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The latest food and beverage industry news and trend analysis

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New Products

Cheez-It Enters Free-From Category with First-Ever Gluten-Free Cracker Launch

January 15, 2026

Cheez-It Enters Free-From Category with First-Ever Gluten-Free Cracker Launch

The flagship cracker brand Cheez-It® has announced a major strategic entry into the "free-from" snacking segment, unveiling Cheez-It Original Gluten Free crackers.

Krispy Kreme Partners with Perfect Ted for Limited-Edition 'Grab Your Greens' Matcha Range

January 15, 2026

Krispy Kreme Partners with Perfect Ted for Limited-Edition 'Grab Your Greens' Matcha Range

Krispy Kreme UK & Ireland has announced a strategic partnership with matcha energy brand Perfect Ted, launching a limited-edition product lineup under the campaign banner 'Grab Your Greens'.

Vievé Expands Beyond Hydration with High-Fibre Protein Bar Range Targeting GLP-1 Users

January 15, 2026

Vievé Expands Beyond Hydration with High-Fibre Protein Bar Range Targeting GLP-1 Users

Functional hydration specialist Vievé has announced a major strategic pivot, entering the healthy snacking market with the launch of a new range of high-protein, low-sugar bars.

Royal Cup Expands RTD Cold Brew Portfolio with Four New Flavours

January 15, 2026

Royal Cup Expands RTD Cold Brew Portfolio with Four New Flavours

Royal Cup Coffee and Tea has announced a significant expansion of its Ready-to-Drink (RTD) Cold Brew product line, introducing four new flavour variants to complement its existing portfolio.

Extract Labs Enters THC Beverage Market with 'Sojourn' Seltzer Line Targeting 'California Sober' Demographic

January 15, 2026

Extract Labs Enters THC Beverage Market with 'Sojourn' Seltzer Line Targeting 'California Sober' Demographic

Veteran-owned cannabinoid specialist Extract Labs has announced its entry into the functional beverage category with the launch of Sojourn THC Seltzers.

Danone's Silk Disrupts Plant-Based Category with High-Dose 'Silk Protein' Beverage

January 14, 2026

Danone's Silk Disrupts Plant-Based Category with High-Dose 'Silk Protein' Beverage

Plant-based beverage leader Silk, part of the Danone North America portfolio, has announced a significant functional innovation with the launch of Silk Protein.

Ripple Foods Debuts Organic Plant-Based Milk Line with High-Protein, Gum-Free Formulation

January 14, 2026

Ripple Foods Debuts Organic Plant-Based Milk Line with High-Protein, Gum-Free Formulation

Plant-based nutrition specialist Ripple Foods has announced a significant expansion of its dairy-free portfolio, launching Ripple Organic Plant-Based Milk.

Golf Host Hally Leadbetter Debuts 'Happy Golfer' Brand with Functional Energy Bites

January 14, 2026

Golf Host Hally Leadbetter Debuts 'Happy Golfer' Brand with Functional Energy Bites

The launch aims to disrupt the golf snacking category, which has traditionally been dominated by high-sugar options or heavy meal replacements, by offering a "clean energy" solution packaged in a format native to the sport.

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