The latest food and beverage industry news and trend analysis

GoodBelly has announced the launch of a new line of Protein + Probiotics Smoothies, positioning the brand to expand its presence within the dairy-free functional beverage category.

General Mills has announced the launch of Honey Nut Cheerios Protein, a new high-protein cereal offering supported by a limited-edition consumer collectable campaign.

Lemme has expanded its creatine supplement line with two new flavours and partnered with strength training studio [solidcore] to support market growth in performance nutrition.

Frozen novelty brand FØRTE has launched its high-protein frozen bars at Costco Texas, utilising clean-label ingredients to target the functional dessert sector.

Human performance company Momentous has expanded its portfolio with Momentous Signature Spec Creatine, introducing pharmaceutical-grade purification and six-stage independent testing.

oHy has expanded its functional beverage portfolio with the nationwide launch of Blackberry and Pineapple ready-to-drink hydrogen sparkling waters.

PepsiCo Foods is expanding its clean-label snacking portfolio with the national launch of Doritos Dinamita Simply NKD Chile Limón, removing artificial dyes.

Egglife Foods has expanded its refrigerated egg white wrap portfolio with the launch of its Chocolate variant, delivering 11g of protein and zero sugar.