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The latest food and beverage industry news and trend analysis

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Snacking

Golf Host Hally Leadbetter Debuts 'Happy Golfer' Brand with Functional Energy Bites

January 14, 2026

Golf Host Hally Leadbetter Debuts 'Happy Golfer' Brand with Functional Energy Bites

The launch aims to disrupt the golf snacking category, which has traditionally been dominated by high-sugar options or heavy meal replacements, by offering a "clean energy" solution packaged in a format native to the sport.

Like Air® Partners with Copper Cow Coffee for Exclusive 'Vietnamese Coffee' Puffcorn Drop

January 14, 2026

Like Air® Partners with Copper Cow Coffee for Exclusive 'Vietnamese Coffee' Puffcorn Drop

Snack manufacturer Like Air® has announced its first strategic collaboration of 2026, partnering with premium Vietnamese coffee brand Copper Cow Coffee to launch a limited-edition Vietnamese Coffee Puffcorn.

Breyers Launches 'Sundae Swirls' Line to Deliver Full Sundae Experience in a Tub

January 14, 2026

Breyers Launches 'Sundae Swirls' Line to Deliver Full Sundae Experience in a Tub

The company is launching Breyers Sundae Swirls, a new product line designed to replicate the complexity of a freshly assembled sundae within a single, scoopable format.

BonBon Swedish Candy Co. Expands Beyond Gummies with First Chocolate Wafer Bar Launch

January 14, 2026

BonBon Swedish Candy Co. Expands Beyond Gummies with First Chocolate Wafer Bar Launch

BonBon Swedish Candy Co., a pioneer in the "pick-and-mix" movement in the United States, has announced a significant portfolio expansion with the launch of its first-ever Chocolate Wafer Bar.

Crispy Green Debuts Trial Pack as Data Shows Shift Away from Restrictive 'New Year' Diets

January 14, 2026

Crispy Green Debuts Trial Pack as Data Shows Shift Away from Restrictive 'New Year' Diets

According to the company, nearly 6 in 10 community members still prioritise sweet or fruit-based snacks when cravings hit, challenging the notion that January is a period of complete sugar abstinence.

Skittles Redefines Game Day Advertising with 'Live Commercial' Delivery Starring Elijah Wood

January 14, 2026

Skittles Redefines Game Day Advertising with 'Live Commercial' Delivery Starring Elijah Wood

Mars Snacking North America has announced a disruptive marketing activation for the 2026 Big Game, partnering with actor Elijah Wood and delivery platform Gopuff to launch a "never-before-tried" advertising concept.

HEINZ Redesigns the Fry Box with Global Debut of 'The HEINZ Dipper'

January 13, 2026

HEINZ Redesigns the Fry Box with Global Debut of 'The HEINZ Dipper'

Starting today, the packaging solution is debuting at participating restaurants and sports stadiums across eleven countries, marking the brand's most widespread global activation to date.

Kellogg’s Targets Easter Occasion with Limited-Edition 'Mini Eggs' Rice Krispies Squares

January 12, 2026

Kellogg’s Targets Easter Occasion with Limited-Edition 'Mini Eggs' Rice Krispies Squares

Kellogg’s has announced a strategic seasonal extension for its snacking portfolio, unveiling a limited-edition Crushed Mini Eggs & Chocolate variety of its popular Rice Krispies Squares.

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