that addresses the ongoing labour shortages in the hospitality sector while meeting the rising consumer demand for premium, speciality coffee outside of traditional café operating hours. Technical Specifications and Throughput RoboBarista operates as a turnkey kiosk, automating the entire beverage production cycle from initial point-of-sale ordering to final service. The hardware is available in multiple configurations—including single-arm and dual-arm models, as well as open or enclosed kiosk formats—allowing operators to deploy the system in both indoor and outdoor environments. Key operational metrics include: High Volume Capacity: Capable of producing up to 60 cups per hour during peak traffic periods. Menu Versatility: Programmed to execute more than 10 distinct beverage options, including espresso, lattes, and iced speciality drinks. Hardware Flexibility: Utilises precision cobot arms designed for continuous, high-repetition tasks without mechanical fatigue. Replicating the Human Barista Experience A primary challenge in automated coffee solutions is the loss of the "artisanal" touch associated with human baristas. Elite Robots addresses this by programming the cobots to replicate complex, physical brewing and pouring motions rather than operating as a standard hidden vending machine. In the dual-arm configuration, the robots perform synchronised movements that allow for the creation of intricate latte art, such as swans and tulips. Additionally, the kiosk features a high-tech personalisation component: an optional caramel jet printer. This allows customers to upload images directly from their smartphones, which the machine then prints onto the milk foam, providing a highly "shareable" consumer experience. Smart Management and Operational Efficiency For B2B operators, the value of the RoboBarista extends beyond front-of-house novelty. The platform is supported by a comprehensive smart management software suite designed to minimise the need for on-site maintenance personnel. Remote Monitoring: Allows operators to track ingredient levels, machine health, and operational status from an off-site dashboard. Sales Analytics: Provides real-time data on consumer purchasing trends, peak usage times, and inventory depletion rates. Auto Cleaning Protocols: Integrated self-cleaning functions ensure hygiene compliance and reduce the daily maintenance burden on facility staff. Automated Foodservice The launch of RoboBarista reflects a rapidly accelerating trend toward physical AI and robotics in the quick-service restaurant (QSR) and hospitality sectors. As commercial real estate operators look to maximise revenue per square foot, autonomous, high-margin solutions like speciality coffee kiosks offer a lucrative avenue for ancillary income. By combining the theatrical appeal of dual-arm robotics with the operational capabilities of commercial coffee equipment, Elite Robots is positioning RoboBarista as a premium alternative to legacy vending machines, bridging the gap between automation and artisanal quality. New Solutions Elite Robots Unveils Autonomous RoboBarista for Commercial Foodservice News May 1, 2026 New Products Terra Kaffe Launches Aero Milk Frother and Matcha Latte Maker Coffee & Tea SharkNinja Launches At-Home Premium AutoBarista Fully Automatic Espresso Coffee & Tea Thyme & Table Launches Fully Automatic Espresso Machine Coffee & Tea Cosori Expands Portfolio with Automatic Pour Over Launch New Solutions Foodservice Coffee & Tea Technology Related news

The company is launching a new Dragonfruit-Lychee flavour pod alongside updated hardware, the Air Up Click bottle, as it continues to target the "wellness-inspired" beverage market. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Air Up , the hydration brand known for its retronasal scent-based flavouring technology, has announced a dual expansion of its portfolio. The company is launching a new Dragonfruit-Lychee flavour pod alongside updated hardware, the Air Up Click bottle , as it continues to target the "wellness-inspired" beverage market. The launch leverages Air Up’s proprietary system, which flavours plain water through scent alone, eliminating the need for sugar, sweeteners, or artificial additives. Flavour Innovation: Dragonfruit-Lychee The new Dragonfruit-Lychee pods are designed to tap into the growing consumer preference for exotic and tropical profiles. By offering a sugar-free alternative to traditional flavoured waters and soft drinks, the brand aims to address hydration challenges without the caloric or dental downsides of sugary beverages. Commercial Details: Format: Packs of three. RRP: £6.99. Yield: Each pod is designed to flavour up to 25 litres of water (according to company specifications). Hardware Update: The 'Click' Bottle Launching alongside the consumables is the Air Up Click bottle , a new reusable vessel designed to drive system adoption. Retailing at an RRP of £34.99 , the bottle features a modernised design and is available in three colourways: Cosmic Purple, Midnight Black, and Ocean Teal . The product rollout is underpinned by new research commissioned by Air Up, which highlights a significant "hydration gap" in the UK market. Key Research Findings: 11% of UK adults report feeling constantly dehydrated. 21% cite water as their "least favourite drink," suggesting a barrier to intake based on sensory preference. Demographic Split: Hydration struggles are most pronounced among younger adults, with more than one in five individuals under the age of 35 reporting difficulty staying hydrated. The company cites NHS guidance recommending six to eight glasses of water per day, positioning its flavour technology as a tool to help consumers meet these targets by enhancing the palatability of tap water. Air Up stated that it now offers more than 25 flavours across its range, spanning categories such as "wellness-inspired," "soft-drink-style," and limited-edition options. This diverse portfolio strategy allows the brand to compete across multiple beverage occasions, from gym hydration to lifestyle sipping. Both the new pods and the Click bottle are available immediately via the Air Up direct-to-consumer (DTC) website. Water Air Up Expands Scent-Based Hydration with New Dragonfruit-Lychee Flavour News February 4, 2026 New Products Tom Brady Partners with Gopuff to Launch Good Nut Organic Coconut Water Range New Products Saratoga Spring Water Launches Saratoga Collection Flavoured Sparkling Range New Products Supergoop Founder Launches WaterOuai to Address Microplastic Exposure in Hydration New Products DASH Water Expands Sparkling Range With Pink Lady Apple Flavour Flavours & Colours Water New Products Beverage Related news