The latest food and beverage industry news and trend analysis

Purely Elizabeth has launched a 10g protein granola sourced entirely from nuts and seeds, rejecting synthetic isolates to capture the clean-label market as the brand nears $300M in annual sales.

Function has acquired SuppCo to integrate independent supplement verification with its biomarker testing platform, closing the loop between biological observation and actionable dietary inputs.

Ready has expanded its retail footprint with a nationwide Target launch of its 15g protein bars. Recognised as a 2026 Bain & Company Insurgent Brand, Ready is scaling its functional snack portfolio.

AUSTRIA JUICE has launched a patent-pending fermentation technology reducing sugar in 100% fruit juices by 30%, providing a plug-and-play solution ahead of the 2026 EU Breakfast Directives.

SnackPro utilises AI-powered image analysis and voice input to automate allergen detection, transitioning food safety from manual label-checking to a scalable, data-driven mobile health ritual.

MOSH’s $13M Series A fuels a category-defining pivot into high-protein brain health, targeting a $6.8B market through a massive 2026 expansion into Target and national grocery.

Electrolit’s 7-Eleven exclusive Pineapple Coconut flavour scales its C-store presence, utilising a retail-specific strategy to drive trial and cold vault differentiation for summer 2026.

Oroweat’s new functional range leverages a "first-of-its-kind" plant blend, offering 14g of fibre or 20g of protein to address widespread nutritional deficiencies in the US bakery aisle.