Jarlsberg has launched a global marketing campaign featuring actor and producer Adrian Grenier to celebrate the brand’s 70-year heritage and drive consumer engagement through the #JarlsbergMelt challenge. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Jarlsberg, the Norwegian-born cheese brand known for its distinctive nutty flavour and "holes," has announced a major global campaign featuring acclaimed actor and producer Adrian Grenier. The collaboration coincides with the brand's 70th anniversary and focuses on the high-growth "comfort food" segment, specifically targeting the universal appeal of the grilled cheese sandwich. The partnership represents a strategic effort by Norseland, Inc. (the company behind Jarlsberg US) to reinforce the brand's premium positioning by aligning with an ambassador whose personal focus on high-quality, natural ingredients reflects modern consumer values. Alignment with Celebrity and Heritage The campaign leverages Adrian Grenier’s transition from a Hollywood mainstay to a committed farmer and advocate for sustainable living. This shift in personal identity provides Jarlsberg with an authentic narrative that resonates with "clean-label" seekers and home cooks who prioritise ingredient provenance. Shibani Potnis, Chief Marketing Officer for Norseland, Inc., stated that the collaboration is a celebration of the brand’s long-standing status as a staple for grilled cheese traditions. By celebrating 70 years of "meltability," the brand is using its heritage as a functional competitive advantage in the competitive speciality cheese aisle. Technical Performance and Brand Jarlsberg’s market position is built on its unique Norwegian recipe—a proprietary formula known to only a limited number of individuals. In the functional context of home cooking, the brand focuses on two primary technical attributes: Meltability: A key performance indicator for the grilled cheese category, where structural integrity and texture are critical. Nutty Flavour Profile: A distinct sensory characteristic that differentiates the product from standard Swiss or Emmental alternatives. Grenier noted that the brand's commitment to quality was a deciding factor in the partnership, emphasising that high-quality ingredients are essential for elevating simple comfort foods to a "next level" culinary experience. JarlsbergMelt Challenge To drive consumer interaction and social proof, the campaign includes a digital activation titled the #JarlsbergMelt challenge. Launching on May 4, the initiative encourages consumers to share their own innovative grilled cheese recipes using Jarlsberg. The challenge is designed to: Drive User Generated Content: Capturing diverse usage occasions across different global markets. Incentivise Engagement: Offering a high-value prize of a 22-pound wheel of Jarlsberg, enough to produce more than 100 sandwiches. Reinforce Cultural Presence: Positioning the brand as a facilitator of creativity rather than just a commodity ingredient. Puchase & Take part The collaboration comes at a time when the speciality cheese category is seeing increased interest from consumers looking for "premiumized" versions of nostalgic foods. As the cost of dining out remains high, brands that can offer a "restaurant-quality" experience at home are seeing sustained unit growth. By combining the cultural influence of a figure like Grenier with its 70-year historical foundation, Jarlsberg is positioning itself to maintain long-term loyalty across generations. The focus on high-quality, natural ingredients and "unmatched" functional performance remains central to its B2B and B2C value proposition as it enters its eighth decade in the global market. Marketing Jarlsberg Partners With Adrian Grenier for Global Grilled Cheese Campaign News April 29, 2026 People The Fresh Market Partners with Carla Hall to Launch Charitable Meal Kits New Products Alani Nu Partners with Becky G to Launch Purple Cotton Candy Energy Drink New Products Garden of Life Launches Clear Whey Protein Range with Dylan Efron Sustainability Sea Tales Partners with Jamie Oliver to Drive Sustainable Seafood Demand People Business & Finance Marketing Dairy Related news

London-based snacking brand Doughlicious® has announced a nationwide expansion of its warm dessert offerings in the United States, launching a new Cookies & Cream Skillet Cookie. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom London-based snacking brand Doughlicious® has announced a nationwide expansion of its warm dessert offerings in the United States, launching a new Cookies & Cream Skillet Cookie . The product has secured a major retail listing, rolling out immediately to the frozen desserts and novelties section at Whole Foods Market stores across the country. This release follows the successful introduction of the brand's Chocolate Chip Skillet last autumn, signaling a strategic focus on the "hot dessert" occasion within the frozen aisle. Product Architecture and 'Better-for-You' Positioning The new SKU combines the brand's signature skillet format—designed to go from freezer to oven (or microwave) in minutes—with a trending flavour profile. The formulation features a decadent cookie dough base enriched with crunchy chocolate cookie pieces and white chocolate chunks. Despite the indulgent profile, Doughlicious maintains a "better-for-you" positioning. The product is crafted with premium, gluten-free ingredients and excludes artificial additives. Nutritional Specs: Caloric Density: 130 calories per serving. Dietary Claims: Gluten-free, free from artificial additives. Kathryn Bricken , Founder of Doughlicious, framed the launch as a response to consumer demand for permissible indulgence: "After the incredible response to our Chocolate Chip Skillet, we knew fans were ready for something more. The Cookies & Cream Skillet combines two fan-favourite flavours into one irresistible, convenient dessert. It's part of our ongoing mission to expand the Doughlicious line with innovative, great-tasting, and better-for-you options." Commercial Context The launch cements Doughlicious' status as a growing player in the US frozen dessert category, complementing its existing lineup of award-winning gelato bites. By securing shelf space at Whole Foods, the brand is targeting the premium, health-conscious demographic seeking convenience without compromising on bakery-style quality. New Products Doughlicious Expands US Frozen Dessert Portfolio with 'Cookies & Cream' Skillet Launch at Whole Foods News January 20, 2026 Foodservice Limited Edition Fried Apple Pie Returns to McDonald's US Menu New Products David Launches High-Protein Frozen Pint Dessert New Products Novus Foods Scales Refrigerated Portfolio with Winky Protein Pudding Launch New Products PepsiCo UK Expands Portfolio with Dessert-Inspired Cola Range Bakery Snacking Confectionery New Products Food Related news

Subway Canada has partnered with PepsiCo Canada’s Lay’s brand to launch a limited-edition potato chip inspired by the quick-service chain’s comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Foodservice Subway Featured in this news Soft drinks PepsiCo The Newsroom Subway Canada has expanded its in-restaurant snack portfolio through a national co-branding partnership with PepsiCo Canada’s Lay’s brand. The collaboration introduces Lay’s Italian Herbs & Cheese flavoured potato chips, marking the first time the quick-service restaurant (QSR) chain has transitioned one of its signature freshly baked bread recipes into a packaged snack format. The limited-time offering (LTO) is rolling out exclusively across participating Subway locations throughout Canada. The partnership reflects an ongoing food-and-beverage trend where established food service brands collaborate with leading consumer packaged goods (CPG) manufacturers to leverage existing consumer loyalty. By translating the flavour profile of Subway’s most popular bread option into a packaged potato chip, both companies aim to drive incremental basket size at the point of sale. According to PepsiCo Canada, the partnership allows the Lay’s brand to deliver a highly specific, localised taste profile to Canadian consumers who seek novel, limited-edition flavour profiles within the savoury snack category. The development of the potato chip involved joint formulation efforts between the culinary teams of both multinational brands to replicate the exact sensory attributes of the baked bread. The product specifications include: 🧀 Italian Herbs & Cheese – A savoury potato chip that combines a blend of cheddar, parmesan, and garlic notes with a herb-forward finish to mimic the aroma and taste of Subway's signature crust. The product is packaged in standard retail snack formats and is available exclusively at participating Subway franchise locations across Canada. The rollout is structured as a limited-time promotional campaign, available only while seasonal supplies last. According to Chef John Botelho, Culinary Manager at Subway Canada, the Italian Herbs & Cheese bread has maintained a dedicated consumer following for decades. He noted that the collaboration represents a logical expansion of the brand's IP, allowing guests to experience a core menu staple in a versatile, portable snack format. Kelsie Milbury, R&D Director at PepsiCo Canada, stated that the initiative aligned with the company's focus on introducing unexpected, high-engagement flavour profiles to the Canadian market. She highlighted that partnering with Subway provided a direct mechanism to merge QSR operational reach with PepsiCo’s established snack manufacturing capabilities. New Products Subway Canada and Lays Partner to Launch Italian Herbs and Cheese Potato Chips Eddie Sanders June 4, 2026 Snacking New Simply NKD Doritos Dinamita Launches without Artificial Dyes and Flavours New Products PepsiCo Partners with Gordon Ramsay to Scale Doritos Loaded Concept New Products Salumificio SantOrso Launches High-Protein Salami Chips New Products BonBon Swedish Candy Co Launches Premium Potato Chips Bakery Snacking New Products Foodservice Food Related news

Mondelez International’s OREO brand has announced a major strategic collaboration with Disney Consumer Products, unveiling the MARVEL OREO Stuf of Legends Cookies. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Confectionery Mondelēz International The Newsroom Mondelez International’s OREO brand has announced a major strategic collaboration with Disney Consumer Products, unveiling the MARVEL OREO Stuf of Legends Cookies . Launching nationwide on 2 February , the limited-edition release is designed to engage the massive Marvel fanbase through a combination of product innovation and gamified storytelling. The partnership pushes the boundaries of the brand's manufacturing capabilities, featuring the highest number of unique cookie designs ever released in a single drop. Colour-Changing Crème For the first time in the brand's history, OREO is introducing a colour-changing crème technology. The filling transitions from grey to blue upon consumption, adding an interactive, "unexpected twist" to every bite that aligns with the superhero theme. Design Architecture: A Record-Breaking Drop The collection features 32 unique cookie embossments —a record for the brand. The designs span the breadth of the Marvel Universe, showcasing iconic characters from: The Avengers Spider-Man X-Men The Fantastic Four To appeal to collectors, the product is housed in special-edition packaging featuring illustrations by renowned Marvel Comics artist Todd Nauck . Campaign Mechanics: The 'Missing' Fourth Pack The marketing activation is built around a narrative arc involving a "missing" product. While four collectable pack designs exist, only three are initially hitting shelves. The brand has constructed a storyline where an "evil force" (Marvel villains) is blocking the arrival of the fourth pack. Starting 2 February , fans are tasked with a digital activation to "help protect the fleet of delivery trucks" and guide the final pack to its destination. Matt Foley , Vice President of OREO, commented on the cultural strategy: "OREO cookies and Marvel's epic Super Heroes share something powerful: the ability to spark joy, inspire connection, and create moments that resonate with fans. This collaboration takes the iconicity of both brands and channels it into an experience where fans are not just spectators, but participants encouraged to immerse themselves in Super Hero-inspired play through the lens of OREO cookies." Campaign Video Marketing OREO Partners with Marvel for 'Stuf of Legends' Line Featuring Colour-Changing Crème and Record 32 Designs News January 21, 2026 Soft drinks Marriott International and The Coca-Cola Company Sign Global Beverage Agreement Business & Finance GHOST Energy Secures Official Partnership with The Venetian Resort Las Vegas Business & Finance Actus Nutrition and Darigold Partner to Expand Speciality Protein Production Business & Finance Ingredion and Sanstar Announce Joint Venture to Serve Indian Food and Pharma Markets Bakery Flavours & Colours Snacking Confectionery Business & Finance New Products Related news

The deal establishes a cross-market collaboration covering both the United States and the United Kingdom, positioning BERO as the "Official Non-Alcoholic Beer of Barry’s." comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Premium non-alcoholic beer brand BERO, co-founded by actor Tom Holland, has secured a significant lifestyle partnership with fitness pioneer Barry’s. The deal establishes a cross-market collaboration covering both the United States and the United Kingdom, positioning BERO as the "Official Non-Alcoholic Beer of Barry’s." In a reciprocal arrangement, Barry’s becomes the "Exclusive Fitness Studio Partner" for the beverage brand. The alliance is designed to bridge the gap between high-intensity training and social recovery, capitalising on the growing consumer trend of integrating moderation with active lifestyles. Tom Holland BERO Tom Holland , co-founder of BERO, emphasised the shared values driving the deal: "Barry's creates an environment where people push themselves and each other to be their best. That spirit naturally aligns with why we built BERO. We wanted to give people a premium beer experience that fits the way they live, whether they're training hard or spending time with friends at the pub. This partnership brings those experiences together in a way that allows you to show up 100%, no matter where your day takes you." Redefining the 'After' Moment The partnership targets the post-workout occasion—specifically the social moments following Barry’s signature "Red Room" classes. By introducing a premium non-alcoholic beer into this environment, the brands aim to create a new category of recovery ritual that fosters community connection without the negative physiological effects of alcohol. The collaboration builds on BERO’s first-year momentum, leveraging Barry’s cult following to validate the beer's positioning as a lifestyle product suitable for high-performance individuals. Activation Roadmap Throughout 2026, the partnership will activate through a series of physical and cultural touchpoints across the US and UK markets: Fuel Bar Integration: Limited-time offerings featuring BERO products within Barry's studio locations. Experiential Events: Post-workout recovery-focused experiences designed to bring the two communities together. Cultural Moments: Joint activations targeting key dates in the fitness and social calendars. Dan Rabinovich , Head of Brand Partnerships at Barry’s, commented on the curation process: "At Barry's, we take a highly considered approach to what we bring to our community, curating products that meet the same high standards as our workouts. BERO is a best-in-class non-alcoholic offering, and bringing it to our clients as our first official non-alcoholic partner was a natural fit." Beverage Tom Holland’s BERO Named Official Non-Alcoholic Beer of Barry’s in Global US-UK Partnership News January 15, 2026 New Products Dr Zero Zero Launches AperZero Non Alcoholic Aperitivo in US Market New Products Riboli Family Wines Expands Spritz Del Conte Range with Hugo and Non Alcoholic Options New Products Tom Holland’s BERO Launches Non-Alcoholic Shandy Line Facilities Prodalim Scales Solos Platform with New California Beverage Facility People Business & Finance Beverage Alcohol Marketing Related news

Ingredion and Shiru enter a global R&D collaboration to commercialise novel functional proteins and prebiotics using a proprietary AI platform that analyses 77 million natural sequences. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. Featured in this news Ingredients Ingredion The Newsroom Ingredion has announced a global research and development collaboration with Shiru, a US-based ingredient discovery firm, to accelerate the development and commercialisation of novel functional proteins. The partnership aims to integrate Ingredion’s global distribution and formulation expertise with Shiru’s advanced artificial intelligence platform to identify and scale natural ingredients with targeted health benefits. Artificial intelligence The collaboration centres on Shiru’s proprietary AI technology, which is capable of analysing more than 77 million natural protein sequences. This data-driven approach allows for the identification of ingredients with specific functional properties far more efficiently than traditional laboratory methods. By utilising these computational capabilities, the partners intend to bypass the lengthy timelines typically associated with ingredient R&D. The focus will be on identifying high-performance natural proteins that meet rising consumer demand for functional nutrition, specifically in the areas of immunity, metabolic health, and cognitive function. Next generation of prebiotics A primary objective of the partnership is the development of next-generation prebiotics derived from natural sources. These ingredients are designed to support gut microbiome health, a sector seeing increased investment as clinical evidence links digestive health to broader systemic wellness. Ingredients developed through this joint effort will be commercialised via Ingredion’s extensive network, which spans more than 18,000 customers across 120 countries. This collaboration aligns with Ingredion’s broader strategy to expand its Texture and Healthful Solutions portfolio through external innovation and digital transformation. The leadership of both companies emphasised the role of technology in meeting modern food industry challenges. Jasmin Hume, founder and CEO of Shiru, noted that the traditional model of ingredient discovery has been fundamentally altered. "We have broken the mould on how ingredient discovery is done," said Hume. "Disrupting the speed at which we can identify high-performance natural proteins has opened the floodgates for healthy, targeted nutrition. What once took a team of 50 scientists a decade and a healthy dose of serendipity, we can now do strategically and efficiently in months." Michael Leonard, Chief Innovation Officer at Ingredion, highlighted the need for speed in a competitive market. "As consumer expectations rise, food companies need new ways to move faster and innovate smarter," Leonard said. "Shiru helps us discover better natural ingredients more quickly so we can help our customers deliver new products at a pace the market expects." Expanding the functional ingredient pipeline The agreement builds on Shiru’s recent commercial successes, including the launch of AI-discovered ingredients uPro and OleoPro. For Ingredion, the partnership represents a significant step in diversifying its source of innovation, moving toward a more tech-integrated supply chain. As the industry shifts toward "precision nutrition," the ability to map specific protein sequences to functional outcomes in the human body is becoming a critical competitive advantage for global ingredient suppliers. Technology Ingredion and Shiru partner on AI-driven protein discovery News March 23, 2026 Marketing Yili Unveils AI-Generated Dairy Supply Chain Comic Series Technology China Agricultural University and Haidian Canteen Launch AI Foodservice Model Technology New AI Partnership Between FPT and CP Vietnam to Digitalise Agricultural Value Chain Agriculture Charoen Pokphand Foods and FPT Corporation Partner to Advance Artificial Intelligence in Southeast Asian Agriculture Business & Finance Health & Nutrition Ingredients Technology Related news

The launch coincides with the brand's ongoing commitment to its corporate social responsibility (CSR) platform, pairing product news with purpose-driven marketing as it celebrates 50 years in the commercial baking sector. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Famous Amos , the heritage cookie brand known for its signature bite-sized format, has announced the launch of its newest flavour innovation: Oatmeal Chocolate Chip Cookies . The launch coincides with the brand's ongoing commitment to its corporate social responsibility (CSR) platform, pairing product news with purpose-driven marketing as it celebrates 50 years in the commercial baking sector. The new SKU is currently available in select stores, with a full nationwide retail rollout scheduled for Spring 2026 . Merging Heritage Flavour Profiles The new formulation represents a strategic effort to drive incremental sales by combining two of the most popular segments in the cookie category. The product is crafted using real baby oat flakes blended with the brand's signature chocolate chips, maintaining the recognisable bite-sized form factor that defines the Famous Amos masterbrand. Kim Thomas , Senior Brand Manager for Famous Amos & Royal Dansk, highlighted the rationale behind the flavour pairing: "Oatmeal and chocolate chip are two classic flavours that simply belong together, and we're excited to bring them to fans in our famously bite-sized format. Each cookie blends the wholesome texture of oats with our signature chocolate chips for a flavour that feels both new and familiar." Integrating Innovation with Purpose: Ingredients for Success In tandem with the product rollout, Famous Amos is initiating the sixth year of its Ingredients for Success Entrepreneurs Initiative . This program serves as the core of the brand’s CSR strategy, honouring the legacy of its founder, Wally Amos, by empowering early-stage Black business owners. Since its inception in 2020, the initiative has distributed $750,000 in capital awards across various industries, supplemented by mentorship, networking, and educational resources. For retailers and B2B partners, this persistent CSR focus offers a strong brand narrative that resonates with modern, values-driven consumers. "Entrepreneurship is at the heart of Famous Amos," Thomas added, explicitly linking the product launch to the brand's social mission. "Introducing a new flavour along with the next chapter of Ingredients for Success celebrates that spirit. We're always evolving, always creating, and we're committed to opening doors for others to do the same." Market Context The dual announcement allows Famous Amos to maintain its presence in the highly competitive centre-store cookie aisle through tangible product news, while simultaneously reinforcing its brand equity and community impact credentials during the Spring 2026 reset period. New Products Famous Amos Expands Core Portfolio with Oatmeal Chocolate Chip Innovation and Renews Entrepreneurial CSR Initiative News February 23, 2026 Marketing OREO Partners with Marvel for 'Stuf of Legends' Line Featuring Colour-Changing Crème and Record 32 Designs Marketing Insomnia Cookies Trials Dine-In Reservations and Prix-Fixe Menu for Valentine's Day Marketing OREO Partners with Lucasfilm for 'Star Wars' Edition Featuring 'Kyber' Crystal Crème and Blind Packaging Bakery Snacking New Products Related news

The initiative leverages national pride surrounding the historic lunar mission, positioning the brand as a key cheerleader for Canadian achievement on the global stage. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Tim Hortons has announced a localised marketing activation to commemorate Canada's participation in the upcoming Artemis II space mission. The coffee chain is releasing a limited-edition "Moonbits" box exclusively in London, Ontario , honouring the hometown of Canadian Space Agency astronaut Jeremy Hansen. The initiative leverages national pride surrounding the historic lunar mission, positioning the brand as a key cheerleader for Canadian achievement on the global stage. Product and Packaging: A Tribute to Jeremy Hansen The activation centres on a rebranded 10-pack Timbits® box. The packaging features educational messaging designed to engage guests with the significance of the mission: "Canada will make history when Canadian Space Agency astronaut Jeremy Hansen, born and raised in the London area, flies around the Moon as part of Artemis II, the first crewed mission to the Moon since the Apollo missions over 50 years ago." The text highlights that Canada will become only the second country in history to send an astronaut on a lunar orbit. Strategic Timing and Availability Unlike standard limited-time offers (LTOs) with fixed dates, the rollout of the Moonbits box is dynamic. The product will become available at participating restaurants across London after the Artemis II launch date is officially confirmed . Target Window: The earliest potential launch date is currently set for 6 February . Exclusivity: The product is restricted to the London, Ontario market and will be available while supplies last. Hope Bagozzi , Chief Marketing Officer for Tim Hortons, commented on the brand's role in the national conversation: "We're excited to be celebrating this historic occasion with guests and the thrilling Canadian connection to this mission that we can all be so proud of." Bakery Tim Hortons Celebrates Artemis II Mission with Hyper-Local 'Moonbits' Launch in London, Ontario News January 25, 2026 New Products Krispy Kreme Unveils Patriotic Doughnut Collection for 250th Independence Day New Products Dunkin Launches Seasonal Patriotic Menu New Products Shipley Donuts Launches Limited Edition Patriotic Pack for July New Products Krispy Kreme Launches Summer Doughnut and Chiller Collection across US Bakery Snacking Confectionery Foodservice Related news

Hormel Foods and Bachan's have partnered to launch a limited-edition Japanese Barbecue Sauce flavoured SPAM, driven by consumer social media trends and shared cultural demographics. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom The SPAM brand, owned by Hormel Foods Corporation, has announced a strategic product collaboration with Bachan's to introduce a limited-edition SPAM Japanese Barbecue Sauce Flavoured variety. The new SKU integrates Bachan's Original Japanese Barbecue Sauce directly into the SPAM formulation. The development of this co-branded product was heavily influenced by consumer behaviour. According to the companies, the partnership was formalised after observing a sustained trend of consumers combining the two products in home kitchens and sharing the results across social media platforms. By tracking these user-generated recipes—often featuring the ingredients in dishes like musubi and fried rice—the brands were able to validate market demand before initiating official product development. Strategic Brand Alignment The collaboration capitalises on the established presence both brands hold within Asian American food culture. By merging a legacy brand like SPAM with a rapidly growing condiment brand like Bachan's, the partnership aims to leverage shared consumer demographics and drive crossover sales. Justin Gill, founder and CEO of Bachan's, emphasised the cultural synergy between the two companies, noting the historical role SPAM has played in Japanese-American households. Robbie Koons, senior brand manager of the SPAM brand, echoed this sentiment, stating that the formal partnership was a natural progression after watching fans creatively combine the flavours. The joint venture allows both brands to honour their cultural roots while expanding their product portfolios. Retail Distribution and Market Strategy The limited-edition SPAM Japanese Barbecue Sauce Flavoured product is currently available at Walmart. Utilising a major retail partner for the launch provides immediate, large-scale distribution while the limited-edition status tests the market viability of this specific flavour profile. The product is positioned for versatile cooking applications, aimed at consumers seeking convenient, umami-forward meal solutions. New Products SPAM and Bachans Launch Co-Branded Japanese Barbecue Sauce Flavour News March 5, 2026 Soft drinks Marriott International and The Coca-Cola Company Sign Global Beverage Agreement Business & Finance GHOST Energy Secures Official Partnership with The Venetian Resort Las Vegas Business & Finance Actus Nutrition and Darigold Partner to Expand Speciality Protein Production Business & Finance Ingredion and Sanstar Announce Joint Venture to Serve Indian Food and Pharma Markets Flavours & Colours Business & Finance New Products Meat & Seafood Related news

You’re reading a free preview of The Newsroom 📰 ✅ Get full access to The Newsroom — your personalised F&B feed with curated insights, company updates, and announcements. + access to the full app collection from FNBX 👉 Join for Free 👋 Log in Subscribe to weekly updates Email* Yes, subscribe me to your newsletter. Submit The Newsroom Events Events July 1, 2026 Cut+Dry Announces RESERVE Leadership Summit for Foodservice Industry Cut+Dry has announced RESERVE, an invitation-only annual leadership summit for influential foodservice distributors, manufacturers, and technology partners, launching in October 2026. Events June 19, 2026 Explore Japanese Food Exports, Global Sourcing, and Food Logistics at JFEX The summer 2025 edition set a strong benchmark, welcoming 19,980 visitors and 617 exhibitors from 55 countries and regions over three days at Tokyo Big Sight. Events June 3, 2026 Brand Licensing Europe Opens Registration for 2026 Event Brand Licensing Europe has opened visitor registration for its 2026 event at ExCeL London, following double-digit year-on-year exhibitor growth. Events June 1, 2026 Bakery China 2026 Showcases Industrial Automation and Chocolate Sector Growth The 28th edition of Bakery China concluded in Shanghai, drawing nearly 400,000 professional visitors to explore AI automation, international trade partnerships, and the debut of Chocolate China. Events May 22, 2026 Discover Export‑Ready Japanese Products at Japan's Food Export Fair With over 700 exhibitors expected, the fair showcases Japan’s commitment to delivering high‑quality, authentic, and internationally marketable products Events May 20, 2026 JFEX Summer 2026 Strengthens Trade Links Between Global Food and Beverage, Japan, and Asian Markets This edition is the premier trade event, connecting global food and beverage (F&B) businesses with high-value buyers across Japan and Asia, the world’s most dynamic and import-reliant food markets. Events May 14, 2026 FBIF2026 Highlights Breakthrough Strategies for the Global Food and Beverage Industry The FBIF2026 forum in Hangzhou brought together 53,000 industry professionals to explore breakthrough strategies in AI, neural sensory research, and global market expansion for the F&B sector. Events May 4, 2026 IFT First Expo to Showcase Future of AI in Food Science The Institute of Food Technologists (IFT) has announced a comprehensive artificial intelligence programming track for its upcoming IFT FIRST Annual Event and Expo, focusing on how AI can accelerate product development, strengthen food safety, and support global food security. First PREV 1 Page 1 NEXT Last

The launch reflects a strategic effort to elevate the traditional pork rind category by aligning with two distinct consumer snacking trends: the demand for macro-friendly, comfort-food flavours and the rising dietary pushback against seed oils. comments debug Exchange Write a comment Write a comment Share Your Thoughts Be the first to write a comment. The Newsroom Southern Recipe Small Batch , a premium brand within the Rudolph Foods portfolio, has announced the launch of three new bold flavours to its handcrafted pork rind lineup. The new SKUs will make their official industry debut at Expo West before hitting the market in late spring. The launch reflects a strategic effort to elevate the traditional pork rind category by aligning with two distinct consumer snacking trends: the demand for macro-friendly, comfort-food flavours and the rising dietary pushback against seed oils. Air-Fried and Traditional The product rollout is split between the brand's newer Air-Fried line and its traditional, lard-cooked heritage line, catering to different segments of the low-carb, high-protein snacking demographic. 1. The Air-Fried Line Expansion Targeting the "better-for-you" shopper, the brand is introducing Air-Fried Buffalo Wing and Air-Fried Pizza . These SKUs are engineered to deliver craveable, mainstream comfort-food profiles while maintaining the nutritional benefits inherent to pork rinds: low carbohydrate content, high protein, and relatively lower sodium and sugar levels compared to traditional extruded savoury snacks. 2. The Traditional Line: Removing Seed Oils For its classic lineup, the brand is introducing a Pimento Cheese flavour. Crucially, this variant is fried exclusively in lard rather than sunflower oil. This formulation is a direct response to the growing "seed oil-free" movement, where health-conscious consumers are actively seeking traditional animal fats over industrially processed plant oils. Elevating the Category Mark Singleton , Vice President of Sales and Marketing at Rudolph Foods, emphasised the brand's role in modernising the perception of the category. "Through flavour innovation like Air-Fried Buffalo Wing and Pizza, we're proud to bring on-trend flavours to pork rinds, while meeting consumers' changing needs for low-carb, protein-packed snacks that are still lower in sodium and sugar," said Singleton. "Pimento Cheese will be the first flavour in this line fried in lard and not sunflower oil, staying in step with consumer demand for removing seed oil as an ingredient. We're not just introducing another snack to retailer shelves, we're elevating the perception of the humble pork rind." Commercial Availability The new varieties are positioned at a Suggested Retail Price (SRP) of $3.99 . They will initially launch direct-to-consumer via PorkRinds.com in late spring, with a broader rollout to physical retail partners scheduled to follow shortly after. By diversifying its flavour portfolio with "foodie favourites" and Southern staples, Southern Recipe Small Batch aims to transition pork rinds from a niche keto-diet staple into a mainstream, everyday snack option. New Products Southern Recipe Small Batch Debuts Air-Fried Innovations and 'Seed Oil-Free' Formulations News February 25, 2026 New Products Al Fresco Launches Seasonal Hot Honey Chicken Sausage for Summer Retail New Products King Oscar Launches Wood Smoked Mussels New Products Archer Meat Snacks Launches First Chicken Product New Products Farmer Focus Enters Ready to Heat Category with Organic Chicken Range Snacking New Products Meat & Seafood Related news

südback is one of the most important trend trade fairs for the bakery and confectionery trade in Europe and is in great demand. It is the hub for the exchange of ideas, opinions and information, as well as for the presentation of trends, developments and technical innovations. The Bakers' Trend Forum, the Confectioners' Trend Forum and the südback Trend Award enjoy huge popularity. The high quality of the forum presentations and the baking demonstrations attract many visitors. Innovative product developments are presented with the südback Trend Award with regard to technology, design and concept. Food and Beverage Industry Event Close Close südback Trade Show About Detail Visitors Discussion My Agenda 🔒 Create a free FNBX account to: 📌 Save events and build your personal agenda 🤝 See who else is attending each event There are currently no FNBX members set as attending this event. First PREV 1 Page 1 NEXT Last 24 - 27 October 2026 70 Stuttgart, Germany Organised by: Landesmesse Stuttgart Visit organisers website südback is one of the most important trend trade fairs for the bakery and confectionery trade in Europe and is in great demand. It is the hub for the exchange of ideas, opinions and information, as well as for the presentation of trends, developments and technical innovations. The Bakers' Trend Forum, the Confectioners' Trend Forum and the südback Trend Award enjoy huge popularity. The high quality of the forum presentations and the baking demonstrations attract many visitors. Innovative product developments are presented with the südback Trend Award with regard to technology, design and concept. . No one is currently registered to attend this event Log in to attend comments debug Discussion Log In Write a comment Write a comment Share Your Thoughts Be the first to write a comment.