SupplyCaddy, a prominent provider of custom packaging solutions for the quick-service restaurant (QSR) and fast-casual sectors, has unveiled a first-of-its-kind presentation vessel designed exclusively for the South Beach Wine & Food Festival (SOBEWFF®).
The custom packaging debuted at the festival's 25th Anniversary Burger Bash event on February 19, 2026, marking the first time the internationally recognised competition has utilised a unified, premium branded vessel for its culinary contenders.
Merging Functional Engineering with Experiential Art
The collaboration highlights a growing trend within the hospitality and QSR industries: leveraging packaging not just as a functional necessity, but as a core component of the dining experience and brand storytelling.
To achieve this high-end positioning, SupplyCaddy partnered with internationally renowned Miami artist Romero Britto, whose signature pop-art designs were integrated directly into the packaging print. Beyond aesthetics, SupplyCaddy’s innovation and design teams engineered the vessel to meet the rigorous demands of a high-volume live event, focusing on "best-in-class durability, portability, and presentation."
This structural integrity ensured that competing chefs and restaurateurs could serve their signature burgers rapidly without compromising the visual or structural quality of the food.
A Miami-Born Partnership
Zachary Stein, Co-Founder & CEO of SupplyCaddy, framed the high-profile launch as a reflection of the company's deep ties to the local hospitality sector.
"As a Miami-born company deeply rooted in the hospitality and foodservice world, this partnership meant everything to us," Stein stated. "Supporting SOBEWFF® and Burger Bash, an event that defines culinary culture and brings together the best names in hospitality, was a moment of immense pride. This is why we do what we do."
Bradley Saveth, Co-Founder, President & COO, added that the activation was a "defining moment" that demonstrated the company's capability to deliver "great food, perfectly packaged" on a massive scale.
Operational Validation for the QSR Sector
For foodservice operators and B2B packaging buyers, executing a custom packaging rollout at an event serving thousands of attendees serves as a strong proof-of-concept for SupplyCaddy's speed-to-market and manufacturing agility.
Randy Fisher, Founder & CEO of CREaM, the event production company behind Burger Bash, validated this operational performance: "Their team took a big creative vision and turned it into a tangible, beautifully crafted burger packaging solution that elevated the entire Burger Bash experience. Bringing this idea to life for our 25th anniversary required innovation, speed, and a true understanding of the hospitality world, and SupplyCaddy delivered on all fronts."
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