Foodservice
February 23, 2026
Krispy Kreme Deepens Mondelez Partnership with Expanded OREO® LTO Collection
The collaboration leverages the massive brand equity of OREO to create "craveable" menu news, moving beyond the classic chocolate sandwich cookie to incorporate the popular Golden OREO® flavour profile into the bakery chain's lineup.
February 19, 2026
McDonald’s Details Menu Strategy for GLP-1 Consumers Following Strong Q4 Earnings
McDonald’s Corporation is actively testing new menu items and adjusting its long-term food strategy to accommodate the rapidly shifting dietary habits of consumers using GLP-1 weight-loss medications, such as Ozempic and Wegovy.
February 10, 2026
McDonald's Elects Ford CEO Jim Farley to Board to Bolster Digital and Operational Strategy
The appointment signals McDonald's intent to leverage cross-industry expertise as it continues to modernise its operational framework. Farley’s election brings the Board to a total of 12 members.
February 10, 2026
Pizza Hut Leverages Nostalgia Marketing with Backstreet Boys Partnership for Valentine's Day LTO
Pizza Hut has announced its seasonal marketing offensive for Valentine's Day, partnering with Nick Carter and Howie Dorough of the Backstreet Boys to promote the return of its iconic Heart-Shaped Pizza.
February 9, 2026
McDonald’s China Leverages Heritage Lantern Art for ‘Year of the Horse’ Campaign
This year, the Quick Service Restaurant (QSR) giant is pivoting away from standard holiday tropes, choosing instead to anchor its campaign in the authenticity of intangible cultural heritage: traditional Chinese lantern art.
February 3, 2026
Big Whisk Green Chilli Jam Expands Retail and Foodservice Footprint
Big Whisk Green Chili Jam has announced a strategic expansion into over 150 retail and foodservice locations, transitioning from a proprietary restaurant ingredient to a standalone CPG product.
February 3, 2026
Mapbox Launches Doorway-Level Data to Solve Last-Mile ‘Final Meters’ Problem
The feature is designed to guide drivers to specific building entrances rather than generic street addresses, addressing a critical inefficiency in the delivery, logistics, and ride-hailing sectors.
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